The LeadGen Marketing Chronicles

By Antoine Heftler

Through regular interviews, we will explore the impact of marketing building blocks on how a company can generate more and better qualified leads.

This is the LeadGen Marketing Chronicles and I am yo... more

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FAQs about The LeadGen Marketing Chronicles:

How many episodes does The LeadGen Marketing Chronicles have?

The podcast currently has 11 episodes available.

The LeadGen Marketing Chronicles episodes:

December 15, 2020 How to power lead generation with an optimal marketing team.
Ling Koay, CMO of Oneflow joins us to discuss when and how to build, grow and power a revenue-focused marketing team.
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14min
December 07, 2020 How translation impacts Lead Generation
Erik Wennberg & Younes Marouane from Native Translation join us to discuss the human factors in translation and the challenges and opportunities of translation automation
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12min
December 01, 2020 Using marketing to strengthen a community around cancer
We discuss with Anusha Nayar from War On Cancer about how to use marketing to help people with cancer connect, share and feel better.
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17min
November 24, 2020 How Curiosity is key for LeadGen
Couple of thoughts about how to trigger and use curiosity to trigger the first contact with your leads
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10min
November 17, 2020 How marketing impacts Lead Gen for young startups
Alex Rangevik, consultant in growth marketing for B2B startups joins us this week
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20min
November 10, 2020 How the use of videos impacts Lead Generation
Benjamin Kesler from Local Glimse joins us to discuss how to best use video to attract more and better leads
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16min
November 03, 2020 How cultural specificities impacts Lead Generation
Victoria Kirk Owal joins us to discuss how to integrate cultural specifics into marketing and how they impact lead generation
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15min
October 28, 2020 How copy impacts lead generation funnel
Rod Vallis joins us to discuss the key success factors of building a conversation with your leads. And how to use copy to optimize your engagement.
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15min
October 20, 2020 How Marketing Automation impacts Lead Generation
This week, Joao Araujo Joao Araujo, joins us to discuss how marketing automation impacts lead generation.
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21min
October 13, 2020 How Branding impacts Lead Generation
On our first episode, we review how branding impact Lead Generation? Gwen Lafage, General Manager @Sköna Europe joins us to discuss.
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16min

FAQs about The LeadGen Marketing Chronicles:

How many episodes does The LeadGen Marketing Chronicles have?

The podcast currently has 11 episodes available.