The Legacy Speaker® Show

Speaking is about much more than getting on stage and sharing your message.

By showing up in virtual rooms, providing on-demand classes, and especially in the art of podcasting, we can leverage the power of our voice and magnify the impact of our message as speakers. 

In this episode, CEO and podcasting expert Bethany Hawkins shares her immense knowledge of the podcasting world and how to make your podcast vision a reality and a success. She reveals how important it is to resonate with your audience and focus on the connection and conversation piece of podcasting without getting hung up in the technical details.

Focus Points: 

• Why Podcasting Is A Progressive Journey
• The Importance Of Reaching Out And Talking To Your Audience 
• Why You May Need Support With Your Podcast 
• Structure Is Essential To The Success Of Your Podcast

Bethany Hawkins is the CEO and Founder of Crackers In Soup. Being a black woman who worked in corporate for over 18 years, she knows what it is like not to be heard. So, she decided to create a company that ensures all historically underrepresented voices are heard. Crackers In Soup has worked on over 70 podcasts, from creating cover art to helping women make their podcast vision through launches. She has worked on podcasts that are award nominated and won awards (including her own), podcasts that have 3 million listeners, and one podcast she worked on was featured in a Princeton course. Believing that sharing knowledge is the only way to help us create generational wealth, Bethany is now sharing what she has learned in her decades of business experience and her podcasting expertise in a new mentorship and coaching program for podcast hosts and podcast business owners.

Resources:

Learn more about Bethany’s work here: www.crackersinsoup.com

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Epis

 Why should you consider self-publishing a book, and how can it massively grow your business as a business owner, speaker, and leader? 

Self-publishing a book can bring new levels of visibility and multiple income streams into your business. Yet, many of us underestimate the potential of self-publishing for our speaking or training businesses or are publishing our books and listing them on Amazon without engaging the help of a professional editor. 

Join us this episode for a revealing dialogue with publisher and book coach Tenita Johnson as she dishes on the reality of brand expansion through publishing and learn why you need to be recording your content in all forms and how it can be repurposed in the publishing world. 

Focus Points:

• Why You Need To Record Your Content 
• When Should You Consider A Ghostwriter
• Is Content Still King?
• Why A Book Will Enhance Your Speaking & Training Brand

Transforming pain into purpose is a gift that authorpreneur, publisher, and book coach Tenita “Bestseller” Johnson gives to everyone she encounters. She is a warrior of words with a fierce passion for guiding authors to expand their brand by showing them how to earn multiple income streams from just ONE book. As the author of 23 books, she is living proof that sharing your story leads to your destiny.  

Resources:

Get Tenita’s Brand, Book, and Bestseller Checklist here: checklist.brandbookbestseller.com/

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Legacy Scaler® DBA Beyond the Prophy LLC

Listen in as the CEO of Legacy Scaler® shares her insights on hosting their inaugural 2023 Legacy Scaler® conference. 

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Legacy Scaler® DBA Beyond the Prophy LLC, www.jasminhaley.com

As people building our speaking careers while operating businesses, we must understand how to overcome challenges, manage our mental health, and reach our highest potential.

We live in the age of remote work, where our society and companies need to shift to a greater focus on wellness, end the stigmatization of mental health issues, and begin providing resources to aid employees and entrepreneurs in their day-to-day lives and long-term goals.

If you are curious about balancing mental health and a speaking or entrepreneurial career, tune into this inspirational and honest conversation with CEO, speaker, and mental health advocate Arnita R. Craighead as she shares her insight into surviving suicide and mental health issues and achieving your best life and business.

Focus Points: 

• Why Having Systems In Place Can Help Your Mental Wellness
• Why Doing It Afraid Is Necessary For Your Success & Growth 
• How We Can Provide Better Mental Health Services For Ourselves & Employees
• Vulnerability On Stage And Mental Health Challenges

Arnita R. Craighead is a keynote speaker and CEO of The Motiv8ing Factor. Founded in 2017, The Motiv8ing Factor focuses on mental health wellness, suicide prevention, and survival. Dedicated to empowering others, Arnita delivers messages in an engaging and relatable manner. While the seriousness of the topics she tackles would make most people uncomfortable, Arnita’s candor, sincerity, and understanding help her connect with her audiences and put them at ease. Arnita holds a B.A. in Corporate Communications, an MBA in Entrepreneurship and Leadership & Organizational Management, and is a Certified Life Coach. She resides in Frisco, TX.

Resources:

Learn more about Arnita’s work here: www.themotiv8ingfactor.com

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Legacy Scaler® DBA Beyond the Prophy LLC,&n

 Many speakers and business owners come into the game from past financial trauma and need help transforming their money mindset and the dread of dealing with their finances. 

Yet, having organized finances that are consistently tracked and using them to guide biz operations is crucial to long-term success. In this episode, money strategist LeeAnza Romera teaches us to shift our mindset around money to a place of support, abundance, and potential. 

Focus Points:

• Common Misconceptions Biz Owners Have Around Finances
• Why You Need To Work With A Financial Person Who Understands Your Goals
• 3 Things To Ask Before Hiring Your Numbers Person
• Why Looking At Your Numbers Help You In All Areas Of Your Biz

LeeAnza is the Owner of Anchored Financial Management. She is a Money Strategist who helps entrepreneurs manage and track their finances. She also offers support with Money Mindset shifts that result in exponential business growth. LeeAnza believes that women are being called to rise and lead like never before, and entrepreneurs are perfectly positioned to take control of their abundance! She seeks to positively impact women by supporting them so they are confident, brave, and in COMMAND as they work through the messy phases of scaling and growth. 

Resources:

Learn more about LeeAnza here: instagram.com/leeanza_romero

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Legacy Scaler® DBA Beyond the Prophy LLC

As a purpose-driven and purpose-led speaker and trainer, you want to make an impact, which requires getting visible and marketing yourself. There are hundreds of different marketing strategies with potential, but the ones that will bring you the most success are strongly linked with your alignment. 

Join us for an inspirational episode of the Legacy Speaker™ Show with award-winning business owner, number one bestselling author, marketing solutionist, and thought leader Dr. Shamieka Dean as she shares her brilliant tips for staying authentic to who you are in your business, building rest into your schedule as you scale, and creating a life of freedom and joy while you run your business. 

Focus Points:

• Aligning Your Personality With Your Marketing Strategy 
• How Being Out of Alignment Can Hinder Your Growth
• Why You Need To Get Over The Fear Of Rejection To Succeed
• Why Rest Is The New Revenue

Dr. Shamieka Dean is an award-winning business owner, #1 best-selling author, marketing solutionist, and thought leader. She's been featured on platforms such as Steve Harvey, TEDX, Thinkific, TubeBuddy, and Zapier. While Dr. Dean is a genius in marketing and business growth strategy, her gift is helping individuals change their belief systems through the power of perspective. She is most passionate about helping people heal by breaking through broken belief systems so that they can live better lives.

Resources:

Discover Dr. Shamieka Dean here: www.marketlikeamogullive.com

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Episode Sponsor:

Legacy Scaler® DBA Beyond the Prophy LLC, www.jasminhaley.com

The importance of leveraging video marketing for your speaking, coaching, or training business cannot be overestimated.

Through video, we demonstrate the power of our voices, our presence, and our energy in a tangible way that allows event organizers, clients, and selection committees to see what we offer them and their audiences.

In this episode, video marketing strategist and owner of the video marketing company MK Flav Video, Marvin Flavien, explains how video marketing helps us connect with the people waiting to hear our voice and allows us to impact the world. He explains why video is such a fantastic business tool for first impressions and for showing what the experience of working with you is like. Whether you’re looking to leverage video to gain leads, increase revenue, or fill your coaching programs, video marketing has limitless potential.

Focus Points:

• Why Business Owners & Speakers Should Start Leveraging Video Today 
• How Video Allows You To Access The People You Want To Serve 
• How You Can Shift Your Mindset To Get Comfortable In Front Of The Camera
• Why You Need To Have A Video Marketing Strategist In Your Corner
• Why You Need To Show, Not Tell 

Marvin Flavien is the #1 Video Marketing Strategist for Coaches and Industry Leaders. He is the owner of MK Flav Video, a video marketing production company based in New Jersey and is on a mission to help coaches and industry leaders impact the world.

Resources:

Learn more about Marvin here: www.mkflavvideo.com/videocontent 

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Despite the myth, leveraging speaking does sometimes mean taking unpaid speaking gigs when the chance to meet the right people and potential clients is there. 

In the captivating opening episode of Season 3 of the Legacy Speaker® show, host Jasmin Haley breaks down the misconceptions around the 'Don't Pay In Exposure' myth in the speaking industry. This is part 1 of a series discussing the pay of speakers. Join us to learn the reality behind the myth from a speaker and CEO who comes from a background in event speaker selection and has held multiple events herself.  

Focus Points: 

• Identify The Huge Benefits To Your Speaking Game
• How Speakers Can Miss Out By Being Short-Sighted
• Common Myths Around Speaking 
• Why Leveraging Speaking Is A Long Term Game

Jasmin Haley, MS, with roles ranging from clinician to professional speaker, has sculpted an influential career. Early on, she worked with marginalized groups, understanding the resilience of the human spirit and the transformative power of education. This informed her H.E.A.R.T Methodology™ and The Legacy Scaler® Framework, revolutionizing audience engagement and business growth. Transitioning from healthcare to a wider clientele, Jasmin now aids organizations with her transformative speaking skills and curriculum design.  

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Episode Sponsor:

Legacy Scaler® DBA Beyond the Prophy LLC, www.jasminhaley.com

Sales can be anxiety-inducing, fear-triggering, and downright hard to stomach, but they are the only route to success and growth in the business world. 

In this episode, Sales Strategist and CEO Bethanie Nonami drops truth bombs on why sales techniques are essential for us as speakers and business owners and how to get our cash flow to a place of regularity and abundance.

For every speaker and business owner who has ever asked themselves, am I worthy of asking for this money, and who struggles with sales, listen and learn how to walk through your fear and get a little comfortable with being uncomfortable so you can end the financial stresses around your business.

Focus Points: 

• Why Marketing Doesn't Equate To Sales
• You Are The Best Person To Sell Yourself
• Building A Basic Sales Strategy
• Understanding The Problem You Solve For Clients
• Feedback & Sales Strategy 

Bethanie Nonami helps Women of Color CEOs get sales meetings with qualified buyers without running Facebook Ads, building complicated sales funnels, cyber-stalking people on LinkedIn, or dancing on TikTok. Bethanie believes that cash flow should never be a reason we can't stabilize, grow, or scale our businesses.

Bethanie's mission is to help create more Women CEO millionaires so they can have the freedom and money to spend time doing what they love with the people, communities, and charities that matter the most. 

Resources:

Learn more about Bethanie’s work here: https://marleynonami.com/

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Disclaimer: 

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Episode Sponsor:

Legacy Scaler® DBA Beyond the Prophy L

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