In this episode, Blaine talks about the lifeblood of any business and that is referrals. There is a right way and a wrong way to get referrals in an appraisal business and there is a process that MUST be followed to get them consistently. Its one thing to get the occasional referral from a satisfied client, but it is a completely different process to get consistent referrals because you have a solid before unit, a during unit, and an after unit to your business and each unit has systems focusing on delivering world class service and then extreme follow up.

Being a referral based appraisal business does not happen by accident and it doesn't happen over night. It takes long term strategic thinking, planning, processes, and systems within your appraisal business in order to cultivate and capitalize on the deep well of wildly happy clients. Be prepared to take some notes as Blaine covers some of the processes and scripts that he uses in his unique referral and review generating system.