In this episode of The Tarryn Reeves Show, I’m joined by LinkedIn Business Coach Mary Adanegbe, and she’s here to call time on the biggest LinkedIn lie: that it’s “just for resumes and job seekers.”

Mary shares how being laid off in 2018 became the catalyst that pushed her to show up audaciously on LinkedIn, build real authority, and grow a thriving online coaching business from Nigeria with clients around the world. We dive into what’s changed on LinkedIn (and what most entrepreneurs still get wrong), plus the exact strategy Mary teaches to attract sophisticated buyers organically, without dancing for attention on crowded platforms.

You’ll learn Mary’s MSC Framework (Messaging → Sales Funnel → Content), what kind of LinkedIn content actually converts (and what to stop posting immediately), how hashtags really work on LinkedIn, and the confidence-building identity shift that happens when you commit to taking up space online, especially as a woman in business.

If you’re a service-based entrepreneur, coach, consultant, or expert who wants to generate qualified leads on LinkedIn, grow your personal brand, and turn content into conversations that convert… this one’s for you.

In this episode, we cover:

• Why LinkedIn is no longer “just for corporate suits” (and what it’s actually for now)
  
  
• Mary’s story: from corporate layoff to building a global coaching business
  
  
• The MSC Framework for organic LinkedIn lead generation
  
  
• The three content types that warm up leads and drive enquiries
  
  
• How to stop posting generic “tips” and start posting with real perspective
  
  
• Hashtags on LinkedIn: doQ: do they matter, how many to use, and why
  
  
• The biggest LinkedIn myth keeping entrepreneurs stuck
  
  
• A powerful message for women showing up online: chase the failure
  
  
• Mary’s Book Drop: The 12 Week Year and how it changed her productivity
  
  

Connect with Mary:
Find Mary on LinkedIn and follow her for practical, no-fluff guidance on building authority and booking leads organically.

• Website
• LinkedIn

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Connect with Tarryn