The Lucra Podcast

Ali Katz is a family, financial, and legal expert who supports founders, CEOs, coaches, practitioners, advisors, creatives, and service-based entrepreneurs with establishing legal, insurance, financial, and tax systems in their businesses. Ali graduated first in her class from Georgetown Law. While raising her two children, Ali built her own 7-figure law practice and then a million-dollar online training company before giving up on business due to over $1M in mistakes that could have easily been avoided had she known what you’ll learn in the LIFT Business Foundation Blueprint.
Ali learned from these mistakes and was able to rebuild as a result, taking her business from inconsistent income to a now 8-figure business. She is a go-to advisor for industry leaders (including many other lawyers and advisors) and is sharing her mistakes and lessons learned with you so you can trust your own business foundations to support you with your next right income model, consistent income you can count on, and the legal, insurance, financial and tax systems to support your and your family's legacy for generations to come.

Learn more at her websites:

TheAliKatz.com

PersonalFamilyLawyer.com

EyesWideOpenLife.com

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Chelsea Williams' genius lies in her understanding of the financial world, the human condition, and how the two coincide. This is what allows her to help business owners get unstuck from their money story so they can write a new one without limits!

As she says, "I've never struggled with money a day in my life. Even at the age of 20 when I found out I was pregnant I hustled my way through years of working toward my degree and working multiple jobs. We didn't have everything we wanted but we had everything we needed and found satisfaction with where we were."

For almost 15 years now, Chelsea has been using her unique understanding of money and people to help business owners understand how money works and tailor a financial strategy that's unique to their business vision.

Learn more at YourCoreSolution.com or follow Chelsea on Insta @the_money_whisper

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Gordy Bal is a heart-centered entrepreneur, impact investor, and visionary leader. He is the author of The New Millionaire’s Playbook, and the founder of CTR.com, which consists of Conscious Partners and CTR Capital. Through these organizations, he has spearheaded the transformation of early startups into billion-dollar powerhouses.

Gordy’s aim is to accelerate the evolution of human consciousness and create a future where humanity and the planet can thrive harmoniously. Harnessing this commitment, Gordy has dedicated himself to creating a world where business, finance, and human consciousness seamlessly co-exist.

With over a decade of trailblazing experience in digital marketing, Gordy's expertise has cultivated industry-leading companies. He has become a highly sought-after advisor, mentor, and coach to entrepreneurs and investors seeking his unparalleled guidance.

Gordy's passionate pursuits extend far beyond financial realms, delving into the intersection of science, technology, and spirituality. Holding a degree in Psychology with a neuroscience emphasis, he remains at the forefront of these fields, forging an inspiring body of work centered around the profound notion that thoughts are the ultimate form of currency.

Follow Gordy on Insta @balgordy

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

In her 20+ year career as a professional photographer, Wendy Yalom has worked with industry-leading coaches, speakers, and authors in 14 countries and 28 states. Her work has been featured on book covers, billboards, countless websites and publications, among them the New York Times, Cosmopolitan, Forbes, The Knot, Yoga Journal, and Marie Claire. When she’s not traveling the world as a Personal Brand Photographer, Wendy is organic farming coffee, cacao, avocados, mangos, and more on The Big Island of Hawaii.

Curious to learn her best practices for acing any photoshoot? Learn more at Wendy.photo. Or follow her on Insta @wendykyalom.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Today on the podcast, I answer an “Ask Me Anything” question from Perry:

Even though I'm in my 40's, I have a number of health challenges that I've had my whole life. Nothing like what Sean had, but I always wanted to ask him how he coped. There must have been times he just couldn't do things, and it impacted him and everyone around him.

So it would be really helpful if Mindie was able to share how his physical challenges affected both their initial dating, as well as the long-term success of the relationship. Actual daily life couldn't be a constant "dance party" so how did it actually work?  How did they deal with the limitations?

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Neil Szczepanski is an experienced futures and options trader with a passion for the financial markets. Born in Indiana and raised in Colorado, Neil's love for sports is only matched by his dedication to trading. When he's not analyzing charts, you'll likely find him watching a game or coaching sports teams.

With degrees in Economics and Marketing, plus an MBA, Neil has spent over 20 years working in the technology industry ascending to executive ranks for Fortune 100 companies. Throughout his professional career, he maintained a strong interest in trading and honed his skills as a hobbyist.

Now a pro trader, Neil also has been a trading coach since 2018 and has helped unprofitable traders become profitable using his strategies and methodologies. To learn more, visit TopTradeTools.com or find him on Twitter (X) @TradeWithNeil.

For Apex Trader Funding, visit Apex and use this coupon code for a special discount: YRKUIGCJ

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Wayne Mullins is known for helping entrepreneurs build exceptional teams and create high-performance cultures. He's passionate about driving results for business owners through exceptional marketing, branding, social media, and website design.

He's also a husband, father of four, entrepreneur, the Founder of Ugly Mug Marketing, and author of Full Circle Marketing.

Wayne is an out-of-the-box, against-the-grain thinker and it has more than paid off for his company and clients. He leads from the heart and is passionate and unapologetic about doing so. Through his work with Ugly Mug Marketing, he's inspired clients from more than 100 industries and his work directly influences more than 250K entrepreneurs per year.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Rich German is an entrepreneur and environmental advocate with an unyielding passion for the ocean. Since 1999, he has been a respected business coach, captivating speaker, and best-selling author of three transformative books.

In 2010, Rich's fascination with stand-up paddleboarding ignited a journey that would shape his legacy. Having navigated an astonishing 30,000 miles— more than the circumference of the Earth— he has documented over 2,000 awe-inspiring interactions with dolphins and whales. His photographic work has been featured by National Geographic, The New York Times, NPR, The BBC and more. His latest book, Blue Laguna, is a visual testament to the captivating marine life he has intimately encountered from his paddleboard.

Rich's passion led him to found Project O, a non-profit organization committed to the preservation and protection of our ocean and the fragile life within it. Through its innovative Blue City Network, his organization is at the forefront of guiding cities toward regenerative practices, harmonizing the progress of urban development with the needs of the environment. Rich's voice reaches further through his solution-focused podcast, Our Epic Ocean, where he engages with esteemed experts to address the world's most pressing challenges.

For the past two years, Rich has also served as President of the nonprofit OneWhale, an organization working to establish an ocean reserve that will provide sanctuary for whales held in captivity, demonstrating his dedication to the well-being and freedom of marine life.

Based in the breathtaking city of Laguna Beach, California, Rich exemplifies the remarkable potential of aligning passion and purpose. His journey stands as a testament to the transformative impact one individual can make through love for the planet and more importantly to the massive change possible utilizing the power of collaboration. Rich’s dream is a world where humans learn to live in balance and harmony with the natural world.

Follow him on Instagram: @richgermanlb

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Pilar Gerasimo is an award-winning health journalist, pioneering social explorer, and author of The Healthy Deviant: A Rule-Breaker’s Guide to Being Healthy in an Unhealthy World (North Atlantic Books, 2020).

Best known for her visionary work as founding editor of Experience Life magazine, which today reaches more than three million people with each issue, Pilar has also served as top health editor for The Huffington Post, and as visiting faculty for the Institute for Integrative Nutrition.

Today, Pilar co-hosts a top-rated podcast called The Living Experiment and teaches online courses through her digital learning platform, Healthy Deviant Academy. She guest lectures at universities, leads workshops at top retreat centers, and consults for organizations committing to transforming health and happiness at work and around the globe. Her work has been featured by the World Economic Forum, MIT, International Monetary Fund, and a variety of other thought-leading platforms.

When she’s not traveling, Pilar hangs out on her family's organic, communal farm in Wisconsin with her pit bull pal, Sally Sue.

Learn more at www.healthydeviant.com (where you can also take the “Are You a Healthy Deviant?” quiz).

Join Pilar's private Healthy Deviant Facebook Group or follow her on Instagram at @pilargerasimo.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

In this episode, I sit down with Ontraport VP Rochelle Yoshida and dish on the software, industry, and challenges all entrepreneurs face.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com