Welcome to Episode 4 of M&A Zing—a weekly show for acquisition entrepreneurs, search funds, and holdco builders in the UK and Europe. This time, co-founders Alfie Lambert and Gareth Hawkins discuss how to handle that all-important
*first qualifying call* with a potential seller—from building trust to spotting red flags.
Timestamps:[00:00:11] Introduction – New Host This Week
[00:01:01] Recent M&A News Across Europe (Italy, Germany, Sweden)
[00:06:00] Why the “Qualifying Call” Matters
[00:07:06] How to Prepare (and Avoid Awkwardness)
[00:10:00] Key Questions to Ask Without Overstepping
[00:12:32] Different Seller Psychologies: Experienced, Prepared, Accidental, Daunted, Distressed
[00:16:45] Balancing Tough Questions & Rapport-Building
[00:20:00] Knowing When to Shift to an NDA
[00:25:00] Red Flags, Green Flags, & Personal War Stories
[00:36:00] Tip for First-Time Acquirers – Don’t Play All Your Cards at Once
[00:42:00] Event Reminder – Serial Acquirer Symposium (18 June)
[00:44:00] Wrap-Up & AMA for Live Viewers
Episode Highlights *Qualifying Call Basics*: Why it’s crucial to get “human” early on
*Seller Motivations*: From legacy concerns to just being tired of the day-to-day
*Balancing Curiosity & Caution*: How to probe without scaring them away
*Big Takeaway for First-Timers*: Don’t overload the first call—build trust, set next steps
FinTech Capital’s acquisition in Italy (industrial laundry)
Berlin’s Midmarket Summit 2025 (invite-only, 20 May)
Stockholm’s upcoming RedEye Serial Acquirers event
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About M&A Zing
Hosted by:
Alfie Lambert – Co-Founder of BizCrunch (multiple-time startup founder, resident outreach expert)
Gareth Hawkins – Co-Founder & CEO of BizCrunch (serial acquirer & M&A investor)
Each week, we dive into the real-world challenges of SMB M&A—especially in the UK & EU markets.
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Want to participate in our weekly livestream (and private AMA)? Sign up here: https://www.bizcrunch.co/community
Community Perks Early access to new episodes
Live Q&A with hosts & guests
Networking with acquisition entrepreneurs & investors
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