The MadTech Podcast

By ExchangeWire

Technology Tech News Business Business News

What's The MadTech Podcast about?

All your MadTech podcasts from ExchangeWire in one feed:

The MadTech Podcast: our weekly news wrap-up with a special guest

The MadTech Daily: your media and marketing news in minutes each morning

Podcast Specials: interviews with industry leaders on their specialist subjects

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The MadTech Podcast episodes:

06.26.2024
How will the UK Election Impact Ad Tech?
In this podcast special, ExchangeWire’s CEO Rachel Smith is joined by Stuart Macnaughtan, head of public affairs and sustainability at ISBA, and Chis Walker, head of policy and government affairs for the Advertising Association.
06.26.2024
MadTech Daily: Disney+ Reducing CPMs By Up To 15%; Channel 4 Streaming Audience Growing Faster than Netflix and Amazon Prime
On today's MadTech Daily: Disney+ Reducing CPMs By Up To 15%; Channel 4 Streaming Audience Growing Faster than Netflix and Amazon Prime; Microsoft In Breach of DMA
06.25.2024
MadTech Daily: EU Confirms Apple in Breach of DMA; Target Teams Up with Shopify
On today's MadTech Daily: EU Confirms Apple in Breach of DMA; Target Teams Up with Shopify; Apple and Meta Discuss Partnership
06.24.2024
MadTech Daily: APAC Ad Market to Grow 8.5%; New York Governor Signs Social Media Bills
On today's MadTech Daily: APAC Ad Market to Grow 8.5%; New York Governor Signs Social Media Bills; TikTok Makes First Amendment Case
06.21.2024
The MadTech Podcast Special LIVE: Cannes Social 2024
In a special live recording of The MadTech Podcast Special at Cannes Social 2024 by ExchangeWire and FirstPartyCapital, ExchangeWire CEO Rachel Smith is joined by Luci Dalgety, global digital sponsorship lead, euronews, Mike Follett, MD, Lumen, and Michael Shang SVP,...
06.21.2024
MadTech Daily: Connected Audio Reaches 68% of Population; OpenAI Co-Founder to Start New AI Company
On today's MadTech Daily: MadTech Daily: Connected Audio Reaches 68% of Population; OpenAI Co-Founder to Start New AI Company; US Regulators File Lawsuit Against Adobe
06.20.2024
MadTech Daily: Nvidia Becomes Most Valuable Company; Netflix Opening Immersive Entertainment Venue
On today's MadTech Daily: Nvidia Becomes Most Valuable Company; Netflix Opening Immersive Entertainment Venue; Daily Mail Unveils New Video and Commercial Offering
06.19.2024
BBC Studios’ Jasmine Dawson on Authenticity, Brand Partnerships and Content Monetisation
On this MadTech Podcast special, Aimee Newell Tarín is joined by Jasmine Dawson, SVP Digital at BBC Studios to discuss the role of their digital team, touching on brand and sponsor partnerships, video monetisation and podcast commercialisation.
06.19.2024
MadTech Daily: Ad Net Zero Publishes Global Media Sustainability Framework; UK Ad Spend Grows 12%
On today's MadTech Daily: Ad Net Zero Publishes Global Media Sustainability Framework; UK Ad Spend Grows 12%; Amazon Ads Launches Ad Relevance for Post-Cookie
06.18.2024
TripleLift’s Airey Baringer on Embracing Programmatic Innovation
In this MadTech Podcast special episode, ExchangeWire’s COO Lindsay Rowntree is joined by Airey Baringer, VP of product management at TripleLift, to discuss embracing programmatic innovation.
06.18.2024
MadTech Daily: Meta Delays Training AI on User Data in EU; X Pitches Live Basketball to Advertisers
On today's MadTech Daily: Meta Delays Training AI on User Data in EU; Apple Set to be First to Face Charges Under DMA; X Pitches Live Basketball to Advertisers
06.17.2024
MadTech Daily: Spotify's In-house Agency; Pinterest Launch Ad Labs
On today’s MadTech Daily: Spotify Introduces In-House Creative Agency; Pinterest Launches Ad Labs; ANA Spins Off Cross-Media Measurement Solution Division Further reading • Mat Broughton on advertising's H1 financials • Alessandro de Zanche on the MadTech Podcast
06.14.2024
ADZ Strategies’ Alessandro De Zanche on Calls to Ban Fossil Fuel Ads, AI Regulation and TikTok’s Election Protection Measures
In this MadTech Podcast episode, Aimee Newell Tarín is joined by Mat Broughton and Alessandro De Zanche, independent monetisation consultant at ADZ Strategies, to get into the latest going on in ad tech.
06.14.2024
MadTech Daily: Oracle Exits Ad Business; Equativ and Sharethrough to Merge
On today's MadTech Daily: Danish Media Threatens to Sue OpenAI; Oracle Exits Ad Business; Equativ and Sharethrough Merge to Form one of the Largest Ad Platforms and Marketplaces
06.13.2024
Footballco's James Lamon on the Power of Football for Advertisers
Euro 2024 is almost upon us. The tournament is set to be one of the most engaged with events in the sporting calendar - so how big is the opportunity in football for brands? To discuss this, we welcome James Lamon,...
06.13.2024
MadTech Daily: BeReal Acquired for €500m; Global Ad Spend to Rise 7.8%
On today's MadTech Daily: BeReal Acquired for €500m; Global Ad Spend to Rise 7.8% in 2024; Paramount and Skydance Merger Off the Table
06.13.2024
MediaCorp's Raj Parekh on the Power of Branded Content
ExchangeWire's head of content John Still is joined by Raj Parekh, head of sales at MediaCorp for a discussion on branded content. On this episode, Raj looks at: • How does branded content compare to traditional advertising? • The importance of trust...
06.12.2024
MadTech Daily: Apple to Integrate ChatGPT; Google TV Launches Ad Network
On today's MadTech Daily: Apple to Integrate ChatGPT; Google TV Launches Ad Network; Starbucks Embraces Storytelling with Studio Launch
06.11.2024
MadTech Daily: Costco Building Ad Business; United Airlines Personalises Flight Ads
On today's MadTech Daily: Costco Building Ad Business; United Airlines Personalises Flight Ads; New York Passes Bill Limiting Addictive Social Media
06.10.2024
MadTech Daily: Will Meta be Allowed to Train its AI on User Data?; UK Retailers Launch Biggest Ever Collective Action
On today's MadTech Daily: Will Meta be Allowed to Train its AI Models on User Data?; UK Retailers Launch Biggest Ever Collective Action; California Protests Proposed AI Bill
06.07.2024
The Telegraph’s Karen Eccles on Publishers’ Print Revenue Decline, MFA Sites and Political Ads Moving Away From Microtargeting
In this MadTech Podcast episode, John Still is joined by Lindsay Rowntree and Karen Eccles, CCO at The Telegraph.
06.07.2024
MadTech Daily: Nvidia Overtakes Apple; US regulators to Open AI Antitrust Inquiries of Big Tech
On today's MadTech Daily: Nvidia Overtakes Apple; US Regulators to Open AI Antitrust Inquiries of Big Tech; Amazon buys Indian video streaming service MX Player
06.06.2024
MadTech Daily: Google’s £13.6bn Lawsuit Goes To Trial; Is Advertising Becoming More Inclusive?
On today's MadTech Daily: Google’s £13.6bn Lawsuit Will Go To Trial; How is the Industry Trying to Make Advertising More Inclusive?; OpenAI Employees Sign Open Warning Letter
06.05.2024
MadTech Daily: Unskippable Instagram ads? Ericsson to Close Ad Division
On today's MadTech Daily: Instagram Tests Unskippable Video Ads; Ericsson to Collapse Ad Division; ITN Strikes Deal to Safeguard Content from AI
06.04.2024
MadTech Daily: Broadcasters Trading Ad Airtime for Shares; Google Reduces Scope of AI Overviews
On today’s MadTech Daily: Broadcasters Trading Airtime for Advertisers’ Shares; Google Reduces Scope of AI Overviews; Nvidia Unveils New AI Platform
06.03.2024
MadTech Daily: Spain Suspends Meta’s Planned Election Tools; TikTok Courts Publishers
On today's MadTech Daily: Spain Suspends Meta’s Planned Election Tools; TikTok Courts Publishers; Women Aged 44+ Feel Underrepresented by Advertising
05.31.2024
ExchangeWire on PayPal’s Ad Network Plans, Ethics Surrounding OpenAI and TikTok’s Future in the US
In this team episode of the MadTech Podcast, Aimee Newell Tarín is joined by Lindsay Rowntree and John Still to discuss the latest in the media and marketing space.
05.31.2024
MadTech Daily: Delivery Companies Struggle; Chinese Court Backs Apple
On today's MadTech Daily, Dot brings you all the latest, including the struggles of the delivery giants Deliveroo, Just Eat Takeaway et al, The Trade Desk ranking premium publishers and China's court backing Apple in a row over app store...
05.30.2024
MadTech Daily: PwC Becomes First ChatGPT Reseller; Physical Stores to Continue Reign Over Retail
PwC Becomes First ChatGPT Reseller; US Appeals Court Fast-Tracks TikTok Hearing; Physical Stores to Continue Reign Over Retail
05.29.2024
MadTech Daily: PayPal Becoming an Ad Network? Google Invests in Flipkart
On today's MadTech Daily: PayPal Plans Ad Business; OpenAI Forms Safety and Security Committee; Google Invests in Indian E-commerce Giant Further reading: • Everything is Not an Ad Network by Ciarán O'Kane • Aimee Newell-Tarín on Overcoming Bias in AI
05.28.2024
MadTech Daily: Privacy Sandbox APIs Go Down; Huge Podcast Growth
On today’s Daily: Privacy Sandbox APIs Temporarily Unavailable; Sports Podcasts on Spotify See Growth of 74%
05.27.2024
MadTech Daily: Alibaba Raises $5bn for Share Buybacks; TikTok Job Cuts
05.24.2024
MadTech Daily: Digital Markets Bill passes; News Corp and OpenAI Strike Deal
On today's MadTech Daily: UK parliament passes new Digital Markets, Competition and Consumers Bill (while calling a general election); OpenAI and News Corp strike a content deal; and Nvidia revenue beats even the highest expectations. Read more: • John Still on the...
05.23.2024
Kinesso’s Madelin Farrington on Netflix’s New Ad Server, Google’s AI-Enhanced Search and AI vs Journalism
In this episode of The MadTech Podcast, ExchangeWire’s Anne-Marie Sheedy and Rachel Smith are joined by Madelin Farrington, head of client solutions at Kinesso to discuss the latest in the ad tech landscape.
05.23.2024
MadTech Daily: Google to Run Ads in AI Search; Amazon’s Ad Revenue Closes In On Meta
On today's MadTech Daily, Dot brings you the latest, including: Google plans to run ads in AI Overviews, Amazon's growing revenue closes in on Meta, and TikTok lanuch a new AI tool for brands. • John Still on the uneasy alliance...
05.22.2024
MadTech Daily: Channel 4 team with Youtube for Paralympics; AI Leaders Agree on Safety Commitments
On today’s Daily; Channel 4 Teams Up with YouTube to Stream 2024 Paralympics; AI Leaders Agree on AI Safety Commitments; Coca-Cola Launches Consumer Insights Platform
05.21.2024
MadTech Daily: ByteDance Bounces Back with Chatbot; Mixed Legal Bag for Microsoft
On today’s Daily: ByteDance Owns China's Most Popular AI Chatbot; Canada’s Security Agency Advises Against TikTok Use; Microsoft Dodges UK Antitrust Scrutiny While Facing Potential EU Fine
05.20.2024
MadTech Daily: OpenAI and Reddit Ink Deal; Amazon Boasts Biggest Ad-Supported Streaming Platform
On today’s Daily, Dot discusses OpenAI's Data Deal with Reddit, Sony's stark warning to AI platforms over their IP, and Amazon Prime Video Becoming the US’ biggest ad-supported streaming platform
05.17.2024
The Responsible Marketing Agency’s Hannah Mirza on the UK Exiting Recession, Sustainable Ad Tech Partnerships, and Reddit’s New Content Policy
On today’s episode of the MadTech Podcast, ExchangeWire's John Still and Lindsay Rowntree are joined by Hannah Mirza, CEO at The Responsible Marketing Agency to discuss the latest in the worlds of media and marketing.
05.17.2024
MadTech Daily: Netflix Take Ad Tech In-house; Temu Accused of DSA Breach
On today's MadTech Daily, Dot guides you through Netflix's big ad tech play, Temu's possible legal issues in the EU, and Spark Foundry's latest consumer research findings.
05.16.2024
MadTech Daily: Is Search About to Change Forever?; NFL to Touchdown on Netflix
On today’s Daily: Google Unveils New Search; Netflix to Broadcast Christmas NFL; TikTok Creators Sue Ban Bill. Listen to ExchangeWire's latest Podcast Special with Publicis Media's Jane Holding here.
05.15.2024
Publicis Media's Jane Holding on Evolving Agency & Client Relationships
In this podcast special, ExchangeWire COO Lindsay Rowntree is joined by Jane Holding, chief client officer at Publicis Media UK.
05.15.2024
MadTech Daily: OpenAI Announce GPT-4o, Singapore Writers Oppose National LLM and Uber Buys Foodpanda in Taiwan
On today's MadTech Daily: OpenAI Announces New Model; Singaporean Writers Oppose Gov Plan to Train AI on Their Work, and Uber Buys Delivery Hero's foodpanda for $950m. Read more on ExchangeWire.com
05.14.2024
MadTech Daily: Media Group Rallies Against Ad-funded BBC Podcasts; Apple Faces Scrutiny Over Web Eraser
On today's MadTech Daily: 20 Media Groups Sign Open Letter Against BBC Ad-Funded Podcasts; Publishers Raise Concerns Over New Apple Feature; EC Set To Hit Microsoft With New Antitrust Charges. Get your ATS Singapore tickets now at exchangewire.com.
05.13.2024
MadTech Daily: Big Tech Regulation Tightens in APAC; Social Video Spend Growing
On today’s Daily: Big Tech Regulation Tightens in APAC; Social Video Spend Growing; Reddit Rolls Out New Public Data Policy. Read more on ExchangeWire.com
05.10.2024
The Mars Agency’s Katrina Smart on Twitch’s Short-Form Video, Roblox’s Immersive Ads, and Social Media’s Soaring Ad Spend
On this MadTech Podcast episode, Anne-Marie Sheedy is joined by Mat Broughton and Katrina Smart, Commerce Director Europe at The Mars Agency to discuss the latest news in the worlds of media and marketing.
05.10.2024
MadTech Daily: ITV Takes Revenue Hit; TikTok to Label AI-Generated Content
On today's Digest: ITV takes a revenue hit, TikTok launch labelling system for AI generated content and Amazon has announced plans for a three-story robo-factory in the UK. Tickets are still available for ATS Singapore, taking place on July 3rd at...
05.09.2024
Sport Design Australia’s Ryan Ellul on Harnessing Sports for Marketing and Investing in Longterm Brand Alignment
In this special episode of the MadTech podcast, ExchangeWire’s Head of Content John Still is joined by Ryan Ellul, co-founder and Sport, Marketing & Commercial Leader at Sport Design Australia.
05.09.2024
MadTech Daily: TikTok Appeals US Ban; DotDash Does OpenAI Deal
On today's Daily, Dot brings you news of TikTok's battle against the ban; DotDash Meredith's deal with OpenAI and broadcaster RTL posting 2.6% YoY revenue growth. Read more on ExchangeWire.com
05.08.2024
MadTech Daily: Disney Plus and Hulu Post First Profit; OpenAI Releases Deepfake Detector
On today’s Daily: Disney Plus and Hulu Post First Profit; OpenAI Releases Deepfake Detector; Microsoft Hit with Spanish Startups’ Complaint

What's The MadTech Podcast about?

Download our free app to listen on your phone

The MadTech Podcast episodes:

How will the UK Election Impact Ad Tech?

MadTech Daily: Disney+ Reducing CPMs By Up To 15%; Channel 4 Streaming Audience Growing Faster than Netflix and Amazon Prime

MadTech Daily: EU Confirms Apple in Breach of DMA; Target Teams Up with Shopify

MadTech Daily: APAC Ad Market to Grow 8.5%; New York Governor Signs Social Media Bills

The MadTech Podcast Special LIVE: Cannes Social 2024

MadTech Daily: Connected Audio Reaches 68% of Population; OpenAI Co-Founder to Start New AI Company

MadTech Daily: Nvidia Becomes Most Valuable Company; Netflix Opening Immersive Entertainment Venue

BBC Studios’ Jasmine Dawson on Authenticity, Brand Partnerships and Content Monetisation

MadTech Daily: Ad Net Zero Publishes Global Media Sustainability Framework; UK Ad Spend Grows 12%

TripleLift’s Airey Baringer on Embracing Programmatic Innovation

MadTech Daily: Meta Delays Training AI on User Data in EU; X Pitches Live Basketball to Advertisers

MadTech Daily: Spotify's In-house Agency; Pinterest Launch Ad Labs

ADZ Strategies’ Alessandro De Zanche on Calls to Ban Fossil Fuel Ads, AI Regulation and TikTok’s Election Protection Measures

MadTech Daily: Oracle Exits Ad Business; Equativ and Sharethrough to Merge

Footballco's James Lamon on the Power of Football for Advertisers

MadTech Daily: BeReal Acquired for €500m; Global Ad Spend to Rise 7.8%

MediaCorp's Raj Parekh on the Power of Branded Content

MadTech Daily: Apple to Integrate ChatGPT; Google TV Launches Ad Network

MadTech Daily: Costco Building Ad Business; United Airlines Personalises Flight Ads

MadTech Daily: Will Meta be Allowed to Train its AI on User Data?; UK Retailers Launch Biggest Ever Collective Action

The Telegraph’s Karen Eccles on Publishers’ Print Revenue Decline, MFA Sites and Political Ads Moving Away From Microtargeting

MadTech Daily: Nvidia Overtakes Apple; US regulators to Open AI Antitrust Inquiries of Big Tech

MadTech Daily: Google’s £13.6bn Lawsuit Goes To Trial; Is Advertising Becoming More Inclusive?

MadTech Daily: Unskippable Instagram ads? Ericsson to Close Ad Division

MadTech Daily: Broadcasters Trading Ad Airtime for Shares; Google Reduces Scope of AI Overviews

MadTech Daily: Spain Suspends Meta’s Planned Election Tools; TikTok Courts Publishers

ExchangeWire on PayPal’s Ad Network Plans, Ethics Surrounding OpenAI and TikTok’s Future in the US

MadTech Daily: Delivery Companies Struggle; Chinese Court Backs Apple

MadTech Daily: PwC Becomes First ChatGPT Reseller; Physical Stores to Continue Reign Over Retail

MadTech Daily: PayPal Becoming an Ad Network? Google Invests in Flipkart

MadTech Daily: Privacy Sandbox APIs Go Down; Huge Podcast Growth

MadTech Daily: Alibaba Raises $5bn for Share Buybacks; TikTok Job Cuts

MadTech Daily: Digital Markets Bill passes; News Corp and OpenAI Strike Deal

Kinesso’s Madelin Farrington on Netflix’s New Ad Server, Google’s AI-Enhanced Search and AI vs Journalism

MadTech Daily: Google to Run Ads in AI Search; Amazon’s Ad Revenue Closes In On Meta

MadTech Daily: Channel 4 team with Youtube for Paralympics; AI Leaders Agree on Safety Commitments

MadTech Daily: ByteDance Bounces Back with Chatbot; Mixed Legal Bag for Microsoft

MadTech Daily: OpenAI and Reddit Ink Deal; Amazon Boasts Biggest Ad-Supported Streaming Platform

The Responsible Marketing Agency’s Hannah Mirza on the UK Exiting Recession, Sustainable Ad Tech Partnerships, and Reddit’s New Content Policy

MadTech Daily: Netflix Take Ad Tech In-house; Temu Accused of DSA Breach

MadTech Daily: Is Search About to Change Forever?; NFL to Touchdown on Netflix

Publicis Media's Jane Holding on Evolving Agency & Client Relationships

MadTech Daily: OpenAI Announce GPT-4o, Singapore Writers Oppose National LLM and Uber Buys Foodpanda in Taiwan

MadTech Daily: Media Group Rallies Against Ad-funded BBC Podcasts; Apple Faces Scrutiny Over Web Eraser

MadTech Daily: Big Tech Regulation Tightens in APAC; Social Video Spend Growing

The Mars Agency’s Katrina Smart on Twitch’s Short-Form Video, Roblox’s Immersive Ads, and Social Media’s Soaring Ad Spend

MadTech Daily: ITV Takes Revenue Hit; TikTok to Label AI-Generated Content

Sport Design Australia’s Ryan Ellul on Harnessing Sports for Marketing and Investing in Longterm Brand Alignment

MadTech Daily: TikTok Appeals US Ban; DotDash Does OpenAI Deal

MadTech Daily: Disney Plus and Hulu Post First Profit; OpenAI Releases Deepfake Detector

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