The Making of a Marketer

The Making of a Marketer - Lead by Design


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Are you kicking the tires on a personal branding strategy but unsure of where to start? When building a new company or program, sometimes there's no choice but to start!

We welcome Founder & Chief Consultant of Lead by Design Lab, LaToya Jordan, to the program.

Lead by Design Lab specializes in a human-centered coaching program crafted for executives looking to up-level their leadership skills. In our conversation we will explore how LaToya built this program at the end of 2019 into what it is today. But more specifically how did she market herself when building a program from scratch? Is there a blueprint to the personal branding game, or was it a journey she learned throughout the process? What does it take for someone to find their inner creativity to make it happen?

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The Making of a MarketerBy Jess Nickerson and Andy Pondillo