How do you make a dream home a reality? In this episode, Deven talks to John Hillman, Vice President of Sales and Marketing at Crane Island in Amelia Island, FL, about selling what John calls “the joy of life.” As one of the developers for Southern Living’s 2019 Idea House on Crane Island, John describes the team behind the vision, architecture and design of the Idea House. And he discusses how planning for a "dream home" is not just about buying land, but buying a solution, and how both technology and human relationships play a critical role in identifying what a dream house means to individual buyers. (For more information or a tour of the Idea House, check out the website here.)

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