In this week’s episode, we sit down with Matt Wright - UX Research Manager at WiderFunnel to discuss how a culture of experimentation can best meet your customers’ needs.

The Many Ways Your Customers Think

This podcast consists of two things: “intelligent businesses” and how to make businesses more intelligent.
Each episode, our host, Jessie Coan (Aberdeen’s VP of Marketing), will chat with marketers and sales folks who are leveraging data and exploring new ways to find customers and close deals. We’ll also be featuring novel and exciting insights from our very own esteemed resident thought leaders.
Tune in every other week to learn about the latest innovations and the best tricks from your peers and competitors.

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This podcast consists of two things: “intelligent businesses” and how to make businesses more intelligent. Each episode, our host, Jessie Coan (Aberdeen’s VP of Marketing), will chat with marketers and sales folks who are leveraging data and exploring new ways to find customers and close deals. We’ll also be featuring novel and exciting insights from our very own esteemed resident thought leaders. Tune in every other week to learn about the latest innovations and the best tricks from your peers and competitors.

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The Many Ways Your Customers Think

The Many Ways Your Customers Think