Search Engine Marketing when used properly can be a powerful marketing medium for large and small internet marketers alike. Learn what ad platforms make the most sense for your business; YouTube, Google Adwords, Bing, Facebook, Google Shopping, Amazon Product Ads, etc.
Plus, you'll learn how to structure your ad buying strategy to maximize exposure and profit that you may be leaving on the table today. Additionally, learn how to calculate the proper cost per click to get the profit you need.