You just launched your business in the B2B space, now you need to go and fetch customers. So, what do you do, and what Ads do you start out with on social media? Here's what I would do...

If you are planning a digital strategy, then it's essential to know where your customers are hanging out. Here are the top 5 most popular social media channels in South Africa based on monthly active users.

Generating leads should be at the top of your list if you are in the B2B space. Here's a simple tactic I've been experimenting with for the last couple of weeks that can help you generate more warm leads at a lower cost

How to find and convert prospects as a new personal trainer. This question was asked by a new and fairly young personal trainer at Virgin Active.