the marketing insider

the marketing insider

By Ryan VanBusinessCareers
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the marketing insider episodes

  • #11 Chris Melotti (Founder @ Melotti Media) - content marketing masterclass. what is it and how can you break into it

    Today we're lucky enough to be joined by Chris Melotti, the founder of Melotti Media. For context, he's previously worked with brands such as Dettol, the Starlight Foundation and Resmed. We have an in-depth chat around content marketing. What is it and how can you break into it as a university student. We also cover:

    ๐Ÿ™‹โ€โ™‚what the heck is content marketing?

    ๐Ÿ™‹โ€โ™‚how you can start learning about content marketing
    ๐Ÿ™‹โ€โ™‚how Chris got started with Melotti Media
    ๐Ÿ™‹โ€โ™‚what he does on a daily basis as a content marketing agency owner
    ๐Ÿ™‹โ€โ™‚networking tips
    ๐Ÿ™‹โ€โ™‚number one interview question to ask to get the job
    ๐Ÿ™‹โ€โ™‚best way to break into the industry

    --

    If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.

    We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events

    To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok

    Connect with Ryan

    ย 

    Connect with Chris

    58 min
  • #10 George Hawwa (Growth Director @ Attention Experts) - social media marketing masterclass. what is it and how can you break into it

    Today we're lucky enough to be joined by George Hawwa, the Growth Director at Attention Experts - Australia's most five star rated agency. We have an in-depth chat around social media. What is it and how can you break into it as a university student. We also cover:

    ๐Ÿ™‹โ€โ™‚the myths and misconceptions around social media marketing

    ๐Ÿ™‹โ€โ™‚how George got a fashion labels jacket onto Usher
    ๐Ÿ™‹โ€โ™‚how to break into a social media marketing position
    ๐Ÿ™‹โ€โ™‚what he does on a daily basis as a social media marketing agency owner
    ๐Ÿ™‹โ€โ™‚setting yourself apart from the other candidates for a social media role

    --

    If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.

    We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events

    To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok

    Connect with Ryan

    ย 

    Connect with George

    41 min
  • #9 Hannah Ahn (Associate Product Manager @ Canva) - landing a Canva internship as a 17 year old

    Today we're lucky enough to be joined by Hannah Ahn, an 18 year old Associate Product Manager at Canva. We talk around the side projects that Hannah's started and how she - unconventionally - landed her role at Canva as a 17 year old in high school. Today we cover:

    ๐Ÿ™‹โ€โ™‚ how she landed her internship at Canva as a 17 year old (hint: she didn't apply for it)

    ๐Ÿ™‹โ€โ™‚ how to get started with networking
    ๐Ÿ™‹โ€โ™‚ what no to do when networking
    ๐Ÿ™‹โ€โ™‚ how to take ownership over your career

    --

    If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.

    We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events

    To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok

    Connect with Ryan

    ย 

    Connect with Hannah

    28 min
  • #8 Yuta Ito (Ex-Marketing Coordinator @ UNSW Yellow Shirts) - gaining experience as the marketing coordinator of a 100,000+ attendee uni event

    Today we're lucky enough to be joined by Yuta Ito, a final year Commerce & Media student at UNSW. During his time at university, Yuta has made the most of his experience. Balancing professional and social development to its fullest. Most notably, Yuta was the most recent Marketing Coordinator for UNSW's Yellow Shirts Program. Who facilitate the welcoming experience during O-Week for 100,000+ first year students. Today we cover:

    ๐Ÿ™‹โ€โ™‚๏ธ how Enactus & Yellow Shirts have positively impacted his uni experience

    ๐Ÿ™‹โ€โ™‚๏ธ how to get your foot in the door in a marketing capacity
    ๐Ÿ™‹โ€โ™‚๏ธ the best ways to get involved at university
    ๐Ÿ™‹โ€โ™‚ why a startup may be your best option to gain professional experience fast
    ๐Ÿ™‹โ€โ™‚๏ธ how Yuta balances his time for both social and professional development activities
    ๐Ÿ™‹โ€โ™‚ his one piece of advice for all first years

    --

    If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.

    We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events

    To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok

    Connect with Ryan

    ย 

    Connect with Yuta

    49 min
  • #7 Bernice Chung (Marketing Graduate @ Commonwealth Bank) - how to land multiple marketing internships while still in university.

    Today we're lucky enough to be joined by Bernice Chung, a Bachelor of Commerce/Science graduate from UNSW. During her time at university, Bernice interned at 4 companies. Most notably, Commonwealth Bank, McDonalds & Audi. Today we cover:

    ๐Ÿ™‹โ€โ™‚๏ธBernice's advice for people wanting to get involved in university co-curriculars

    ๐Ÿ™‹โ€โ™‚๏ธhow to excel in internship written applications
    ๐Ÿ™‹โ€โ™‚๏ธher top tips for being a standout candidate in competitive application processes ย 
    ๐Ÿ™‹โ€โ™‚๏ธwhether or not marks played a big role in her landing her roles
    ๐Ÿ™‹โ€โ™‚๏ธwhat she did on a day-to-day basis at these internships
    ๐Ÿ™‹โ€โ™‚๏ธher one piece of advice to his first year self

    --

    If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.

    We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events

    To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok

    Connect with Ryan

    ย 

    Connect with Bernice

    43 min
  • #6 Lucas Leung (Marketing Specialist @ Amazon Web Services) - how to land a startup role as a marketing student

    Today we're lucky enough to be joined by Lucas Leung, a Commerce & Computer Science student at UNSW. Lucas previously was the Growth & Marketing Intern @ early stage startup, Meetric. Since his first role there, he has moved onto working part time at Amazon Web Services whilst still studying. Today we cover:

    ๐Ÿ™‹โ€โ™‚๏ธhow university courses prepared him for his role

    ๐Ÿ™‹โ€โ™‚๏ธleveraging university co-curriculas to boost your employability
    ๐Ÿ™‹โ€โ™‚๏ธare marks important when you want to work in a startup ย 
    ๐Ÿ™‹โ€โ™‚๏ธwhat was the process to obtain an internship at an early stage startup
    ๐Ÿ™‹โ€โ™‚๏ธwhat were his tasks on a daily 9-5 basis
    ๐Ÿ™‹โ€โ™‚๏ธtips on how university students can be break into the startup space
    ๐Ÿ™‹โ€โ™‚๏ธwhat things he would have advise first year students do differently
    ๐Ÿ™‹โ€โ™‚๏ธhis one piece of advice to his first year self

    --

    If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.

    We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events

    To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok

    Connect with Ryan

    ย  a

    Connect with Lucas

    26 min
  • #5 Shawn Powrie (Marketing Manager @ Group Homes Australia) - An SEO Masterclass

    Honestly one of my favourite episodes to date. Shawn Powrie, an SEO expert, joins me on the show today. He's worked in the industry for over 8 years and has scaled 3 commercially viable SEO teams after hiring fresh university graduates. Today we cover:

    ๐Ÿ™‹โ€โ™‚๏ธwhat the actual heck is SEO?

    ๐Ÿ™‹โ€โ™‚๏ธas someone who hires junior SEOs, what does he look for in candidates
    ๐Ÿ™‹โ€โ™‚๏ธhow to stand out in the marketing job application process
    ๐Ÿ™‹โ€โ™‚๏ธ3 concrete steps you can follow to land an SEO job post-university
    ๐Ÿ™‹โ€โ™‚๏ธwhat does career progression as an SEO look like?
    ๐Ÿ™‹โ€โ™‚๏ธresources to learn and stay up to date with SEO

    --

    If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.

    We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events

    To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok

    Connect with Ryan

    Connect with Shawn

    Get in touch with Shawn

    1 hr 6 min
  • #4 Victor Ikeda (Marketing Specialist @ Adobe) - how to land a graduate role straight out of university

    This episode we welcome on Victor Ikeda, a recent UNSW graduate working at Adobe in full-time capacity. He's also previously interned at companies such as MSD & American Express. Today we cover:

    ๐Ÿ™‹โ€โ™‚๏ธhow to get better at interviewing

    ๐Ÿ™‹โ€โ™‚๏ธa beginner's guide to networking
    ๐Ÿ™‹โ€โ™‚๏ธthe value of going to university

    --

    If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.

    We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events

    To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok

    Connect with Ryan

    ย 

    ย 

    Connect with Victor

    54 min

About the marketing insider

From the publisher's feed

The marketing insider is the go-to media brand for young & ambitious marketing students. Each episode, I delve into the mind of a fellow student or industry leader to discuss graduate advice, networking tips and practical skills to help accelerate your career success. Episodes released weekly on Mondays.