Let’s call it out for what it is… lazy girl marketing is killing your connection, your sales, and your brand vibe.

In this episode, I go all in on the copy-paste culture that’s taking over the online business world—and why showing up as a carbon copy is NOT the vibe.

From over-relying on AI to regurgitating the same “100 caption prompts” as everyone else… we’ve lost the magic. We’ve traded authenticity for instant gratification.

If you’ve ever hit post on something that felt robotic, cringe, or just straight-up not you—you’re not alone. But I’m here to shake things up and challenge you to show up as the wildly magnetic, one-of-a-kind human you actually are.

Because you are the magic. Not your Canva template. Not your viral Reel. Not some ChatGPT caption. YOU.

WHAT I RANT—I MEAN, TALK—ABOUT:
💜 What “lazy girl marketing” really is (and no, it’s not a vibe)
💜 Why AI and plug-and-play templates are lowkey sabotaging your sales
💜 How to bring back the human connection in your content
💜 Why YOU are the product—and that’s not a bad thing
💜 The difference between posting for likes and creating for real leads
💜 How trying to be for everyone is making your marketing fall flat

I meant it when I said I love hearing your thoughts.
DM me on Instagram:
→ Have you been stuck in lazy girl marketing?
→ Are you ready to throw out the rules and do it your way?
→ Wanna call me out or clap back on something I said? DO IT. Let’s chat. Let’s get real. Let’s make marketing human again.

Grab my "What kind of lazy girl marketer are you?" freebie here

Welcome to the first episode of The Marketing Mind Dump! This podcast is where I let my thoughts run wild about marketing, branding, and business—no scripts, no rules, just pure unhinged wisdom. In this episode, I’m keeping it real about:

• The biggest mistake I made that kept me from launching this podcast
• The overwhelming pressure to hit “$10K months” and why it’s a flawed goal
• Why most people fail at marketing (hint: they’re following the wrong rules)
• How I built a business that fits my life—not some industry standard
• What you can do TODAY to break free from perfectionism and take action

Episode Takeaway: Stop waiting for perfect. Marketing isn’t about following trends—it’s about showing up, being YOU, and making an impact.

💬 Let’s keep the convo going!
Tag me on Instagram @heylita.branding and tell me:
What’s ONE thing you’ve been waiting to start—but keep putting off?
Connect with me on LinkedIn here

📩 Want more marketing magic?
Grab my free Marketing: Smarter, Not Harder guide here