The Marketing Perspective

On video... the importance of video in EVERYONE'S marketing cannot be stated enough. Today's episode speaks life into the production side of video as well as the marketing side. There are so many ways to utilize video content today, so be sure to tune in to learn from these industry professionals.

• If you have marketing questions for James, contact him at: [email protected]

On state of social media… this is an ever evolving marketing tool that requires whomever is at the helm to be diligent in keeping ahead of all the major social platforms, trends, and desired goals. Listen in as James interviews Media Vision's own digital strategist as they discuss how to best utilize social media for your marketing efforts… they touch on strategies, content for postings, importance of video, influencer marketing and more!  

• If you have marketing questions for James, contact him at: [email protected]

This episode addresses marketing Health Insurance, yet it is so much more. James' guest today is Rhiannon Hiter of Team Hiter... a US Healthcare office that has built a successful business within a challenging industry. This is a fun episode as James sticks his neck out by laying the groundwork for what this company COULD have done to successfully market themselves... and then Rhiannon comes onto the show to set it straight! This episode provides a terrific marketing perspective on effective marketing whether you have a budget, or don't. Tune in!

• If you have marketing questions for James, contact him at: [email protected]

today we're discussing an important part of the branding process and that's trademark law. More businesses than not ignore this legal component & reap the consequences when the subject arises. James special guest today is Taylor Davidson of Cobb Law & her area of concentration is trademark law.  Check it out! 

• If you have marketing questions for James, contact him at: [email protected]

Fun episode where James brings on founders of Connect Nashville. Listen in as they discuss all things networking including choosing a venue that fits you, principles of networking, do's & don'ts and much more. This week, James' special guests are Josh Minton & Tony Bostic, co-founders of Connect Nashville.

• If you have marketing questions for James, contact him at: [email protected]

Today we are discussing non profits.

• If you have marketing questions for James, contact him at: [email protected]

This episode touches upon internal culture in a business from a very different perspective... Faith.  It also addresses empowering a business owner preparing him/her to lead successfully.  James invites Eric Dunavant to the show who has a unique perspective on "ROI" for a business owner while James addresses the internal culture from a marketing perspective.  

• If you have marketing questions for James, contact him at: [email protected]

James invites his wife, Laura Danella, who is CMO of Media Vision Advertising on the show to discuss content marketing. They dive in deep discussing many ways content is utilized for a brand as well as pros & cons of what businesses are doing with content today.  This is a great episode to learn about the many ways to use your content in your marketing efforts today.

• If you have marketing questions for James, contact him at: [email protected]

On this episode, James speaks with Alison Griffin of Media Vision Advertising as she is their creative director... and they speak about all things branding from a visual perspective. there are rules & guidelines that Alison shares and they also use examples of several brands.  This is a great episode to listen to if you're questioning your own brand visuals. Hope you can tune in.

• If you have marketing questions for James, contact him at: [email protected]

We dig deep this week into many factors that play into a business's internal culture. Join us as James Danella speaks with Rich Kurkowski of EOS as they discuss business systems, processes & the human component of building a strong internal culture. James also shares a few stories of businesses doing it well... and those that do not.  There's some real eye opening points addressed so we hope you can tune in to this episode on internal culture in the workplace.

• If you have marketing questions for James, contact him at: [email protected]