The Max Born Show

The Max Born Show

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The Max Born Show episodes

  • My Middle School Teacher Built a 40-Acre Farm

    Steve Howe was my middle-school teacher. Years later, I visited him at Howe Farms to hear how he and his wife went from raising backyard chickens to building a 40-acre farm that sells to families and restaurants.

    We talk about starting with one rented acre, developing their own soy-free feed, and why Steve focuses on breed, feed and lifestyle. He also shares what it takes to work with chefs, recover from a major business setback, and keep building a farm that represents his family’s legacy.

    Subscribe to The Max Born Show for conversations with entrepreneurs and people building something of their own.

    #HoweFarms #SteveHowe #TheMaxBornShow

    57 min
  • Callaway Approved the Ad… Then Dropped Good Good

    Callaway approved the ad. Then the backlash hit—and Good Good lost the partnership. Was cutting ties justified, or did Good Good take the fall?

    In this episode of The Max Born Show, my brother Mike joins me to break down the controversial ad, the response from both brands, and the business decisions behind the fallout.

    We get into:
    • The Good Good ad and whether the backlash went too far
    • Callaway’s stock performance and its split from Topgolf
    • Matt Kendrick’s public response and leadership fallout
    • What the controversy means for Good Good’s audience and partnerships
    • LIV Golf, the PGA Tour, and the growing influence of YouTube golf

    We share our opinions on the controversy and discuss the reports and reference materials available when we recorded.

    Did Callaway make the right move—or leave Good Good holding the bag? Drop your take in the comments.

    Subscribe to The Max Born Show for new episodes every week.

    #GoodGood #Callaway #GolfPodcast

    45 min
  • Anthropic vs The Pentagon + Building My First AI Automation System

    In this episode of The Max Born Show, we cover a major story unfolding in the AI industry and what it could mean for the future of artificial intelligence.

    AI company Anthropic (creator of Claude AI) is currently in a dispute with the U.S. government and the Pentagon after refusing to remove restrictions on how its technology could be used. The conflict raises huge questions about AI ethics, surveillance, autonomous weapons, and the future relationship between AI companies and governments.

    We break down what’s happening, why it matters, and how it could impact the entire AI industry.

    I also share an update on BornAI, the automation business I’m building in public. This week I finished the live demo for my SMS review automation system, implemented it with real businesses, and fixed a major compliance issue related to TCPA law and review gating.

    This episode covers the reality of moving from AI prototype → real production system and the lessons learned while deploying automation into real companies.

    If you’re interested in AI, automation, startups, or building a business from scratch, this episode will give you a behind-the-scenes look at what it actually takes.

    12 min
  • The Real Process of Building an AI Automation Business

    Most people talk about building businesses.
    This podcast documents the real process of doing it.

    In Episode 1, I break down why I’m building an AI automation business, how I chose this path, and what it actually looks like to build systems instead of chasing side hustles.

    This isn’t about hype, shortcuts, or overnight success. It’s about learning real skills, testing ideas in public, failing, iterating, and building something that lasts.

    I’ll be documenting the wins, losses, and decisions behind building BornAI — an automation business focused on helping small and mid-sized companies save time through systems and AI.

    If you’re interested in automation, entrepreneurship, AI, or building a real business from the ground up, this podcast is for you.

    18 min

About The Max Born Show

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The Max Born Show is a podcast about people building something of their own. I sit down with business owners, entrepreneurs, and people just getting started to hear how they began, the risks they…