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The Media Is Failing Us: How The Climate Crisis Became Background Noise With Callum Weir & Josh Wheeler
Why the Media Is Hiding the Truth About Climate Change w/ Josh Wheeler
📲 Follow me on Instagram
What happens to the climate crisis… when the news stops talking about it?
In this powerful episode, I sit down with Josh Wheeler — founder of Be Broadcast and the mind behind Mission Control: The Climate Conversation — to explore the silent collapse of one of the most urgent stories of our time.
📊 After analysing 45,000+ UK broadcast segments, Josh reveals how climate change is framed by national media — and why coverage drops off the radar as soon as disaster headlines fade. Wildfires, floods, political summits… then silence.
🔥 We unpack:
- Why climate coverage is fleeting, reactive & event-driven
- How alarmist language like “ticking time bomb” drives eco-anxiety
- The psychology of urgency and the power of friction in creating social change
- How media shapes public trust, climate action & engagement
- The paradox of extreme activism — it’s unpopular, but it works
- Why regional broadcasters cover climate differently — and what it means for change-makers
- What we can all do to keep the climate conversation alive
💬 This isn’t just a conversation about carbon footprints — it’s about attention, narrative, and power. And Josh, backed by hard data and deep insight, gives us a roadmap for progress.
If you’ve ever felt disillusioned by climate headlines or unsure how to stay engaged in a noisy world — this one’s for you.
–––
đź”— LINKS & RESOURCES:
📥 Full Report – Mission Control: The Climate Conversation
👉 bebroadcast.co.uk/mission-control
📲 Follow Josh on Twitter: @BeBroadcast
🌱 Follow me on Instagram: @plantfuellednutrition
–––
👍 If you found value in this episode, do me one favour —
Like, subscribe, leave a star rating, or share it with someone who needs to hear this.
That small gesture helps us grow, reach more people, and keep bringing you the conversations that matter.
🎧 Listen now on Spotify, Apple Podcasts, YouTube, or wherever you get your shows.
#ClimateCrisis #MediaBias #ClimateChange2025 #MissionControlReport #EcoAnxiety #MediaNarratives #JoshWheeler #ClimateCoverage #PlantFuelledPodcast #UKMediaAnalysis #GreenStorytelling #UrgencyVsHope #BeBroadcast
View all episodes
By Callum WeirWhy the Media Is Hiding the Truth About Climate Change w/ Josh Wheeler
📲 Follow me on Instagram
What happens to the climate crisis… when the news stops talking about it?
In this powerful episode, I sit down with Josh Wheeler — founder of Be Broadcast and the mind behind Mission Control: The Climate Conversation — to explore the silent collapse of one of the most urgent stories of our time.
📊 After analysing 45,000+ UK broadcast segments, Josh reveals how climate change is framed by national media — and why coverage drops off the radar as soon as disaster headlines fade. Wildfires, floods, political summits… then silence.
🔥 We unpack:
- Why climate coverage is fleeting, reactive & event-driven
- How alarmist language like “ticking time bomb” drives eco-anxiety
- The psychology of urgency and the power of friction in creating social change
- How media shapes public trust, climate action & engagement
- The paradox of extreme activism — it’s unpopular, but it works
- Why regional broadcasters cover climate differently — and what it means for change-makers
- What we can all do to keep the climate conversation alive
💬 This isn’t just a conversation about carbon footprints — it’s about attention, narrative, and power. And Josh, backed by hard data and deep insight, gives us a roadmap for progress.
If you’ve ever felt disillusioned by climate headlines or unsure how to stay engaged in a noisy world — this one’s for you.
–––
đź”— LINKS & RESOURCES:
📥 Full Report – Mission Control: The Climate Conversation
👉 bebroadcast.co.uk/mission-control
📲 Follow Josh on Twitter: @BeBroadcast
🌱 Follow me on Instagram: @plantfuellednutrition
–––
👍 If you found value in this episode, do me one favour —
Like, subscribe, leave a star rating, or share it with someone who needs to hear this.
That small gesture helps us grow, reach more people, and keep bringing you the conversations that matter.
🎧 Listen now on Spotify, Apple Podcasts, YouTube, or wherever you get your shows.
#ClimateCrisis #MediaBias #ClimateChange2025 #MissionControlReport #EcoAnxiety #MediaNarratives #JoshWheeler #ClimateCoverage #PlantFuelledPodcast #UKMediaAnalysis #GreenStorytelling #UrgencyVsHope #BeBroadcast