If you want to become a better marketer and grow your patient pipeline, you have to know how people think. That’s why this week, we’ll take a look at 5 revealing principles of human behavior, and how you can use them to your advantage when you’re communicating with patients.

Show notes: https://messenger.md/podcast/episode-33/

We’re living in unprecedented times. In this special episode of the Medical Marketing Podcast, we’ll explore healthcare marketing and COVID-19 – what you can do to maintain your practice’s presence to emerge from the other side of COVID-19 stronger than before.

Show notes: https://messenger.md/podcast/episode-32/

Having a pretty website isn’t enough – you also have to know how patients use it. This week, we’ll show you how to use Google Analytics to understand user behavior, provide patients with a better experience, and supercharge your practice website.

Show notes: https://messenger.md/podcast/episode-31/

In this episode of Ask the Marketing Manager, we’re going to talk about communication styles, employee to employee relationships, and pearls for effective practice management. Our guest today is Sarah LeVan, the Clinical and Marketing Manager of Empire Eye and Laser Center in Bakersfield, California.

Show notes: https://messenger.md/podcast/episode-30

They say you never get a second chance to make a first impression – and that’s just as true with your practice brand as it is with people. This week, we’ll talk about brand touchpoints – and how physicians can make the most out of every patient opportunity.

Show Notes: https://messenger.md/podcast/episode-29

In 2020, patient experience is the #1 factor that dictates how well a practice will grow. To offer a better patient experience, we have to answer the question: what do patients want from their doctors?

Show notes: https://messenger.md/podcast/episode-28/

The line between personal and professional social media brands is blurry at best. How can physicians effectively balance their personal and professional lives on social media?

Show notes: https://messenger.md/podcast/episode-27/

It may seem like a vain exercise, but being aware of what’s being said about you online is a vital practice to maintain a healthy online reputation. If you want to improve your online reputation and attract more patients, perhaps it’s time to explore why every doctor should Google themselves...

Show Notes: https://messenger.md/podcast/episode-26/

There are lots of things you need to do to run a successful practice. But to get better data on your practice’s reputation and keep it growing consistently over time, there's one question you need to ask every patient...

Show notes: https://messenger.md/podcast/episode-25

If you want to get more patient reviews for your practice, you need to have a robust system for collecting feedback and turning positive patient experiences into glowing online reviews. This week on the Medical Marketing Podcast, we’ll show you how to do just that.

Show notes: https://messenger.md/podcast/episode-24