Know your product, know your customer. It seems simple but most businesses that fail suffer from not understanding these two core principles and losing sight of what the customer wants. This Michael S. Robinson, along with his guest Lisa Ascolese Owner/CEO of Inventing A to Z, continues with his series offering guidance to new entrepreneurs.

Without entrepreneurs we do not have an economy. When an entrepreneur is successful they pay taxes and create jobs which help drive consumer spend and support the overall economy. But not all new businesses are successful and this week Michael S. Robinson talks about how to avoid 4 fatal mistakes many entrepreneurs make. He holds a discussion with guests: Dr. Randal Pinkett, Winner of season 4 of The Apprentice & Chairman/CEO of BCT Partners; Marty Zwilling, CEO of Startup Professionals; and Patty Azzarello, Founder/Owner at Azzarello Group.

Happy New Year! With a fresh new year ahead now is is a good time to talk about job security and being successful in 2014. What can you do to not only keep your position but move ahead? Michael S. Robinson provides Seven Tips for Making Yourself Indispensable as he leads a discussion with guest Deidra Jenkins of Del Monte Foods and answers caller questions in this installment of his Footnotes to the Employer's Manual.

As 2013 comes to a close, Michael S. Robinson recaps the year. With co-host, Cecilia Good, VP of sales & marketing at New York Staffing Services and guest Vivian Giang, Careers & Strategy Reporter at Business Insider he covers topics of this past year, talks about being an entrepreneur and offers advice for 2014 and the future.

Christmas is almost here! Statistics state that middle class Americans give 7.6% of their income to charities. With the holidays approaching this week's Michael S. Robinson Show focuses on non-profit & charity orginizations. He talks with the execurtive directors of 3 non-profits: Judy Levine of Cause Effective, Kendall Farrell of Bottomless Closet and Beth Shapiro of Citymeals-on-Wheels. Musical guest this week: Carmen Ruby Floyd of After Midnight on Broadway!

While there has been much discussion on this show about the effects of Obamacare on the individual and small business, but what are the effects on doctors, hospitals and private practices? With a decline in doctors and a rise in patients seeking care, what will that do to the quality of healthcare? This week, Michael S. Robinson tackles the issue of the Affordable Care Act from a physician's perspective with his guests Dr. Ben Carson, columnist & retired Director of Pediatric Neurosurgery at Johns Hopkins Hospital and Dr. Donald Moore,founder of Dr. Moore & Associates.

Climate change is happening. What does that mean to our future health, associated health care costs and the impact on the national economy? With guests Christopher Portier, Director of the National Center for Environmental Health & Agency for Toxic Substances and Disease Registry and Gary Cohen, Co-Founder & President of HealthCare WithoutHarm, Michael S. Robinson tackles these issues on this week's episode.

Thanksgiving is just around the corner so this week join Michael S. Robinson and his very special co-host the legendary Miss Melba Moore! With guest Jay Forte author of the The Greatness Zone, they talk about celebrating life, displaying gratitude and being great!

With it being Small Business Saturaday today, Michael S. Robinson leads the discussion on taking your small business to the nect level. Guest include: Melinda Emerson The Small Biz Lady and Founder Emily Doubilet & President Jessica Holsey of Susty Party. Musical guest this week is Rene Marie.

With the Mercedes-Benz Fashion Week in full swing, Michael Robinson talks about menswear and the Buisness of Fashion! Along with co-host Emmett McCarthy, former Project Runway contestant and owner of EMc2, he leads the discussion with guests: fashion icon and CEO of The Ground Crew Audrey Smaltz, designer and suitmaker Duncan Quinn, & men's stylist Elliot Aronow, VP of #jacques.