AI for founders

The MMA ring for cybersecurity: inside Hackerverse's product showdowns


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Guest: Mariana Padilla, Founder & CEO of Hackerverse.ai

Summary: Mariana shares how Hackerverse is turning cybersecurity sales into hands-on, testable experiences for buyers. From "World Hacker Games" to instant, AI-generated product demos, Mariana explains how she and her team are slashing POC timelines, building trust through transparency, and creating a community-led growth engine in an industry known for skepticism. She also talks about her unique journey, advice for startup founders, and the looming risks of agentic AI warfare.

Key Takeaways

  • Storytelling is critical in technical sales: “Words are our code.”
  • Buyers can test software in digital replicas of their own systems—no sales call needed.
  • Red team “World Hacker Games” offer real-time validation of cybersecurity products.
  • Using generative and agentic AI, Hackerverse can launch vendor POCs in hours.
  • Community-building through Discord, immersive branding, and real relationships is core to Hackerverse’s success.

Frameworks & Models

  • Digital POC Framework: Self-service product trials in simulated environments.
  • Community-Led Growth: Build rabid fans through radical transparency and engaging experiences.
  • Beginner’s Mindset: Embrace naivety as a strength when entering technical industries.

Resources

  • Hackerverse.ai
  • Mariana’s LinkedIn
  • Techstars Chicago AI
  • OWASP Foundation
  • Lydia – Deepfake Detection
  • Book: Zen Mind, Beginner’s Mind by Shunryu Suzuki

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