In today’s episode, the dynamic duo talk about ways to promote your products and services by appealing to the buyer’s needs and wants. If you have any questions or would like help with ideas on how to implement this or anything else you hear in our podcast, get in touch.

Victoria Taylor of VictoriaTaylUK, Experience Consultant who works with brands on their audience, customer, employee and brand experience, talks to us today about the importance of providing a positive experience at all times.

Twitter

LinkedIn

Facebook

Instagram

In today’s episode, Melanie and Esther discuss where to start and how detailed your client avatar or buyer persona needs to be as well as the value of creating one. Do you have one or several already set up? When was the last time you reviewed it?

Today, Esther and Melanie are talking about the 4 P’s of marketing - Product, Price, Placement and Promotion. Is it still relevant today? If so, how can we apply it? 

Today Esther and Melanie are joined by Jay Blake, Connoisseur of Connections and Village Chief. Jay talks to us about the importance of building relationships in business and walks us through The Village.

Visit https://mydigitalvillage.co.uk/ for more information.

Speak to Jay at https://www.linkedin.com/in/jayblakemarlow/

Today, our two digital marketers talk about the benefits of using traditional marketing (newspaper, radio, print) for your business. Do you agree with them? Have you ever taken out ads in the local paper or radio station? What has been your experience? Send us a message and let us know!

Today, Esther and Melanie are joined by Louise Brogan of Social Bee NI. Louise is a LinkedIn expert as well as a Small Business Britain Champion, podcaster and speaker. Louise talks us through how to improve our LinkedIn presence and how to connect with people on the platform.

Melanie and Esther discuss the newest feature in Twitter today - Spaces. They are both beta testers for this feature and have tried it out before bringing their knowledge to today’s episode. Follow them on their Twitter accounts to listen in to their Space talk.

In this episode Esther and Melanie are joined by Marie-Clare Byard from NOW Media Live. MC talks about what we need to create visuals (images and videos) for our business without breaking the bank.