Why can an All Star cheer team score a 98 one weekend and a 96 the next—even with a stronger routine?

In this episode of The MotUS Edge Podcast, Stacy Rowe, Casey Jones, and Sean Timmons sit down with Tannaz Kirichkow, owner of the California All-Stars, for a candid conversation about one of the most debated topics in competitive cheerleading: scoring and judging consistency.

The group discusses subjective scoring, judge education, technique and execution scores, the challenges of AccuScore, differences between regular-season and Worlds scoring, and why better communication between coaches, judges, and event producers could benefit the entire sport. They also explore the realities of judging hundreds of competitions each season and whether additional training, certification, and experienced judging panels could create greater consistency.

Tannaz also shares lessons from building the California All-Stars into a powerhouse with 88 World Championship medals, including 31 gold medals. Her advice for gym owners? Success takes patience, consistency, strong culture, trust, delegation, and a willingness to keep building brick by brick.

✅Perfect for All Star cheer gym owners, coaches, program directors, event producers, judges, cheer parents, and youth sports leaders who want to better understand competitive cheer scoring while building stronger athletes, teams, and organizations.

For More information on The MotUS Business Expo:

https://www.joinmotus.com/business-expo

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Connect with the MotUS Team:

Online | www.joinmotus.com

Email | [email protected]

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

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Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

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Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

What makes a successful cheer gym last for decades while others struggle to survive? Stacy Rowe, Casey Jones, and Sean Timmons tackle one of the biggest challenges facing All Star cheer leaders: balancing elite team success with long-term program growth. They discuss athlete progression, youth development, level placement, parent expectations, Worlds teams, competition structure, and how gym owners can avoid common mistakes that lead to declining programs.

Whether you're building athletes from the ground up or trying to strengthen your gym culture, this episode offers practical insights on creating sustainable success without sacrificing the future of your program.

✅Perfect for: Cheer gym owners, All Star coaches, program directors, youth sports business owners, and leaders looking to build stronger teams, develop athletes the right way, and create lasting success in competitive cheer.

For More information on The MotUS Business Expo:

https://www.joinmotus.com/business-expo

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Connect with the MotUS Team:

Online | www.joinmotus.com

Email | [email protected]

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

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Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

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Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

Can your mindset truly transform your health, business, and life? In this inspiring episode of The MotUS Edge Podcast, Stacy Rowe, Casey Jones, Sean Timmons, and special guest Nicole Kernohan—TEDx speaker, high-performance coach, and bestselling author of Audacious Joy—explore the powerful connection between mindset, resilience, gratitude, and peak performance.

Nicole shares her extraordinary journey from being partially paralyzed after a multiple sclerosis diagnosis to living symptom-free for more than 20 years, revealing how belief, gratitude, and intentional thinking reshaped her future. Together, the hosts discuss overcoming adversity, breaking limiting beliefs, avoiding perfectionism, and creating lasting success through consistent mental habits.

This episode is perfect for cheer gym owners, dance studio owners, youth sports coaches, entrepreneurs, business leaders, parents, and anyone looking to build resilience, improve leadership, and unlock higher performance through a stronger mindset.

For More information on The MotUS Business Expo:

https://www.joinmotus.com/business-expo

Here is where you can find more about Nicole:

Website: https://nicolekernohan.com/

Facebook: https://www.facebook.com/nicole.kernohan10

YouTube: https://www.youtube.com/watch?v=eZ8E8qYEwlI&t=3s

Instagram: https://www.instagram.com/nicole_kernohan

LinkedIn: https://www.linkedin.com/in/nicole-kernohan-27266824

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Connect with the MotUS Team:

Online | www.joinmotus.com

Email | [email protected]

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

*******************************************

Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

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Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

Success is exciting—but why does it often come with more pressure instead of more peace? In this episode of The MotUS Edge Podcast, hosts Stacy Rowe, Casey Jones, and Sean Timmons have an honest conversation about the hidden cost of entrepreneurship, leadership, and building successful businesses.

They discuss burnout, balancing family and business, knowing when to pivot instead of quit, managing stress, finding purpose, and creating a lasting legacy while leading others. Whether you own a cheer gym, dance studio, youth sports business, or any small business, this episode offers practical leadership insights and encouragement for navigating growth without losing yourself along the way.

✅Perfect for: Cheer gym owners, dance studio owners, youth sports entrepreneurs, business owners, coaches, directors, leaders, and anyone looking to grow a business while maintaining purpose, resilience, and balance.

For More information on The MotUS Business Expo:

https://www.joinmotus.com/business-expo

*******************************************

Connect with the MotUS Team:

Online | www.joinmotus.com

Email | [email protected]

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

*******************************************

Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

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Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

In this fun episode, we tackle the counterintuitive truth about All Star Gyms - if you're not struggling with parking issues, you might not be growing fast enough! Join us as we dive into the real-world challenges of rapid gym expansion and what it means for your business. We field questions from gym owners nationwide, addressing crucial concerns maximizing limited floor space, and navigating the complexities, and navigating the crazy gym owner world. Whether you're dealing with overflow lots or wondering how to balance your competition calendar, this episode delivers practical solutions for gyms at every stage of growth.

For More information on The MotUS Business Expo:

https://www.joinmotus.com/business-expo

*******************************************

Connect with the MotUS Team:

Online | www.joinmotus.com

Email | [email protected]

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

*******************************************

Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

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Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

How do parents and coaches help young athletes build confidence without creating more pressure? In this episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones sit down with coach, gym director, and author Becky Acra to discuss the powerful lessons from her new book, Raise the Athlete.

Becky shares her perspective as a gym owner, coach, and parent, offering practical advice on athlete confidence, sports parenting, communication between coaches and parents, handling pressure, preventing burnout, encouraging multi-sport participation, and helping athletes develop an identity beyond sports.

Whether you're raising a future champion or simply want your child to have a healthy, rewarding sports experience, this conversation is packed with valuable insights.

✅Perfect for: cheer and dance coaches, gym owners, youth sports parents, athletic directors, sports organizations, and anyone passionate about developing confident, resilient young athletes.

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Connect with the MotUS Team:

Online | www.themotusedge.com

Email | [email protected]

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

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Prime Alliance

www.theprimealliance.com

www.theoneprimefinals.com

Facebook | www.facebook.com/theoneprimefinals

Instagram | @theoneprimefinals

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Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

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Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

Got parent employees? This quick-edge episode of The MotUS Edge Podcast Short is for you! Join Stacy and Casey for an essential conversation about the unique dynamics of hiring parents at your gym – whether they're spotting back handsprings or managing your front desk.

In this power-packed session, we're tackling the dos and don'ts of bringing parents onto your payroll. Get practical tips for maintaining professional boundaries, setting clear expectations, and creating a positive work environment that benefits everyone. Our dynamic duo shares real-talk advice on navigating those tricky situations when personal and professional relationships overlap.

Perfect for gym owners and program directors, this episode delivers actionable insights in a bite-sized format. Tune in to learn how to transform parent employees from a potential headache into one of your greatest assets!

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Connect with the MotUS Team:

Online | www.themotusedge.com

Email | [email protected]

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

*******************************************

Prime Alliance

www.theprimealliance.com

www.theoneprimefinals.com

Facebook | www.facebook.com/theoneprimefinals

Instagram | @theoneprimefinals

*******************************************

Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

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Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

In this episode of The MotUS Edge Podcast, hosts Stacy Rowe, Casey Jones, and Sean Timmons discuss the future of All Star cheer, why collaboration beats competition, how business owners can create sustainable careers, and the vision behind MotUS, the MotUS Business Expo, and the new CHEER & DANCE NOVAS Awards. They also explore leadership, industry innovation, employee development, business growth strategies, and why investing in the next generation of athletes and professionals matters more than ever.

✅Perfect For: cheer gym owners, dance studio owners, youth sports entrepreneurs, program directors, coaches, event producers, and industry leaders who want practical business strategies, leadership insights, and fresh ideas to grow their organization while making a lasting impact on the future of youth sports.

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Connect with the MotUS Team:

Online | www.themotusedge.com

Email | [email protected]

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

*******************************************

Prime Alliance

www.theprimealliance.com

www.theoneprimefinals.com

Facebook | www.facebook.com/theoneprimefinals

Instagram | @theoneprimefinals

*******************************************

Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

*******************************************

Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

What are the smartest financial decisions youth sports business owners can make? In this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Casey Jones sit down with financial advisor and Knoxville Summit founder Mark Pancratz to discuss practical financial strategies for cheer gym owners, dance studio owners, and youth sports entrepreneurs.

From building emergency reserves and separating business and personal finances to hiring at the right time, increasing revenue, avoiding common financial mistakes, and planning for long-term wealth, Mark shares actionable advice that every business owner can implement immediately. You'll also hear why investing in yourself may be the best investment you'll ever make and how financial health creates the freedom to better serve your athletes, staff, and community.

Whether you're opening your first gym or growing an established youth sports business, this episode offers real-world financial guidance designed to help you build a stronger, more sustainable future.

✅Perfect For:cheer gym owners, dance studio owners, gymnastics facility owners, youth sports entrepreneurs, program directors, coaches transitioning into business ownership, and anyone looking to improve business finances, increase profitability, and build long-term financial security while making a lasting impact in youth sports.

www.Axiom.nm.com

www.knoxvillesummit.com

https://substack.com/@markpancratz

Recommended Book - The Psychology of Money by Morgan Housel

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Connect with the MotUS Team:

Online | www.themotusedge.com

Email | [email protected]

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

*******************************************

Prime Alliance

www.theprimealliance.com

www.theoneprimefinals.com

Facebook | www.facebook.com/theoneprimefinals

Instagram | @theoneprimefinals

*******************************************

Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

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Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

In this episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones sit down with Angelo D'Amico to unpack leadership lessons every small business owner can use: building high-performing teams, creating a strong company culture, delegating with trust, making principled decisions, and leading people through pressure without losing sight of profit, purpose, or long-term stewardship. This conversation connects leadership, team management, athlete-first decision-making, and business sustainability in a practical way for cheer and dance gym owners.

✅Perfect For:

This episode is perfect for cheer gym owners, dance studio owners, youth sports business owners, coaches, program directors, and small business leaders who want to improve leadership, build stronger teams, retain great staff, delegate more effectively, and create a business that can grow beyond one person.

Angelo's Links:

https://www.instagram.com/angelodamicocanada?igsh=ZDljdmpzcHR4bXhs&utm_source=qr

https://www.linkedin.com/in/angelo-d-amico-37099120/

https://podmatch.com/hostdetail/1758830926072976bcf271177

https://www.faire.com/discover/ember-mug

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Connect with the MotUS Team:

Online | www.themotusedge.com

Email | [email protected]

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

*******************************************

Prime Alliance

www.theprimealliance.com

www.theoneprimefinals.com

Facebook | www.facebook.com/theoneprimefinals

Instagram | @theoneprimefinals

*******************************************

Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

*******************************************

Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds