The Movidiam Podcast

Today on the Creative Leaders podcast, the Senior Vice President and Head of Strategy at MullenLowe joins us. Elizabeth Paul is an ambitious creative who has great insights on the industry which she shares with us, as well as discussing how her team works. We also discuss her strategic ideas, her interest in comedy and craft, and her thoughts on the cultural landscape. 

Ana and Hermeti Balarin, who are the executive creative directors of Mother London, join us today on the Movidaim Creative Leaders podcast. We discuss balancing craft and speed, the impact of the influencer-marketing trend, and the future of independent agencies.

The Vice President of Marketing at Vidyard, Tyler Lessard, joins the Movidiam podcast today. He discusses personalized and interactive video content, and the Chrome extension Vidyard created to make accessible, sendable video. He also talks about the importance of trust and being human, even in a technology focused company.

Anna Carpen, Executive Creative Director at 18 Feet and Rising, joins us on the Movidiam Creative Leaders podcast today. Together, we discuss the importance of relationship-building and trust in the creative industry, the value found in a strong brand voice, and the fine line between maintaining long-term creative relationships and keeping ideas fresh.

 In this Movidiam podcast episode, we spoke to Content Marketing Consultant, Gabor Harrach. He provided insight into the challenges that come with the Red Bull brand, the impact of influencers on a brand's image and how, ultimately, a brand should empower as well as entertain people. 

Today, we welcome Ogilvy Chief Production Officer Clare Donald to the Movidiam Creative Leaders podcast. We trace Donald's career from her origins as a production company runner and receptionist to her time at Google, Havas Worldwide, and finally to her present job. We also discuss the democratization of filmmaking and production, and how this change is leading to a 'Wild West' feeling in the industry. Additionally, we examine the importance of crafting ideas that stand out.

The Creative Leaders podcast welcomes Preethi Mariappan of Publicis.Sapient. Preethi is the Vice President of Emerging Experiences, a title which she explains in her time on the podcast. She also discusses the changing ways technologies are being used, and how the roles of agencies and clients are shifting. She gives advice to newcomers in the industry, as well as looking at the future of branded content. 

Sarah Watson, Chairman of BBH in New York, joins the podcast to discuss the huge changes in the industry. She talks shifts in human interaction, sensitivity in advertising, and movements that have affected her recently like #MeToo and #TimesUp, as well as #NeverAgain. She delves into how building brands is changing, and how companies can and want to use advertising to impact society for the better.

The Movidiam Creative Leader's Podcast guest this week is, President of System1 Agency, Paul Spriggs. With a 30 year career in advertising, Paul discusses the importance of the interaction between business and creativity and how "short-termism" is potentially putting pressure on that.

Today, Al Moseley joins the Movidiam Creative Leaders Podcast. Al is the Global President and CCO of 180LA, and he comes from a production background. In this podcast, he gives great insight on creativity, collaborative efforts, and new generations of creative thinkers. He shares the story behind 180LA's name, which has to do with Coppola, typhoons, and a Nobel Peace Prize- but most importantly, looking at things from a new perspective.