How does a music store stay in business for more than 150 years—while so many others struggle with shrinking margins and online competition?

In this episode, we break down how Paige's Music built a thriving, school-focused rental powerhouse by going all-in on one thing: serving band and orchestra programs better than anyone else. Founded in 1871, Paige's has doubled down on specialization, elite repair service, and relationship-driven sales to create long-term loyalty with directors—and consistent growth for their business.

You'll learn:

• Why narrowing your focus (and cutting distractions) can accelerate growth
• How a fast, reliable repair shop becomes your competitive moat
• Why weekly, consistent school visits build trust that discounts never will
• What directors actually care about when choosing a vendor
• How to win new accounts without burning bridges
• The COVID-era lesson that separated survivors from thrivers

If you're serious about strengthening your school rental program—or building one that dominates your market—this episode offers a practical, proven roadmap.

The future of your store might just start with one school.

welovemusicstores.com

In this episode, you'll hear how Anthony and Bailey grew their music school to over 700 students in just a few years—and how you can apply the same strategies to your own program. If you've ever wondered how to take lessons from a "side hustle" to the true engine of your music business, this is a must-listen.

What you'll learn in this episode:

• How to shift your mindset from "retail-first" to "lessons-first" (and why that changes everything)
• The exact strategies that helped Anthony and Bailey grow from 80 students on day one to 250 in their first year
• Why above-market pay and strong community values keep teachers invested and students coming back
• How creating a welcoming, family-first environment boosts retention and reputation
• What core values to define (and actually use) so your culture builds itself
• The difference between renting lesson space vs. building real support systems for teachers
• Practical advice for music store owners who want to scale their programs without burning out

If you're looking for a proven playbook to expand your student base, strengthen retention, and build a thriving music community, this episode gives you both inspiration and actionable steps.

welovemusicstores.com

In this episode, we explore how a stolen bass drum in 1935 led to the creation of Ernie Williamson Music, a multi-location retail powerhouse. From its humble beginnings to a bold rebranding and a shift toward e-commerce and video marketing, we uncover the key strategies that have kept this nearly 90-year-old business thriving. Tune in for insights on innovation, customer trust, and adapting to the future of music retail.

welovemusicstores.com

Running a music store or school is about more than just business—it's about community, adaptability, and creating meaningful connections. In this episode of The Music Merchants Podcast, Matt Strosnider, owner of Shenandoah Music in Winchester, Virginia, shares how thoughtful leadership and customer-centric changes transformed his family business. From aligning pricing with expectations to balancing modern trends with a personal touch, Matt's journey offers valuable lessons for music school owners looking to grow sustainably while staying true to their roots. Tune in for inspiration and actionable strategies to elevate your music business!

Would you like to learn more about possibly selling your muisc business?

Visit welovemusicstores.com