A lot of businesses out there know that they need "digital marketing." They've read it in books and blogs, heard it on podcasts, watched it on YouTube videos, heard it at conferences... but there's one big problem... they have no idea where to begin. In this episode Corey and Sterling discuss some of the main reasons businesses, small and large, hesitate or take their time on launching an effective digital marketing strategy, and give advice on how to make it happen.