Billion Dollar Sellers

The new Amazon metric that affects your rank

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June 9th, 2025

Summary: Kevin King discusses Amazon's new Customer Experience (CX) Score that impacts rankings and Buy Box placement, Amazon's beta business-only targeting feature, TikTok's shift away from organic traffic, and Amazon's massive ASIN purge initiative "Bend the Curve."

Key Points Discussed:

  • Amazon's new Customer Experience (CX) Score affecting rankings and Buy Box placement
  • Beta feature for targeting only Amazon Business accounts with 3X higher returns
  • TikTok phasing out organic traffic boosts for US merchants
  • Amazon's "Bend the Curve" initiative to cut ASINs from 74 billion to under 50 billion
  • Tactical wisdom from BDSS Dream 100: Destaney Wishon on Amazon & Beyond placements, Liran Hirschkorn on platform-to-product matching, Jon Derkits on larger font optimization
  • Stack Influence gifting strategy for Prime Day success
  • Answer engine tracking for AI search optimization

    • Links Mentioned:

    • Webinar registration for "Silent Massacre" affecting 73% of Amazon sellers
    • Stack Influence Platform (10% off code: BillionDollarSellers)
    • PickFu testing platform
    • Jon Derkits' weekly newsletter
    • Prime Day campaign case study - 14X ROI
    • How Jeff Bezos puts furniture in his penthouse

      • Hot Picks:

      • Amazon pulls back again from running Google Shopping ads
      • Behind the rapid decline of e-commerce search ads
      • Temu loses 58% of daily users in USA due to de minimus & tariffs
      • Amazon to ban fake reviewers and punish sellers

        • Stump Bezos Answer: YouTube commands 12.4% of all television viewing compared to Netflix's 7.5%

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        Billion Dollar SellersBy Kevin King