To kick off Season 2 of The Retail Tea Break, I talk to a retail innovation

specialist who helps global brands push the boundaries of physical retail.

Ian Scott provides insights on global retail trends and innovations,

travelling around the world to ensure retailers stay connected with their

customers. His work has included the design and implementation of retail

stores, store research and customer behavioural psychology. This

conversation is full of examples and best practices from brick and mortar

stores. Ian also explains how the best physical stores are contributing to

both the beginning and end of the customer journey. This is an episode not

to be missed!