SEO has changed more in the last two years than it did in the previous decade. And if you are still relying on keyword-stuffed blog posts or mass-produced AI content, you’re not just falling behind. You’re actively hurting your rankings.

In this episode of The New Marketing for Your Small Business Podcast, Luke breaks down the new state of SEO, why Google is pushing hard toward human-first content, and what Twin Cities businesses must do to stay visible in both Google Search and Google Local results.

If your SEO strategy hasn’t evolved since 2022, this episode is your wake-up call. Google’s expectations have changed. User behavior has changed. And the businesses who adapt first will win.

Tune in and learn how to rebuild your SEO foundation the right way.