In this conversation, Makoto Kern discusses his journey as an entrepreneur and the challenges he faced in the early stages of his career. He shares how he found his first gig on Craigslist and the project he worked on for Turtle Wax. Makoto also talks about the importance of user testing and the common mistakes software startups make when launching. He emphasizes the need for a strong team and a good process in product development. The conversation then shifts to the topic of market cycles and the strategies companies should adopt during downturns. In this conversation, Makoto Kern discusses the importance of taking risks and reducing risk in business, the challenges of implementing new processes in companies, the value of being direct and honest in client relationships, the benefits of traveling with kids, and the key to living a fulfilling life.

Takeaways

Chapters

Support The Nickolas Natali Show on Patreon⁠: ⁠https://www.patreon.com/nickolasnatali⁠

Nickolas Natali’s Website: ⁠https://nickolasnatali.com/⁠

Reach out for exciting sponsorship opportunities via email:⁠ linkedin.com/in/nickolasnatali⁠

Discover more insights by listening to the highly recommended episode: "Adapt or Die: Handle Rapid Change In Your Business" with Chris Do (Episode 149)”: Listen on Apple Podcast: ⁠https://podcasts.apple.com/us/podcast/the-nickolas-natali-show/id1454542200?i=1000602648253⁠Listen on Spotify:⁠https://open.spotify.com/episode/6liMaaSERCViPi4hWaB1d9?si=3f80c74beb3a4768 ⁠

Listen & Subscribe on Youtube: 

⁠https://www.youtube.com/watch?v=k34fUhIY_Bc&list=PLmnHA11vF8FrjCWnndgcTAdfgN-EerYzX&ab_channel=TheNickolasNataliShow⁠

Shop the latest merch: 

⁠https://nickolasnatali.com/shop/ ⁠

Nick’s Podcast Equipment Set Up (Affiliate):

Nick’s At Home Fitness Equipment Set Up (Affiliate): 

⁠https://www.amazon.com/shop/nickolasnatali⁠

Nick’s Instagram: 

⁠https://www.instagram.com/nickolasnatali/⁠ 

Check out our recommended products on the Amazon Store Front (Affiliate): ⁠https://www.amazon.com/shop/nickolasnatali⁠ 

⁠⁠Makoto's Social Media:

https://www.linkedin.com/in/productuxdesigner/

https://x.com/theiiimpact

Makoto's Website:

https://www.iiimpact.io/about-us

Eddie shares his journey from dropping out of school at 15 to pursue a soccer career to transitioning into tech entrepreneurship. He reflects on his experiences in Costa Rica and Europe, where he played soccer and realized he wouldn't reach the level he desired. Eddie then dives into his foray into triathlon and the realization that he wouldn't be the best in that field either. He discusses his time at Timebomb/Timogram and Fashion Tap, highlighting the lessons learned and the missed opportunities. Eddie also touches on his experience of living in his car and the importance of self-awareness in finding one's true calling. Eddie shares his journey of bouncing around different jobs and locations before finding his passion in fitness and entrepreneurship. He emphasizes the importance of enjoying life while also providing value and serving others. Despite facing numerous challenges and failures, he remains grateful for the opportunity to make a positive impact and build a fulfilling career. He encourages others to explore their passions and true nature to find their purpose. Eddie invites listeners to visit his fitness center in Santa Monica and follow his brand online.

Takeaways

Chapters

Support The Nickolas Natali Show on Patreon⁠: https://www.patreon.com/nickolasnatali

Nickolas Natali’s Website: https://nickolasnatali.com/

Reach out for exciting sponsorship opportunities via email: linkedin.com/in/nickolasnatali

Discover more insights by listening to the highly recommended episode: "Adapt or Die: Handle Rapid Change In Your Business" with Chris Do (Episode 149)”: Listen on Apple Podcast: https://podcasts.apple.com/us/podcast/the-nickolas-natali-show/id1454542200?i=1000602648253Listen on Spotify:https://open.spotify.com/episode/6liMaaSERCViPi4hWaB1d9?si=3f80c74beb3a4768 

Listen & Subscribe on Youtube: 

https://www.youtube.com/watch?v=k34fUhIY_Bc&list=PLmnHA11vF8FrjCWnndgcTAdfgN-EerYzX&ab_channel=TheNickolasNataliShow

Shop the latest merch: 

https://nickolasnatali.com/shop/ 

Nick’s Podcast Equipment Set Up (Affiliate):

Nick’s At Home Fitness Equipment Set Up (Affiliate): 

https://www.amazon.com/shop/nickolasnatali

Nick’s Instagram: 

https://www.instagram.com/nickolasnatali/ 

Check out our recommended products on the Amazon Store Front (Affiliate)

https://www.amazon.com/shop/nickolasnatali

Noel Leon, a stand-up comedian, shares her experiences in the comedy world and her journey to success. She talks about her first experience doing stand-up and how she approached it with naivety and fearlessness. She also discusses the challenges of performing in different venues and dealing with hecklers. Noelle emphasizes the importance of following your passions and finding fulfillment in the creative process rather than focusing on external validation. She also touches on the concept of non-attachment and the idea of being part of a collective love. Noelle Leon discusses her experience as an influencer during the early days of social media, the challenges of creating original content, and her decision to go sober. She also shares her favorite books and her approach to getting featured in reputable magazines. Noelle emphasizes the importance of love and meaningful connections in living a fulfilling life.

Takeaways

Approach creative endeavors with naivety and fearlessness, allowing yourself to have fun and explore without overthinking.

Dealing with hecklers and challenging audiences is part of the stand-up comedy experience, and finding ways to navigate those situations can lead to growth and success.

Focus on following your passions and finding fulfillment in the creative process rather than seeking external validation or rushing to achieve goals.

Embrace the concept of non-attachment and recognize that true fulfillment comes from being connected to others and the collective rather than solely focusing on oneself. Noelle Leon reflects on being one of the first influencers during the early days of social media and the challenges of creating original content.

She discusses her decision to go sober and how it has positively impacted her creativity and overall well-being.

Noelle shares her favorite books, including 'Bunny' by Mona Awad and 'Furiously Happy' by Jenny Lawson.

She talks about her experience getting featured in reputable magazines and emphasizes the value of authentic connections and love in living a fulfilling life.

Chapters

Nickolas Natali’s Website: https://nickolasnatali.com/

Reach out for exciting sponsorship opportunities via email: linkedin.com/in/nickolasnatali

Discover more insights by listening to the highly recommended episode: "Adapt or Die: Handle Rapid Change In Your Business" with Chris Do (Episode 149)”:

Listen on Apple Podcast: https://podcasts.apple.com/us/podcast/the-nickolas-natali-show/id1454542200?i=1000602648253

Listen on Spotify:

https://open.spotify.com/episode/6liMaaSERCViPi4hWaB1d9?si=3f80c74beb3a4768

Listen & Subscribe on Youtube:

https://www.youtube.com/watch?v=k34fUhIY_Bc&list=PLmnHA11vF8FrjCWnndgcTAdfgN-EerYzX&ab_channel=TheNickolasNataliShow

Shop the latest merch:

https://nickolasnatali.com/shop/

Nick’s Podcast Equipment Set Up (Affiliate):

https://www.amazon.com/shop/nickolasnatali

Nick’s At Home Fitness Equipment Set Up (Affiliate):

https://www.amazon.com/shop/nickolasnatali

Nick’s Instagram:

https://www.instagram.com/nickolasnatali/

Check out our recommended products on the Amazon Store Front (Affiliate)

https://www.amazon.com/shop/nickolasnatali

Noel's links: https://linktr.ee/NoelLeon

Andrew Glaze, an ultra marathon runner, shares his journey and experiences in ultra marathon races, including highs, lows, and fueling strategies. He discusses the mental and physical challenges of running long distances and the importance of patience and strategy in ultra marathons. Andrew Glaze, a firefighter and ultra runner, discusses the positive impact of social media on exercise motivation, the power of self-talk during endurance races, and his role as a mentor in the fire service. He emphasizes the importance of mental fortitude, pushing oneself, and spreading positivity. His identity is tied to doing hard things and being a good role model for his family. He shares his social media platforms for connecting with others and encourages perseverance, discipline, and grit.

Support The Nickolas Natali Show on Patreon⁠: https://www.patreon.com/nickolasnatali

Nickolas Natali’s Website: https://nickolasnatali.com/

Reach out for exciting sponsorship opportunities via email: linkedin.com/in/nickolasnatali

Discover more insights by listening to the highly recommended episode: "Adapt or Die: Handle Rapid

Change In Your Business" with Chris Do (Episode 149)”:

Listen on Apple Podcast: https://podcasts.apple.com/us/podcast/the-nickolas-natali-show/id1454542200?i=1000602648253Listen on Spotify: https://open.spotify.com/episode/6liMaaSERCViPi4hWaB1d9?si=3f80c74beb3a4768 

Listen & Subscribe on Youtube: 

https://www.youtube.com/watch?v=k34fUhIY_Bc&list=PLmnHA11vF8FrjCWnndgcTAdfgN-EerYzX&ab_channel=TheNickolasNataliShow

Shop the latest merch: 

https://nickolasnatali.com/shop/ 

Nick’s Podcast Equipment Set Up (Affiliate):

https://www.amazon.com/shop/nickolasnatali 

Nick’s At Home Fitness Equipment Set Up (Affiliate): 

https://www.amazon.com/shop/nickolasnatali Nick’s

Instagram: 

https://www.instagram.com/nickolasnatali/ 

Check out our recommended products on the Amazon Store Front (Affiliate)
https://www.amazon.com/shop/nickolasnatali

Andrew's links: https://linktr.ee/amglaze

Chapters

00:00 The Ultra Marathon Journey: Mental and Physical Resilience

04:08 Understanding the Lows: Hallucinations and Challenges

07:26 Fueling Strategies and Endurance

13:57 Pacing and Patience: The Key to Long-Distance Success

27:13 Mental Fortitude and Self-Talk in Endurance Races

32:53 Mentorship and Well-Being in the Fire Service

41:19 Identity, Family, and Positivity

46:33 Perseverance, Discipline, and Grit

Shannon Hui, a trailblazer in the world of modeling and a voice for representation, shares her journey of breaking into the industry and championing diversity. She discusses the importance of Asian representation in media and the need for authentic storytelling. Shannon also talks about the pressures of beauty standards and how she learned to love herself. She emphasizes the power of connection and love in living a fulfilling life.

Support The Nickolas Natali Show on Patreon⁠: ⁠⁠https://www.patreon.com/nickolasnatali⁠⁠

Nickolas Natali’s Website: ⁠⁠https://nickolasnatali.com/⁠⁠

Reach out for exciting sponsorship opportunities via email: ⁠⁠linkedin.com/in/nickolasnatali⁠⁠

Discover more insights by listening to the highly recommended episode: "Adapt or Die: Handle Rapid Change In Your Business" with Chris Do (Episode 149)”: 

Listen on Apple Podcast: ⁠⁠https://podcasts.apple.com/us/podcast/the-nickolas-natali-show/id1454542200?i=1000602648253⁠⁠

Listen on Spotify:

⁠⁠https://open.spotify.com/episode/6liMaaSERCViPi4hWaB1d9?si=3f80c74beb3a4768 ⁠⁠

Listen & Subscribe on Youtube: 

⁠⁠https://www.youtube.com/watch?v=k34fUhIY_Bc&list=PLmnHA11vF8FrjCWnndgcTAdfgN-EerYzX&ab_channel=TheNickolasNataliShow⁠⁠

Shop the latest merch: 

⁠⁠https://nickolasnatali.com/shop/ ⁠⁠

Nick’s Podcast Equipment Set Up (Affiliate):

⁠⁠https://www.amazon.com/shop/nickolasnatali⁠⁠ 

Nick’s At Home Fitness Equipment Set Up (Affiliate): 

⁠⁠https://www.amazon.com/shop/nickolasnatali ⁠⁠

Nick’s Instagram: 

⁠⁠https://www.instagram.com/nickolasnatali/ ⁠⁠

Check out our recommended products on the Amazon Store Front (Affiliate)

⁠⁠https://www.amazon.com/shop/nickolasnatali 

In this conversation, Justin Moore shares insights on successfully completing a brand deal. He discusses the process of finding the right person to pitch, emphasizing the importance of understanding the marketing hierarchy within organizations. Justin also provides tips on crafting an effective pitch, including the use of the ROPE pitching method. He then delves into different pricing models for negotiations, highlighting the value-based approach as the most lucrative. The conversation concludes with a discussion on the importance of aligning pricing with the brand's objectives. In this part of the conversation, Justin Moore discusses the different types of influencer marketing campaigns and the importance of understanding the objectives and deliverables of each campaign. He explains the two major pricing buckets: conversion-focused campaigns and awareness campaigns. He also emphasizes the significance of negotiating leverage and the need to understand the brand's desired deliverables, usage rights, and exclusivity. Additionally, Justin shares insights on the most common areas where creators leave money on the table and the importance of mindset and tactical approaches in negotiating deals. The conversation also touches on the effectiveness of different sponsorship platforms and the benefits of having a virtual assistant (VA). Finally, Justin reflects on his journey as a YouTuber and the transition to full-time content creation, as well as the founding of his agency, Trending Family Inc. Justin Moore shares his journey of starting and shutting down an agency, and how he found his true passion in educating creators about sponsorship strategy. He discusses the challenges he faced, the impact he is making on creators' lives, and the importance of living a fulfilling life.

Chapters

00:00

Introduction and Setting the Stage

00:36

Finding the Right Person to Pitch

10:18

Different Pricing Models for Negotiations

15:00

Value-Based Pricing for Lucrative Deals

20:31

Understanding Objectives and Deliverables in Influencer Marketing Campaigns

21:28

Pricing Strategies for Conversion-Focused and Awareness Campaigns

22:25

Common Areas Where Creators Leave Money on the Table

23:11

The Importance of Mindset and Tactical Approaches in Negotiating Deals

25:50

Effectiveness of Different Sponsorship Platforms

29:26

The Benefits of Having a Virtual Assistant

34:27

Justin's Journey as a YouTuber and Agency Founder

39:48

Starting and Shutting Down an Agency

42:14

Finding Passion in Educating Creators

45:31

Living a Fulfilling Life: Following Passion and Prioritizing Family

52:11

Mission: Helping One Million Creators Land Sponsorships by 2032

54:54

Providing Tools and Resources for Creators' Success

Support The Nickolas Natali Show on Patreon⁠: https://www.patreon.com/nickolasnatali

Nickolas Natali’s Website: https://nickolasnatali.com/

Reach out for exciting sponsorship opportunities via email: linkedin.com/in/nickolasnatali

Discover more insights by listening to the highly recommended episode: "Adapt or Die: Handle Rapid Change In Your Business" with Chris Do (Episode 149)”: 

Listen on Apple Podcast: https://podcasts.apple.com/us/podcast/the-nickolas-natali-show/id1454542200?i=1000602648253

Listen on Spotify:

https://open.spotify.com/episode/6liMaaSERCViPi4hWaB1d9?si=3f80c74beb3a4768 

Listen & Subscribe on Youtube: 

https://www.youtube.com/watch?v=k34fUhIY_Bc&list=PLmnHA11vF8FrjCWnndgcTAdfgN-EerYzX&ab_channel=TheNickolasNataliShow

Shop the latest merch: 

https://nickolasnatali.com/shop/ 

Nick’s Podcast Equipment Set Up (Affiliate):

https://www.amazon.com/shop/nickolasnatali 

Nick’s At Home Fitness Equipment Set Up (Affiliate): 

https://www.amazon.com/shop/nickolasnatali 

Nick’s Instagram: 

https://www.instagram.com/nickolasnatali/ 

Check out our recommended products on the Amazon Store Front (Affiliate)

https://www.amazon.com/shop/nickolasnatali 

Join us this week as Nickolas Natali sits down with Nic Ashby, the founder of Leadership Designs, to explore his transition from military service in Iraq to becoming a successful entrepreneur. Ashby shares the profound impact his deployment had on his life and business philosophy.

Show Notes:

Chapters:

Follow Nic Ashby:

Support The Nickolas Natali Show:

Recommended Episode:

Additional Resources:

Catch the latest insights and more by tuning in to The Nickolas Natali Show!

In this episode of The Nickolas Natali Show, we dive into the multifaceted world of Reva Reddy, whose background spans significant achievements in healthcare, technology, and entrepreneurship. From scaling India's first LEED qualified super specialty hospital to co-founding a major payment network, Reva's journey offers invaluable insights.

Reva's narrative is a testament to the impact of strategic foresight, robust educational foundations, and the relentless pursuit of innovation in one's career.

Connect with Reva Reddy: https://www.linkedin.com/in/reva-reddy/

Support The Nickolas Natali Show on Patreon⁠: https://www.patreon.com/nickolasnatali

Nickolas Natali’s Website: https://nickolasnatali.com/Reach out for exciting sponsorship opportunities via email: linkedin.com/in/nickolasnatali

Discover more insights by listening to the highly recommended episode: "Adapt or Die: Handle Rapid Change In Your Business" with Chris Do (Episode 149)”: Listen on Apple Podcast: https://podcasts.apple.com/us/podcast/the-nickolas-natali-show/id1454542200?i=1000602648253Listen on Spotify:https://open.spotify.com/episode/6liMaaSERCViPi4hWaB1d9?si=3f80c74beb3a4768 

Listen & Subscribe on Youtube: 

https://www.youtube.com/watch?v=k34fUhIY_Bc&list=PLmnHA11vF8FrjCWnndgcTAdfgN-EerYzX&ab_channel=TheNickolasNataliShow

Shop the latest merch: 

https://nickolasnatali.com/shop/ 

Nick’s Podcast Equipment Set Up (Affiliate):

Nick’s At Home Fitness Equipment Set Up (Affiliate): 

https://www.amazon.com/shop/nickolasnatali Nick’s Instagram: 

https://www.instagram.com/nickolasnatali/ 

Check out our recommended products on the Amazon Store Front (Affiliate)

https://www.amazon.com/shop/nickolasnatali 

Join us next time on The Nickolas Natali Show for more inspiring journeys and transformative insights from today's leading entrepreneurs and thinkers.

In this engaging episode, host Nickolas Natali sits down with Brad Klune, a seasoned entrepreneur and expert in dual marketplace dynamics, to dive into a rich discussion that spans practical job acquisition strategies, insights into dual marketplace products, and the pursuit of fulfillment through entrepreneurship.

Key Topics Discussed:

Strategies to Secure Any Job:

Brad Klune shares actionable advice on navigating job markets to land your desired position. The conversation covers resume crafting, leveraging networks, and acing interviews with a mindset focused on solving potential employers' problems.

Understanding Dual Marketplace Products:

The dialogue transitions into exploring dual marketplace products, where Brad elucidates on the complexities and operational strategies for succeeding in platforms serving two distinct user groups simultaneously.

Entrepreneurship and Fulfillment:

Nickolas and Brad discuss what it truly means to find fulfillment while steering the entrepreneurial ship. They dissect the balance between personal satisfaction and professional success, emphasizing the importance of aligning one's business endeavors with personal values and goals.

Episode Highlights:

Brad's unique approach to job interviews as a two-way street.

Insights into the challenges and rewards of managing dual marketplace models.

Real-life anecdotes from Brad's own experiences in startup environments and tech innovation.

Listener Takeaways:

Practical tips on improving job market visibility and desirability.

Understanding the critical factors that influence the success or failure of dual marketplace platforms.

Inspiration for aspiring entrepreneurs to pursue passion-driven projects for a fulfilling career.

Recommended Resources:

Brad Klune's LinkedIn for networking and professional insights: Brad Klune LinkedIn

Conclusion:

This episode offers a wealth of knowledge for anyone looking to enhance their job prospects, understand the intricacies of dual marketplaces, or find personal and professional fulfillment through entrepreneurship. Nickolas and Brad provide listeners with both inspiration and practical advice tailored for immediate application.

Be sure to tune in and absorb the wealth of insights from this thoughtful and enlightening discussion!

Support The Nickolas Natali Show on Patreon⁠: https://www.patreon.com/nickolasnatali

Nickolas Natali’s Website: https://nickolasnatali.com/

Reach out for exciting sponsorship opportunities via email: linkedin.com/in/nickolasnatali

Discover more insights by listening to the highly recommended episode: "Adapt or Die: Handle Rapid Change In Your Business" with Chris Do (Episode 149)”

Listen on Apple Podcast: https://podcasts.apple.com/us/podcast/the-nickolas-natali-show/id1454542200?i=1000602648253

Listen on Spotify: https://open.spotify.com/episode/6liMaaSERCViPi4hWaB1d9?si=3f80c74beb3a4768 

Listen & Subscribe on Youtube: 

https://www.youtube.com/watch?v=k34fUhIY_Bc&list=PLmnHA11vF8FrjCWnndgcTAdfgN-EerYzX&ab_channel=TheNickolasNataliShow

Shop the latest merch: 

https://nickolasnatali.com/shop/ 

Nick’s Podcast Equipment Set Up (Affiliate):

https://www.amazon.com/shop/nickolasnatali 

Nick’s At Home Fitness Equipment Set Up (Affiliate): 

https://www.amazon.com/shop/nickolasnatali

Nick’s Instagram: 

https://www.instagram.com/nickolasnatali/ 

Check out our recommended products on the Amazon Store Front (Affiliate)
https://www.amazon.com/shop/nickolasnatali

In this conversation, Tom Wheelwright discusses the complexity of the US tax code and the purpose of tax incentives. He explains that the tax law is written to provide incentives for specific activities and that taking advantage of these incentives is not unpatriotic but rather a way to partner with the government. Tom also highlights the importance of understanding the three foundations of wealth building: compound interest, leverage, and velocity. He shares insights on bringing on parents as members of LLCs, utilizing tax assets, and tax considerations for digital nomads. In this conversation, Tom Wheelwright discusses various tax-related topics and strategies. He explains that as a US citizen, you are required to pay tax on your worldwide income. He also emphasizes the importance of seeking professional help when dealing with tax obligations in multiple states or jurisdictions. Tom provides insights into the use of trusts for estate planning and highlights the differences between revocable and irrevocable trusts. He cautions against believing in tax strategies that sound too good to be true and emphasizes the need for understanding the rules of the tax game. Tom also shares advice on handling taxes on game show winnings and discusses investment strategies that offer tax benefits. Finally, he shares his perspective on living a fulfilling life, which involves a focus on family, travel, and learning about different cultures.

Takeaways

The US tax code is complex due to the government's use of tax incentives to encourage specific activities.

Taking advantage of tax incentives is not unpatriotic but rather a way to partner with the government.

The three foundations of wealth building are compound interest, leverage, and velocity.

Chapters

00:00 Introduction and Complexity of the US Tax Code

01:50 Misunderstanding the Purpose of the Tax Law

06:14 Public Perception of Tax Planning

09:12 The Power of Tax Incentives

11:07 Simplifying the Tax Law

18:36 The Three Foundations of Wealth Building

22:20 The Active Partnership with the Government

23:08 Low Income Tax Credit

27:33 Bringing on Parents as Members of LLCs

31:14 Tax Assets and Utilizing Tax Brackets

36:34 Tax Considerations for Digital Nomads

38:25 Taxation on Worldwide Income

39:25 Using Trusts for Estate Planning

46:57 Tax Implications of Game Show Winnings

51:50 Investment Strategies and Tax Benefits

56:06 Living a Fulfilling Life

Tom's Book (Affiliate):

https://amzn.to/4cLducv

Tom's Site:

https://tomwheelwright.com/

Support The Nickolas Natali Show on Patreon⁠: https://www.patreon.com/nickolasnatali

Nickolas Natali’s Website: https://nickolasnatali.com/

Reach out for exciting sponsorship opportunities via email: linkedin.com/in/nickolasnatali

Discover more insights by listening to the highly recommended episode: "Adapt or Die: Handle Rapid Change In Your Business" with Chris Do (Episode 149)”:

Listen on Apple Podcast: https://podcasts.apple.com/us/podcast/the-nickolas-natali-show/id1454542200?i=1000602648253Listen on

Spotify:https://open.spotify.com/episode/6liMaaSERCViPi4hWaB1d9?si=3f80c74beb3a4768 

Listen & Subscribe on Youtube: 

https://www.youtube.com/watch?v=k34fUhIY_Bc&list=PLmnHA11vF8FrjCWnndgcTAdfgN-EerYzX&ab_channel=TheNickolasNataliShow

Shop the latest merch: 

https://nickolasnatali.com/shop/ 

Nick’s Podcast Equipment Set Up (Affiliate):

Nick’s At Home Fitness Equipment Set Up (Affiliate): 

https://www.amazon.com/shop/nickolasnatali

Nick’s Instagram: 

https://www.instagram.com/nickolasnatali/ 

Check out our recommended products on the Amazon Store Front (Affiliate)

https://www.amazon.com/shop/nickolasnatali