Brian Basilico is the internationally recognized best selling author of “It’s Not About You, It’s About Bacon! Relationship Marketing In A Social Media World!” and has another book coming up soon called "The Bacon System! Marketing Recipes For A Sizzlin' Business!".
He's a highly sought after speaker, coach, & adjunct professor and brings over 35 years of marketing experience to his award-winning internet marketing company: B2b Interactive Marketing, Inc.
Brian is also a syndicated podcaster, blogger, and regular guest expert featured in Entrepreneur and Inc., magazines, on radio shows and podcasts.
Learn more about Brian at BrianBasilico.com & B2b Interactive Marketing, Inc.
In this episode you will learn...
* Why Brian Decided To Become An Author
* A Why-To Book vs A How-To Book
* Relationship Marketing: Establishing The Know/Like/Trust Factor
* What The Average Person Sells When Doing A Self-Published Book
* The Two Basic Purposes Of Social Media
* Using A Minimal Amount Of Time To Get The Biggest Impact When Writing
* Give Your Best Stuff Away For Free
* How To Be A Guest On Other People's Shows
Resources Mentioned in the Episode...
* BrianBasilico.com
* B2b Interactive Marketing, Inc.
* The Bacon System
* It's Not About You, It's About BACON Podcast
* It's Not About You, It's About BACON! Relationship Marketing in a Social Media World by Brian Basilico
* It's Not About You, It's About Bacon Bits!: 101 Relationship Marketing Tips! by Brian Basilico
* The Bacon System: Sizzlin' Hot Recipes That Grow Your Business by Brian Basilico
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