Tom Rodriguez, Principal, TR Industrial

Check your brackets, everyone! It's Part One of a 2-part March Madness special with super sales guy and basketball aficionado Tom Rodriguez. Dave and Tom talk about this 78th anniversary of the NCAA tournament, their most memorable March Madness memories, and Tom's career path from retail to making the leap to his own business, TR Industrial.

The 1978 Final Four--Dave Remembers His Dad Watching It

Bird/Magic 1979 NCAA Championship Game

Tom's First NCAA Tournament Memory

TRod's Favorite Totally 80's Sears Commercial

 

Check your brackets, everyone! It's Part One of a 2-part March Madness special with super sales guy and basketball aficionado Tom Rodriguez. Dave and Tom talk about this 78th anniversary of the NCAA tournament, their most memorable March Madness memories, and Tom's career path from retail to making the leap to his own business, TR Industrial.

The 1978 Final Four--Dave Remembers His Dad Watching It

Bird/Magic 1979 NCAA Championship Game

Tom's First NCAA Tournament Memory

TRod's Favorite Totally 80's Sears Commercial

It's part 2 of our conversation with nationally acclaimed consumer trends expert and Duquesne University marketing professor Audrey Guskey. In this episode we discuss having your self sound bytes ready, the importance of sharing information, her great love of the Pittsburgh Pirates and consumer-driven holidays.Her consumer tips and trends series, Consumer $ense, provides consumers with a behind-the-scenes look at marketing to uncover retail secrets. You can find Consumer $ense on Comcast’s On Demand in the Pittsburgh area, or watch clips here on her website.

It's part 2 of our conversation with nationally acclaimed consumer trends expert and Duquesne University marketing professor Audrey Guskey. 

In this episode we discuss having your self sound bytes ready, the importance of sharing information, her great love of the Pittsburgh Pirates and consumer-driven holidays.

Her consumer tips and trends series, Consumer $ense, provides consumers with a behind-the-scenes look at marketing to uncover retail secrets. You can find Consumer $ense on Comcast’s On Demand in the Pittsburgh area, or watch clips here on her website.

It's part 2 of our conversation with nationally acclaimed consumer trends expert and Duquesne University marketing professor Audrey Guskey. 

In this episode we discuss having your self sound bytes ready, the importance of sharing information, her great love of the Pittsburgh Pirates and consumer-driven holidays.

Her consumer tips and trends series, Consumer $ense, provides consumers with a behind-the-scenes look at marketing to uncover retail secrets. You can find Consumer $ense on Comcast’s On Demand in the Pittsburgh area, or watch clips here on her website.

Nationally acclaimed consumer trends expert and Duquesne University marketing professor Audrey Guskey joins the No BS Podcast to talk through her journey into marketing and her passion for the psychology of the consumer. Her strong belief in "market helpfulness" and consumer altruism is the core of a book she has in development.Her consumer tips and trends series, Consumer $ense, provides consumers with a behind-the-scenes look at marketing to uncover retail secrets. You can find Consumer $ense on Comcast’s On Demand in the Pittsburgh area, or watch clips here on her website.Part 2 of the conversation will go live on Thursday, March 17th.

Nationally acclaimed consumer trends expert and Duquesne University marketing professor Audrey Guskey joins the No BS Podcast to talk through her journey into marketing and her passion for the psychology of the consumer. Her strong belief in "market helpfulness" and consumer altruism is the core of a book she has in development.

Her consumer tips and trends series, Consumer $ense, provides consumers with a behind-the-scenes look at marketing to uncover retail secrets. You can find Consumer $ense on Comcast’s On Demand in the Pittsburgh area, or watch clips here on her website.

Part 2 of the conversation will go live on Thursday, March 17th.

Nationally acclaimed consumer trends expert and Duquesne University marketing professor Audrey Guskey joins the No BS Podcast to talk through her journey into marketing and her passion for the psychology of the consumer. Her strong belief in "market helpfulness" and consumer altruism is the core of a book she has in development.

Her consumer tips and trends series, Consumer $ense, provides consumers with a behind-the-scenes look at marketing to uncover retail secrets. You can find Consumer $ense on Comcast’s On Demand in the Pittsburgh area, or watch clips here on her website.

Part 2 of the conversation will go live on Thursday, March 17th.

Hard to believe it, but we're celebrating our 50th episode of The No BS Marketing Podcast. We're reflecting on some great guests and some great conversations about marketing, their careers and what drives them. A few common themes we found from our guests:

Career Patterns

1) maximize opportunities of early jobs

2) it looks like I planned this, but I didn't

3) willingness to do the self analysis

4) emphasis on communication

5) ability to make themselves valuable and indispensible

Great BS in the Workplace Memories 11:30

Greg Joseph, The Clarks - the record industry 12:25

Loriann Putzier, IntegraCare - seeking out a bad reference 13:40

Eric Walker, IntegraCare - selling a bad 15:30

Tony Lombardi, retired health executive - nurses run the hospital 17:05

John Putzier, President & CEO of the Greater Pittsburgh Automobile Association - the report that no one reads - 17:35

Tools & Tips

David Smith, owner Sound Testimony - mentorship - 21:30

Kieran O'Dea, partner Horovitz, Rudoy & Roteman    - understanding the importance of mentors - 22:40

Mike Mastovich, writer/reporter, Johnstown Tribune Democrat   - be yourself - 24:25

Jerry Zahorchak, former PA Secretary of Education - know the difference the definitions and goals of marketing - 25:45

Dave Nelsen, Vistage International Speaker of the Year - SEMrush    - 26:44

Charlie Schliebs, Stone Pier Capital - dig into the facts - 28:10

Mark Marmo, President & CEO, Deep Well Services - listen and act - 29:30

Dave Sweet, President of Mecco - be vulnerable - 31:40

Mark Fallone, award-winning director, videographer, Phenomenon Post - always stay in beta - 32:35

Big Idea 35:15

Chuck Gounaris, Vistage International - leadership is the transformative component of businesses - 35:40

Lloyd Corder, owner, Corcom - the power of feedback - 36:20

Greg Joseph, The Clarks - connections - 36:50

Tony Lombardi, retired health executive - mentorship - 37:00

Chip Minemeyer, editor of Johnstown Tribune Democrat - getting the story right - 39:20

Nora Hewitt, winner of Face Off + special effects artist - how to be creative in this world - 40:20

Chef Jacqueline, owner Josephine's toast -  - 41:10

Abby Goldstein, WYEP general manager - public radio - 42:20

Lisa Allen, President/CEO, Ziegenfelder - looks good, tastes good, doesn't cost a lot of money

Dan Courser, Predictive Index - the Pareto Principle

Justin Mastrangelo, JA Interactive - text message marketing

More conversation with Greg Joseph, the bass player from The Clarks, who also serves on the board of directors for 91.3 WYEP, teaches at Point Park University and has his own recording company, Sonic Dog Studios.In the episode, Dave and Greg talk about teaching the music industry leaders of tomorrow, crowd sourcing, Evil Knievel, The Clarks' 30 Anniversary tour coming this summer, and the story behind the title track on their 2014 release Feathers & Bones