The 'No CMO' Podcast

Stacey Brandhorst is an accomplished speaker, instructor, venture capitalist and current director of business development at i2E. She's been a CEO, COO and co-founder in previous companies and knows her way around the startup world. Stacey helps to position Oklahoma-based SaaS startups for a high growth trajectory through i2E. They've been around for 20 years as of 2018 and have an impressive portfolio of startup companies.

On this episode of No CMO, Stacey spoke to her role as a VC, the power of a good pitch, and more importantly, what that looks like. In addition they touched on a couple industries and the differences between them when it comes to your ability to differentiate and grow as a business.

Please Connect with Stacey on Linkedin and visit i2E's Site Here

Mentions & Links:

➢ i2E

➢ Ed-Tech 

➢ SaaS 

➢ VC's 

Ryan Sullivan (Host & Producer) @sullybop [email protected]

Ryan R. Sullivan is a 21 year old multi-passionate recording artist, DJ, and podcaster. Additionally, he continues to spread information through his music and podcasts; recently getting hired by You Don’t Need a CMO as a Podcast Host and Account Executive.

Our guest today on No CMO is Joey Wenzler. Joey is a content creator, strategist and digital audio expert working for BoardActive: the most comprehensive software connecting mobile app users with location based targeting. BoardActive can detect if and when a potential customer is in your store and send them a message through location based targeting. In addition, Joey hosts the companies own podcast series, “Simple Tech Talk” regarding tech, mobile and their relationship with sales and marketing.

Please Connect with Joey on Linkedin and visit BoardActive’s Site Here

Mentions & Links:

➢  BoardActive

➢  You Don’t Need a CMO Podcasts

➢ “What Makes Apps Valuable? “

➢  “Why Are Mobile Apps Superior to Web Apps?”

Ryan Sullivan (Host & Producer) @sullybop [email protected]

Ryan R. Sullivan is a 21 year old multi-passionate recording artist, DJ, and podcaster. Additionally, he continues to spread information through his music and podcasts; recently getting hired by You Don’t Need a CMO as a Podcast Host and Account Executive.

Ben Ziomek, a Forbes 30 under 30 member and CPO of Actuate, joins us today for another episode of the No CMO Podcast! Ben worked at Microsoft in sales-tech using AI to find relevant companies to use their software. Following that, Ben cofounded Actuate to cut down on gun violence. Actuate is a software based program that uses security cameras to identify guns. They hope to surpass a million dollars in revenue next year and continue to advance in gun protection to save even more lives.

Please Connect with Ben on Linkedin and visit Actuate’s Site Here

Mentions & Links:

➢ ActuateAI

➢ Microsoft 

➢ “Data is driving our future and local governments aren’t prepared.”

Ryan Sullivan (Host & Producer) @sullybop [email protected]

Ryan R. Sullivan is a 21 year old multi-passionate recording artist, DJ, and podcaster. Additionally, he continues to spread information through his music and podcasts; recently getting hired by You Don’t Need a CMO as a Podcast Host and Account Executive.

Eyal Bino on No CMO

Our guest today is Eyal Bino, Co-Founder and Partner at ICONYC labs. ICONYC is a value-add investor and accelerator for early-stage Israeli tech startups looking to become successful global companies via NYC. Additionally, Eyal has invested in over 100 Israeli companies over his time as a VC and currently contributes to Forbes about his life an an Israeli in NYC. He previously ran Global Innovator and continues to invest, educate and assist startups in their path to growth.

Please Connect with Eyal on Linkedin and visit ICONYC Here

Mentions & Links:

➢ ICONYC

➢ "Forget About Silicon Valley. This VC Wants Israeli Founders To Set Up Shop In L.A."

Ryan Sullivan (Host & Producer) @sullybop [email protected]

Ryan R. Sullivan is a 21 year old multi-passionate recording artist, DJ, and podcaster. Additionally, he continues to spread information through his music and podcasts; recently getting hired by You Don’t Need a CMO as a Podcast Host and Account Executive.

Our guest today is Andrea Tassistro, founder and CEO of Foodetectice: a cloud-based, aggregator and multi-channel commerce platform designed for large and medium-sized F&B businesses. Previously, Andrea has founded two other companies beginning with his first entrepreneurial venture: The Green Van Company in 2015. In addition, he founded The Entrepreneurial Society as well as Let's Brunch. Andrea hopes to improve the food and beverage industry with Foodetective through their global foodie community offering a platform to connect eaters to the best places to eat and drink, with first class reviews written by people who simply love food.

Please Connect with Andrea on Linkedin and visit Foodetective Here

Mentions & Links:

➢ Foodetective 

➢ The Green Van Company 

Ryan Sullivan (Host & Producer) @sullybop [email protected]

Ryan R. Sullivan is a 21 year old multi-passionate recording artist, DJ, and podcaster. Additionally, he continues to spread information through his music and podcasts; recently getting hired by You Don’t Need a CMO as a Podcast Host and Account Executive.

Our guest today is Mark Fidelman, CMO of Fanatics Media: An Award-Winning digital marketing agency specializing in e-commerce and lead generation. Additionally, Mark has led some of the industry’s most recognizable marketing campaigns across digital, e-commerce, mobile, and experiential. He also hosts his own podcast, Cryptonized! available now. Thanks again for your watch or listen!

Please Connect with Mark on Linkedin and visit Fanatics Media Here

Mentions & Links:

➢ Fanatics Media

➢ "How MasterCard is Reshaping the Future of eCommerce."

➢ "What Blockchain Companies Will be the First Facebook, Amazon and Google?

Our guest today on No CMO is Gina Schreck, CEO of SocialKNX; a Social Media Marketing firm helping organizations use social media tools to connect with their  communities and build business. More recently, she founded The Village Workspace; a coworking space in Centennial Colorado. The Village Workspace is a 10,200 square foot building that is focused on the way women work. In addition, the space offers 20 private offices, 5 conference rooms in a variety of sizes and lots of coworking space.

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The #1 Startup Marketing Podcast is back with the folks from Presentr on Episode 12!  

October 18, 2019 | Ryan Sullivan - This episode of the No CMO Podcast features a couple of unique individuals who turned a passion and occupation into an an application that helps millions of people learn to speak in public. Tammy Palazzo and Tim Wikstrom co-created Presentr: a revolutionary public speaking tool that analyzes gestures, movement, volume and other factors to help you speak more effectively in the office, school or at home. With over 20 years of consulting, corporate training, business operations and cultural development behind them, these two formed a tool that will reshape the way we think about and perform public speaking.

Key Moments 

➢ 1:10 - Tammy and Tim's background

➢ 7:40 - Why companies fail when they only have passion…

➢ 11:00 - Battling subjectivity in coaching

➢ 18:05 - How long do you need to practice to be ‘good’ ?

➢ 20:20 - Every presentation is different even if you’ve done it a thousand times

➢ 22:10 - Learning presentation skills by yourself allows you to get passed the fear wall that comes with public speaking.

➢ 29:40 - Practicing and improving with Presentr allows you to regulate the ability to talk to that second voice in your head.

➢ 37:06 - What should c-level folks, managers, bosses and employees do to help themselves and others improve public speaking in the workplace?

➢ 38:50 - “As a leader you have to create a company culture where you value communication skills.”

➢ 46:15 - A key feature in the app is the ability to see your volume. Most people do not talk loud enough when speaking in front of people.

➢ 50:35 - How much is it?

➢ 50:45 - Who is Abbie?

➢ 58:00 - Find them on their brand new website! www.presentr.me

➢ 58:38 - The Figures of Speech Podcast

Follow their Podcast, "Figures of Speech" Here

Visit the Presentr site Here

The #1 Startup Marketing Podcast is back with Episode 11!

Rowan and I had the absolute pleasure of interviewing the SEO pioneer, author and entrepreneur Rand Fishkin today. From his start at his mother-and-son marketing company over 10 years ago to his newest business SparkToro, Rand has built up an impressive list of achievements; most notably his SEO work at his previous company Moz (where he is still on the board of directors). We enjoyed getting into the backstory, structure and use of SparkToro as well as some tidbits and founder-advice from his recent book "Lost and Founder". We discussed the problems with the typical funding model and spoke about the "tech bro" culture surrounded by it. Rand could not have been a better fit for our podcast and we can't wait to have him back. SparkToro launches this September and we can't wait to see what it will provide to companies, marketers and PR folks. Hope you guys enjoyed! All links are in the show notes below. 

Key Points

➢ 6:40 - How a Business Can use SparkToro

➢ 8:40- 9:07 - Our Mission: “We Don’t Have to be a Billion Dollar Business”

➢ 15:45-16:30 - We are not building an outreach tool; here’s why. 

➢ 27:10 - The Problem with Uber...and many others like it.

➢ 36:20 - There are no Silicon Valley investors on this list…

➢ 41:20 - Why do we have to be "tech bro's" to do this? To get funded? 

➢ 44:34 - The Rabbie’s Search Phenomenon 

➢ 55:40 - “If you’re building a product that can do wonderful things for people, you never have to feel bad about selling people on it.” 

Mentions: 

➢ Tiny Seed Fund

➢ Pitch Black Event 

➢ Google Search Results Incident 

➢ Steve Rayson of BuzzSumo 

➢ InDinero, Jessica Mah 

➢ Lost and Founder 

Rowan H. Price (Co-Host) [email protected]

Rowan Price is a marketer and founding board member of You Don't Need a CMO. He has been with the company since the start. He uses tech industry experience and an unorthodox ideation method to help software entrepreneurs around the world build trust in their solutions. 

Ryan Sullivan (Host & Producer) @sullybop [email protected] 

Ryan R. Sullivan is a 20 year old multi-passionate recording artist, DJ, and podcaster. He continues to spread information through his music and podcasts; recently getting hired by You Don’t Need a CMO to host and produce their podcast.

Find us on our Website: https://youdontneedacmo.com/podcast

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Thank you for joining us for episode 10 of the No CMO Podcast!

Today we spoke with Kate Bradley Chernis of Lately at TryLately.com (check it out, especially if you create content on any level). Lately is a software service that uses AI to regenerate different forms of content from existing content i.e. podcasts into blog form, exc. Kate is a radio DJ turned professional marketer that used her own spreadsheet technique to create 130% ROI on a Walmart advertising collaboration. This technique served as the basis for Lately that she now continues run and grow. Her experience and personality couldn't have fit our style better and we truly had a blast talking to her. Please visit TryLately.com and connect with all of us on Linkedin. Thanks for watching! 

Chris Hanson is a four-time tech-founder. He formed his first company while still in school at the University of Pennsylvania; sold their ed-tech AI integration bot as an open box solution to a large charter school network. While his fellow ivy league compatriots where interviewing for jobs, I was thinking about how I could use our six-figure seed round to scale his company beyond thousands of active users. Finding new ways to influence consumer behavior and quantify online is his deep passion.

Ryan Sullivan (Host & Producer) @sullybop [email protected] 

Ryan R. Sullivan is a 20 year old multi-passionate recording artist, DJ, and podcaster. From rapping, producing and engineering his own music to creating and organizing not only his personal podcasts but the No CMO podcasts as well, Ryan is a personality with the hustle to back it up. Today he continues to spread information through his music and podcasts; recently getting hired by You Don’t Need a CMO to host and produce their podcast.

Find us on our Website: https://youdontneedacmo.com/podcast

SoundCloud: https://soundcloud.com/ydnacmo/ydnacmo-ep2-w-chris-anthony-and-ryan 

Spotify: https://open.spotify.com/show/3TaZH1kW0LniDPAmCn7zEp 

Linkedin: https://www.linkedin.com/company/youdontneedacmo/

Apple Podcasts: https://podcasts.apple.com/us/podcast/the-no-cmo-podcast/id1471669336

Find us on our Website: https://youdontneedacmo.com/podcast

SoundCloud: https://soundcloud.com/ydnacmo/ydnacmo-ep2-w-chris-anthony-and-ryan 

Spotify: https://open.spotify.com/show/3TaZH1kW0LniDPAmCn7zEp 

Linkedin: https://www.linkedin.com/company/youdontneedacmo/