Mompreneur Mastery

The No-Nonsense 2025 Instagram Guide for Mompreneurs


Listen Later

Send us a text

Instagram rolled out a wave of updates in 2024—some useful, some forgettable. In this episode, I break down the key features that actually deserve your time, how to use them with intention, and the strategies I’m focusing on to make Instagram work smarter, not harder, in 2025. If you’re feeling overwhelmed by all the features and trends, don’t worry—I’ve got you covered with practical advice to simplify your approach while still getting results.

From trial reels and carousel upgrades to phasing out hashtags and rethinking DM strategies, I dive into what works and what doesn’t. Plus, I share the shift I’m making in my own business toward promoting low-ticket offers and how that’s driving better sales conversions. Tune in for actionable tips to help you show up intentionally on Instagram in 2025 and build a business that fits your life.

Timeline of Highlights:

  • [1:15] - Why Instagram updates in 2024 were a mixed bag.
  • [3:40] - The pros and cons of Instagram’s trial reels feature 
  • [7:15] - Exciting carousel upgrades: adding music and doubling the slide limit for better engagement.
  • [10:30] - Hashtags are out, keywords are in—what this means for your Instagram strategy.
  • [13:45] - How DM organization tools can streamline your sales process.
  • [17:20] - My 2025 focus on intentional Instagram strategies: promoting low-ticket offers and simplifying sales funnels.
  • [21:50] - Why prioritizing intentionality can make your Instagram strategy more effective.

Links & Resources:

  • Episode 58 – Learn the exact DM strategy I use to achieve a 50% sales conversion rate.
  • Content Clarity Collective Membership – Get weekly, done-for-you Instagram post prompts to nurture your audience and drive sales.
  • Connect with me on Instagram: @socially.yours.strategist


If this episode helped you rethink your Instagram strategy for 2025, don’t forget to rate, follow, and review the podcast! Share it with your fellow business owners who are ready to make Instagram a tool that works for them—not the other way around. Let’s make 2025 your most intentional (and successful) year yet! 🎉

Create a month of Instagram content that is strategized for sales in the free 5-day Plan it, Post it, Profit Challenge


Music courtesy of Pixabay

Mentioned in this episode:

Join Plan it, Post It, Profit and plan a month of Instagram posts that lead to sales in just 5 days!

Join Plan it, Post It, Profit and plan a month of Instagram posts that lead to sales in just 5 days!

Plan 1 Month of Instagram Content That Leads to Sales in 5 Days! Join Plant It, Post It, Profit!

...more
View all episodesView all episodes
Download on the App Store

Mompreneur MasteryBy Sydney OBrien

  • 5
  • 5
  • 5
  • 5
  • 5

5

19 ratings


More shows like Mompreneur Mastery

View all
Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,437 Listeners

Well Beyond 40 by JJ Virgin

Well Beyond 40

1,099 Listeners

Market Like a Boss by Michelle Vroom

Market Like a Boss

65 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

126 Listeners

Chaos to Conversions: A Podcast on Launching and Email Marketing by Melanie Battistelli, OBM and Branda Villacob, Copywriter

Chaos to Conversions: A Podcast on Launching and Email Marketing

25 Listeners