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The NYT's Struggles with Digital, Issues with Google's Ad Tracking Research & Content Seasonality
Tyler and Shelby discuss how The New York Times is expecting a decline in ad revenue this quarter and why publishers are questioning Google's ad tracking research. They also talk about how video publishers are saving their content for the lucrative holiday season and how this may apply to written content.
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By The Publisher Lab
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Tyler and Shelby discuss how The New York Times is expecting a decline in ad revenue this quarter and why publishers are questioning Google's ad tracking research. They also talk about how video publishers are saving their content for the lucrative holiday season and how this may apply to written content.