In episode 71 of The Office Politics Podcast, Lucas and Luna unpack the subtle art of building 'pull power' — the kind of influence that makes people want to help you because you've already helped them. They focus on a concrete example: a mid-career marketing manager named Priya who wanted a seat on her company's innovation steering committee. Instead of lobbying directly, Priya spent three months quietly offering strategic introductions and data analysis to committee members. When a seat opened up, three members independently nominated her. Lucas and Luna break down the reciprocity loop in practice — how to give help without looking transactional, how to choose the right favors, and why small, unprompted gestures carry more weight than big, asked-for ones. They also explore the counter-intuitive risk: giving help that makes the other person feel indebted rather than grateful. No abstract theory. Just a specific playbook for building informal authority through generosity.