DISASTERPIECE

The OfficeMax Reality Prank Show - SCHOOLED


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Office Max made a Punk’d-style reality show with The All-American Rejects. Yes. That’s a real sentence. On this episode of DISASTERPIECES, Steve and Justin examine SCHOOLED, the Office Max commercial that pretends it’s an hour-long TV special. Why does this thing exist? Did it actually help a failing school-supply retailer sell more printers? And is it ethical to absolutely torture real school children all in the name of creative marketing? Find out these and more in this perfect time capsule of the capitalistic nightmare of mid-2000s television.

Watch OfficeMax Schooled here: https://vimeo.com/193925396

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Check out more from Justin here: justindodd.rocks

Check out more from Steve here: stevejhward.com

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DISASTERPIECEBy Steve Ward, Justin Dodd

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