More Perfect Marketing

The One About Connecting With Client Where They Are (with Dennise Kowalczyk)


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Too often, we try to communicate with our clients in a way that's comfortable for us, instead of adapting our communication style to meet them where they are. This can lead to misunderstandings and frustration on both sides.

By meeting clients where they are, we can ensure that we're communicating effectively with them and establishing a strong working relationship. In today's episode, we'll discuss some different ways to meet clients where they are, as well as the benefits of doing so.

Our guest for this episode is Dennise Kowalczyk, who describes herself as a multi-potentiality who divides her time between growing a consulting business with producing a podcast and convening groups of people to get the most out of life.

Dennise got my start in the world of community radio as a volunteer at XPN in Philadelphia, PA, and really went to town with her passion at KBOO Community Radio in Portland, OR.

Currently, she hosts and produces a podcast called BroadBand The Podcast where she shares her discoveries and includes conversational, curiosity-driven interviews. When Dennise is not podcast or running her monthly dinner club, she guides clients through online marketing activities through her consultancy, CTD Creative.

Find Dennise on LinkedIn and at CTD Creative

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More Perfect MarketingBy David Baer

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