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This podcast discusses the two most effective business models for real estate agents aiming for success in 2025. Acosta, drawing on over a decade of industry experience, argues that many agents fail because they treat their work as a job rather than a business, neglecting crucial aspects like expenses and reinvestment. He asserts that the only viable paths forward are the Do-It-Yourself (DIY) model, typically associated with flat-fee brokerages where agents handle all operational aspects, or the Done-For-You (DFY) model, exemplified by full-service teams that provide leads, resources, and continuous training. Aosta emphasizes that agents stuck between these two models, paying high splits without adequate support, are unlikely to thrive and must choose one path for sustainable growth
By Tony Acosta5
77 ratings
This podcast discusses the two most effective business models for real estate agents aiming for success in 2025. Acosta, drawing on over a decade of industry experience, argues that many agents fail because they treat their work as a job rather than a business, neglecting crucial aspects like expenses and reinvestment. He asserts that the only viable paths forward are the Do-It-Yourself (DIY) model, typically associated with flat-fee brokerages where agents handle all operational aspects, or the Done-For-You (DFY) model, exemplified by full-service teams that provide leads, resources, and continuous training. Aosta emphasizes that agents stuck between these two models, paying high splits without adequate support, are unlikely to thrive and must choose one path for sustainable growth

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