In the premiere of The Open Playbook, Ali and Martijn dive into the glorious (and often messy) world of ARR, MRR, ACV, and all the other acronyms SaaS startups love to butcher.
From exotic deals and broken HubSpot setups to sales ego and commission chaos.
This episode is a brutally honest take on what goes wrong and how to fix it, before your CFO flips a table.