This week Daniel and Nikki discuss killing the coupon on your website. Our special guest is Maarten Weidema of The Eyewear Forum Magazine and Facebook Forum all the way from The Netherlands.

In this week's show, Nikki and Daniel talk about digital advertising and discuss push vs pull advertising online. Daniel also shares his discussion with Dr. OD's on Facebook, Alan Glazier about Shady Grove Eye And Vision Center, Total Eye Care Partners, OD's on Facebook and what's happening in optical today.

In this week’s show, Nikki and Daniel talk about digital advertising and discuss push vs pull advertising online. Daniel also shares his discussion with Dr. OD's on Facebook, Alan Glazier about Shady Grove Eye And Vision Center, Total Eye Care Partners, OD's on Facebook and what's happening in optical today.

Perry Brill is one of the up and coming new generation of optical professionals helping guide his family's practice into a new era of optical excellence.

Daniel Feldman speaks with Bob Hillman and Larry Bell, industry legends about their newest project, Fabulous Fanny's eyewear.

Daniel talks about The Better Business Bureau in the digital age and then speaks with John Seegers of Optician Works and Laramy-K Optical.

This week Daniel and Nikki explore the upcoming deadline for GDPR in Europe and we speak with Scott Balestreri of Bad Ass Optical about lenses and the Facebook Forum, Ask The Lab Guy