The Optimised Practice Podcast

In this episode of the Optimise Practice Podcast, host Blake Sergeant shares why knowing your practice's numbers is essential! Blake explains how mastering these figures can give you total oversight and reduce stress. Don't miss out!

Watch it on Youtube:

https://youtu.be/jtwwHzv1TP0

Welcome to the Optimised Practice Podcast! In today's solo episode, Blake Sar tackles the often-emotional topic of healthcare practice pricing and explains how to set your fees so that you, your team, and your patients all benefit.

Many practice owners make the mistake of undercharging, especially in the early days. Blake reveals why this approach becomes unsustainable as you grow and aim to build a team. He emphasizes that turnover is for vanity, profit is for sanity, and that even high patient volume won't save a business with flawed pricing.

Learn the key goal for pricing: achieving a 20% net profit after you've been paid, all while maintaining a healthy 75% utilization rate. Blake walks you through the "Practice Percentage Pyramid," detailing ideal allocations for:

• Practitioner salaries: (target of no more than 40% of revenue)
• Rent: (around 7%)
• Support team: (about 13%)
• All other costs: (20%)

Blake also introduces the "Three W Triad" for decision-making: Is it good for the Patient? Is it good for the Team? Is it good for the Business/Owner? He challenges the common pitfall of focusing solely on keeping prices low for patients, often at the expense of team well-being and owner profitability.

If you want to attract and retain top talent, avoid burnout, and build a truly sustainable practice, this episode is a must-listen!

In this episode of the Optimise Practice Podcast, host Blake Sergeant shares the real talk behind what it takes to grow a healthcare practice in today’s competitive world.

From getting clear on your business vision to optimising your operations and building a brand patients love, Blake breaks down the mindset, systems, and strategies that drive sustainable growth—without the burnout.

Whether you're a solo practitioner, a growing clinic, or a healthcare entrepreneur, this episode is packed with insights you can apply right now to start scaling smarter.

Watch this episode on Youtube:

https://youtu.be/81jNgWyvqgg

In this episode of the Optimise Practice Podcast, host Blake Sergeant sits down with down with the incredible Fiona Kumar, a podiatrist and business owner who has successfully built a thriving practice while prioritising her family.

In this episode, Fiona shares:

• How she transitioned from the NHS to private practice
• The challenges of balancing business growth with family life
• The strategies she used to step back from daily clinical work
• How she built a strong, independent team that allows her to take time off
• The key decisions (and risks!) that led to her success

Watch this episode on Youtube

https://youtu.be/P7whovoxYJM

In this episode of the Optimise Practice Podcast, host Blake Sergeant sits down with Rebecca Hargreaves to explore her journey of building a successful podiatry practice. Becky shares how she transitioned from a solo practitioner to leading a team across multiple locations, the challenges she faced, and the mindset shifts that helped her grow.

Topics Covered:

• Starting a private practice from scratch
• Choosing between associates vs employees
• Overcoming imposter syndrome & self-doubt
• The power of leadership & personal development
• Letting go & scaling your business

Watch this episode on Youtube

https://youtu.be/O4mVU5K32ag

From networking to client retention, the Network-King covers it all.

Host Blake Sergeant sits down with the ‘Network-King’ Jonathan Shearer to explore the power of strategic networking.

Discover how building the right connections can transform your practice.

Tune in for expert insights and actionable tips!