The Other Side

What if you could build a six-figure consulting business while still having time for the life you want? Cindy Wagman takes us on her fascinating journey from charity professional to thriving business coach who's helped over 100 nonprofit consultants create profitable, values-driven practices.

Cindy shares how she became an "accidental consultant" during maternity leave when her mentor suggested negotiating a contract instead of accepting a traditional job offer. With remarkable candour, she reveals the moment she shifted from feeling like she needed to "beg" for opportunities to confidently stating her terms—and how this fundamental mindset change transformed her career.

The conversation explores Cindy's evolution from running a six-person consultancy to developing her Fractional Fundraiser Academy (soon to be rebranded as the Non-Profit Fractional Operating System). Rather than continuing to grow her team when demand increased, she chose a different path: teaching experienced professionals how to deliver the same services independently. This pivot allowed her to scale her impact without sacrificing the quality of life she'd built.

Cindy's practical approach to work-life balance truly stands out. She details her strategy of alternating "CEO weeks" dedicated to deep work with client-facing weeks for meetings and connections. For those struggling with the "always available" mentality common in the charity sector, her framework offers an alternative that prioritises both productivity and personal wellbeing.

Cindy's advice on warming up your network, understanding your numbers, and letting go of the "workaholic" identity provides a roadmap for building a sustainable business aligned with your values. As she wisely notes, "focus on what you want, what you need right now out of consulting, and try to quiet the rest of the noise out there."

Cindy's always happy to chat with people exploring fractional consulting
Connect with her on LinkedIn and check out her private podcast Fracture.

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Jane Curtis, founder of The Charity Freelancing Course, host of The Other Side Podcast and Co-founder of The Rich & Restored Retreat. 

Jane has spent 26 years in the charity sector, is a former events fundraiser, and now supports well over 100 charity sector freelancers to replace their in house salary without working 24/7 through a group mastermind programme, charity freelancing course and 1:1 work. 

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