Everyone's got a health expert they follow. But almost no one tells you how to know if that person is actually worth trusting, or just really good at selling.

Justin Roethlingshoefer breaks down the difference between marketing science and real science: how to evaluate any health claim, the red flags of someone optimizing for reach over results, and the questions that expose who's in it for your transformation versus who's in it for the check.

This episode isn't anti-influencer or anti-supplement. Some of the loudest voices are also the most credentialed. But the wellness industry passed $6 trillion in 2024, and that kind of money attracts operators who've figured out that trust is the product, once they have it, they can sell you almost anything behind it.

In this episode, discover:

🔍 The 4 lenses to evaluate any health claim (mechanism vs. outcome, and why it matters most)
🚩 The 5 red flags of someone optimizing for reach over results
💰 The 6 tells a brand quietly took private equity money
❓ The 4 questions to ask any practitioner before you hire them
🧭 The framework to build your own personal board of directors

Because real practitioners will tell you they don't know. Real coaches graduate you. Real brands refer you out. And real science takes 20 years to confirm what a headline claimed in a week. Stop outsourcing your discernment.

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

Everyone's talking about Ozempic. But almost no one tells you what it's quietly doing to your body, or how to use it without paying for it later.

Justin Roethlingshoefer breaks down the long-term side effects of GLP-1 drugs like Ozempic, Wegovy, Mounjaro, and Zepbound (semaglutide and tirzepatide): the muscle and bone you lose, why people quit, what happens when you stop, and the protocol to do it right.

This episode isn't anti-GLP-1. For type 2 diabetes, severe obesity, or high cardiovascular risk these drugs can be extraordinary. But in the STEP 1 trial, 40% of the weight lost was lean body mass: for every 10 pounds gone, up to 4 can be muscle.

In this episode:
🎯 Muscle loss: what STEP 1 and tirzepatide data really show
🦴 The bone problem: hip and spine bone-density loss
⚠️ The 8 risks that never make the commercial: gastroparesis, NAION (vision loss),  pancreatitis, thyroid warning, and more
🔁 What happens when you stop: the STEP 4 rebound
💪 The OWN IT Protocol:the five non-negotiables to keep your muscle and bone

Educational only, not medical advice. Talk to your physician before starting, changing, or stopping any medication.

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

Jordan Rubin joins Justin Roethlingshoefer on The OWN IT Show for a powerful faith and health conversation on biblical nutrition, healing, and what the Bible actually says about food — including the foods, herbs, and lifestyle habits Scripture points to for healing, longevity, and living the way God designed.

This is a biblical process for healing that actually works — not another passing diet trend. Jordan's story is extraordinary: a healthy teenager diagnosed with Crohn's colitis at 19, who dropped to 104 pounds and spent two years in a wheelchair fighting for his life. Years later, after building a health and wellness career, he was diagnosed with terminal cancer and given 90 days to live. Both times, he was healed — not through conventional treatment alone, but through faith, obedience, and a return to the health principles found in the Bible.

This episode reframes health as worship and stewardship, not performance or trend-chasing. As the wellness world grows louder and more divided — carnivore, vegan, paleo, keto — all competing for "the truth," Justin and Jordan return to the blueprint that's been available the whole time.

👉 The 5 foods the Bible recommends that almost every modern diet bans: red meat, dairy, fat, salt, and bread — Jordan explains why in this episode.

Justin and Jordan also unpack:

🎯 Jordan's testimony — from Crohn's disease and a 104-lb wheelchair diagnosis, to miraculous healing, to a terminal cancer diagnosis he overcame through faith and biblical health principles.

📖 The Biblio Diet — why Jordan and Dr. Josh Axe created a biblical alternative to secular diet movements like paleo and keto, and why he believes the Bible functions as a health manual, not just a spiritual text.

🍇 Foods, herbs, and spices mentioned in the Bible — including pomegranate, fig, olive oil, cumin, thyme, and ashwagandha — and why red meat, dairy, fat, salt, and bread are foods the Bible actually recommends.

🙌 Free, biblical healing tools anyone can use today — sleep, sunlight, hydration, deep breathing, forgiveness, and prayer — and why these cost-free habits matter as much as diet.

🙏 Faith and healing — why faith without action is dead, and what it means to partner with God for healing rather than waiting passively for it.

🔥 A message of hope for anyone who has tried everything and feels like they've run out of options.

==============================================================================

👤 About Jordan Rubin

Known as America's Biblical Health Coach, Jordan Rubin is the New York Times bestselling author of 31 books, including his latest, The Biblio Diet (co-authored with Dr. Josh Axe). He is the founder of Garden of Life, Beyond Organic, and Ancient Nutrition. With degrees in naturopathic medicine and certifications in nutrition and fitness, Jordan holds multiple patents in natural pharmaceuticals and dietary supplements and is a leader in the regenerative farming movement, operating Heal the Planet Farms in Tennessee and Missouri. After overcoming Crohn's disease in his early 20s and a terminal cancer diagnosis years later, he has spent his life sharing a message of biblical health and hope. Jordan and his wife, Nicki, are the parents of six children. 

🔗 Jordan Rubin Links

 ➡︎ The Biblio Diet — Book, Study Guide & Free "Healing Leaves" Chapter: https://thebibliodiet.com/
➡︎ Instagram: https://www.instagram.com/jordansrubin/

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

Belah Rose joins Justin Roethlingshoefer on The OWN IT Show for a powerful Christian marriage conversation on what makes a good marriage, how to build a healthy Christian marriage, how to restore intimacy in marriage, and how husbands and wives can rebuild trust, connection, communication, forgiveness, and emotional closeness.

If you are married, in a struggling marriage, trying to improve your marriage relationship, wondering how to save your marriage, or asking what the role of husband and wife in marriage should look like God’s way, this episode gives practical tools and biblical perspective for healing, ownership, and reconnection.

In a world where many couples feel distant, disconnected, resentful, emotionally exhausted, or stuck in cycles of blame, Justin and Belah call out what most married people miss: a healthy marriage relationship is not built by waiting for your spouse to change. It begins when one person asks, “What can I own?”

This episode reframes Christian marriage as stewardship. Your marriage affects your peace, emotional health, spiritual health, family, habits, calling, and ability to live with freedom.

Inside this conversation, Justin and Belah break down:

🎯 What makes a good marriage — and why rebuilding intimacy, trust, and connection starts with ownership instead of blame.

💍 The role of husband and wife in marriage — including what wives need, what husbands need, and how men and women often receive love differently.

❤️ How to restore intimacy in marriage — including emotional intimacy, spiritual intimacy, physical intimacy, and the practical steps that help couples reconnect.

🗣️ Marriage communication that actually works — why listening, asking better questions, eye contact, and emotional safety matter more than trying to fix your spouse.

🙏 Forgiveness in marriage — why unresolved resentment, hidden pain, and unforgiveness can quietly destroy connection, trust, intimacy, and health.

🔥 How to improve your marriage relationship — even if your spouse has not changed yet, and why one person taking ownership can begin shifting the direction of a marriage.

========================================================================

👤 About Belah Rose

Belah Rose is the founder of Delight Your Marriage, where she helps husbands and wives rebuild intimacy, restore connection, and create marriages that reflect God’s design.

🔗 Belah Rose Links

➡︎ Free Clarity Call: https://delightyourmarriage.com/cc
➡︎ Marital Health Assessment: https://delightyourmarriage.com/mha
➡︎ Delight Your Marriage Website: https://delightyourmarriage.com/

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

Stefanie Billette joins Justin Roethlingshoefer on The OWN IT Show for a powerful women’s health conversation on perimenopause, hormone changes, hot flashes, weight gain, low energy, thyroid health, sleep, nutrition, strength training, and why women need a better strategy for this transition.

Perimenopause can feel like your body is working against you. Energy drops, sleep changes, hot flashes start, weight gain shows up, and workouts stop working the way they used to. But this does not mean your body is broken.

This episode reframes perimenopause as something women can understand, support, and thrive through. Stefanie breaks down what’s happening in the body and how nutrition, sleep, fasting windows, fermented foods, strength training, thyroid support, cortisol regulation, and metabolic health all play a role.

This conversation is not about fear. It’s about ownership 💪 — helping women stop fighting their bodies and start listening to what their bodies are communicating.

Justin and Stefanie also unpack:

🎯 Why symptoms like hot flashes, insomnia, weight gain, belly fat, and low energy are signals — not proof that your body is broken.

🥑 How women can support hormones naturally through food, healthy fats, protein, fermented foods, gut health, and better blood sugar rhythm.

💪 Why more HIIT, cardio, and intensity can backfire — and why strength training, sleep, recovery, and nervous system regulation become essential.

⚠️ What women should know before choosing hormone replacement therapy — and why HRT may be a tool, but not the whole strategy.

=========================================================================

👤 About Stefanie Billette

Stefanie Billette is an OWN IT Coach, Certified Personal Trainer, and Fitness Nutrition Specialist through the American Council on Exercise. She also holds a B.S. in Psychology and an M.S. in Management.

Her background as a K–12 and college educator, along with pre-med and pre-nursing programs, led her into functional nutrition and health coaching. Since 2019, Stefanie has helped clients manage chronic symptoms and optimize health. Her personal experience reversing her own autoimmune disease through nutrition and supplements continues to motivate her work.

She has supported clients with metabolic disorders, autoimmune diseases, hormone imbalances, thyroid dysfunction, digestive issues, and chronic symptoms.

A lifelong competitive tennis player and former Zumba instructor, Stefanie balances high-intensity sports with dance, yoga, and pilates. Her coaching approach is nurturing, client-centered, and focused on attainable, rewarding lifestyle changes.

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

Danielle Strickland joins Justin Roethlingshoefer on The OWN IT Show for a Holy Health conversation on embodied faith, the relationship between Christian faith and physical health, and why so many believers have been taught to silence, punish, or disconnect from their bodies—instead of seeing them as a good gift designed to carry their calling.

In a world that turns discipline, intensity, and physical performance into the goal, Danielle shares the moment she realized she had never intentionally loved her body. What began as a simple breath prayer exposed a relationship built on shame, control, and pushing through pain—and invited her into a completely different way of living.

This episode reframes the true metric of Christian health: it’s not appearance, intensity, or perfect discipline—it’s stewardship + connection ✝️… learning to care for your body without worshiping it and integrate your physical, emotional, relational, and spiritual health 💪.

Danielle and Justin also unpack:

🎯 Why your body is not the enemy—and what the incarnation and resurrection of Jesus reveal about the goodness and value of the human body.

🙏 Why Christians must stop separating faith from physical health—and how breath, movement, nature, rest, and community can become part of an embodied Christian life.

⚠️ Why “living sacrifice” does not mean burnout—and how suffering, physical limitations, and recovery belong in a biblical vision of health and wholeness.

=========================================================================

👤 About Danielle Strickland

Danielle Strickland is a spiritual leader, justice advocate, communicator, and peacemaker. In this episode, Danielle shares the turning points that transformed her relationship with her body, health, and faith—so believers can move beyond shame and performance toward stewardship, connection, and embodied wholeness.

🔗 Danielle Strickland Links

➡︎ Danielle’s Website: https://www.daniellestrickland.com/
➡︎ Danielle’s Podcast (“Right Side Up”): https://www.daniellestrickland.com/podcast
➡︎ Danielle’s Substack: https://daniellestrickland.substack.com/
➡︎ Danielle on Instagram: https://www.instagram.com/daniellejstrickland/

=========================================================================

📊 Free Health Audit

In less than 8 minutes, find out exactly where your health is underperforming,  and get a prioritized action plan to fix it. Your personalized report scores you across four key health pillars, and every audit includes a complimentary 20-minute Results Review with an OWN IT health specialist. A $397 value. Completely free. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

If you’re a woman feeling exhausted, hormonal, overwhelmed, burned out, disconnected from your body, or like your body isn’t yours anymore, this episode is for you.

In this powerful women’s health conversation, OWN IT Coaches Emily Rusch, Emily Mitchell, and Stefanie Billette join Justin Roethlingshoefer on The OWN IT Show to talk about hormones, perimenopause, postpartum health, fertility, motherhood, strength training, sleep, energy, autoimmune health, burnout, body image, and what it means for women to take ownership of their health.

In a world full of hormone hacks, quick fixes, supplement trends, weight loss noise, and one-size-fits-all advice, this episode brings the focus back to what matters: understanding your body, restoring energy, protecting sleep, building strength, supporting hormones, and creating sustainable rhythms through every season of womanhood.

They unpack:

🎯 Why so many women feel exhausted, hormonal, burned out, overwhelmed, and disconnected from their bodies — and why you are not crazy.

💪 Why strength training matters for hormones, bone health, muscle mass, metabolism, confidence, and longevity.

😴 Why sleep should never be sacrificed during motherhood, postpartum, perimenopause, hormonal shifts and stress.

⚖️ Why the scale is not the full picture — and how women can shift from weight loss to strength, energy, resilience, and long-term health.

🧠 The “should” trap so many women live in — trying to be everything for everyone while losing connection with health, purpose, and identity.

👤 About Emily Mitchell

Emily Mitchell is an OWN IT Coach, Licensed Registered Dietitian Nutritionist, Board Certified Specialist in Sports Dietetics, Certified Diabetes Care and Education Specialist, health coach, and exercise science expert.

She brings deep experience in sports nutrition, performance, metabolic health, hydration, body composition, and fueling for life, with previous work supporting the LA Galaxy, UCLA Athletics, Gatorade Sports Science Institute, NBA G League teams, and Loyola Marymount Athletics.

👤 About Emily Rusch

Emily Rusch is an OWN IT Coach, wellness advocate, health coach, fitness instructor, certified Pilates instructor, and published author.

With more than two decades of experience in health coaching, holistic nutrition, fitness, and mind-body work, Emily helps women move from burnout to balance through sustainable routines aligned with their goals, values, and physiology.

👤 About Stefanie Billette

Stefanie Billette is an OWN IT Coach, Certified Health Coach, Personal Trainer, and Fitness Nutrition Specialist through the American Council on Exercise.

Her work focuses on autoimmune health, hormone imbalances, metabolic challenges, digestive issues, chronic symptoms, and attainable lifestyle change.

📖 Holy Health — The Book 

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

➡︎ Pre-Order + Claim Your Bonuses: https://holyhealthbook.com/

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

Pastor Levi Lusko joins Justin Roethlingshoefer on The OWN IT Show for a Holy Health conversation on health as worship (not performance), why the Church keeps falling into two extremes (neglect vs idolatry), and how “holy health” is ultimately surrendered health —built to carry your calling.

In a world that turns “discipline” into the goal, Justin and Levi call out what most people don’t see: you can quote Scripture, lead well, and still quietly run your body into the ground—until your peace, patience, and relationships begin to erode.

This episode reframes the true metric of Holy Health: it’s not your image, your biohacks, or your numbers—it’s stewardship + obedience… because that’s what builds long-term capacity.

They also unpack:

🎯 The “Concentric Circles” principle (Jesus → self → spouse → kids → calling) and why you can’t let anyone into the “ring” ahead of the order.

🏔️ The hidden “crash” after mountaintop moments—and why leaders have to learn how to come down and recover.

⚠️ Levi’s wake-up call when a “healthy” stimulant stack was quietly fueling panic.

===============================================================================

👤 About Levi Lusko

Levi Lusko is the founding pastor of Fresh Life Church and a best-selling author. In this episode, Levi shares the turning points that shaped his approach to stewardship, recovery, identity, and surrender—so you can lead with strength without living in striving.

🔗 Levi Lusko Links

➡︎ Levi’s Website: https://levilusko.com/
➡︎ Levi’s Podcast (“Hey! It’s The Luskos”): https://levilusko.com/podcast
➡︎ Levi’s Books: https://levilusko.com/books
➡︎ Levi on Instagram: https://www.instagram.com/levilusko/
➡︎ Fresh Life Church Website: https://freshlife.church/

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

Biohacking and longevity are everywhere—CGMs, peptides, cold plunges, sauna protocols, and expensive testing—all chasing the same outcome: live longer and function better.

But here’s what most people miss: the strongest longevity principles aren’t new. They’re ancient. They’re biblical. And modern science keeps “discovering” what God already designed.

In this episode of The OWN IT Show, Justin breaks down 5 biblical habits for longevity—and the science behind why they work—through one core lens: health is worship, not performance.

You’ll learn:

✅ Sabbath (Recovery): why your body needs a real stop—and why God called it holy
✅ Fasting (Cellular repair): what autophagy is, and why fasting is formation—not a flex
✅ Community (Belonging): why covenant community builds resilience (and why “networking” isn’t the same)
✅ Movement (Strength + stamina): why discipline is stewardship for the long haul
✅ Food (Whole ingredients): why “grandma food” still wins—simple, recognizable, minimally processed

The deeper point: longevity without purpose becomes “optimization without telos”—better numbers, but an unchanged life.
If this hit you, share it with someone chasing health—but missing the why. And remember: we were given the right answers for free… so take care of the temple.

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Our Sponsor:

The Rise of the Health Haven Documentary — Watch the full story of how Justin and Alyse transformed their backyard into a purpose-built wellness sanctuary. From the vision to the build to the partners who made it possible, The Rise of the Health Haven is a front-row look at what a life designed around health, faith, and intention actually looks like in practice: https://bit.ly/4v6lYE8

RTA Outdoor Living: RTA Outdoor Living helps families create safe, personalized outdoor kitchens built to last. Through expert guidance, premium American-made materials, and a simplified one-stop process, we help homeowners transform their backyards into meaningful spaces for connection, cooking, and lasting memories. https://rtaoutdoorliving.com/

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

Matt King (CEO of GoBundance) joins Justin Roethlingshoefer on The OWN IT Show for a powerful conversation on obedience over outcomes, the hidden cost of “success,” and how to become strong and courageous (Joshua 1:9) without living in striving.

In a world that trains leaders to chase the highlight reel, Justin calls out what people don’t see: you can have the money, the image, and the wins—while your health, peace, and relationships quietly erode.

This episode reframes the true metric of leadership: it’s not optics, it’s your fruit—love, joy, peace, kindness, faithfulness, and self-control—because that’s what sustainable leadership produces.

They also unpack the “Availability Principle”— why the most important moments of impact are often unplanned, and why obedience requires staying open to what’s right in front of you.

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About Matt King

From May 27th to June 8th 2026, Matt King is riding 2,000 miles from Mexico to Canada -- not as a professional cyclist, but as a husband, father, and CEO who believes showing up is the point. His project, theRide, is a cross-country cycling journey designed to spotlight overlooked people and communities and deliver direct, in-the-moment impact along the route, with a goal of raising $1,000,000 placed into real hands at real turning points. "If we're asking the world to show up for families in need, I'm showing up first."  https://gobundance.com/theride

As CEO of GoBundance, Matt has spent years helping entrepreneurs live at an elevated level -- not through motivation, but through conviction. His story is rooted in resilience, choosing an unconventional path, and learning that real success isn't what you can show online, but what you can sustain in your body, your family, your faith, and your daily life. theRide is that philosophy in motion.

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

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📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

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