We sat down with Jonny Pace, founder of the viral sensation The Hockey Guys and forward for the Birmingham Bulls, and it was an absolute blast. Jonny’s journey from a college hockey team to content creator superstar offers insight into the intersection of sports, media, and staying true to your identity.
In this episode, we talk about:
✅ The rise of The Hockey Guys TikTok phenomenon—how a group of Canadian friends built a social brand with over a million followers
✅ Life on the ice with the Birmingham Bulls and reflections on hockey's toughest moments
✅ Balancing content creation and competition, while building a community both online and offline
✅ Real talk on friendship, hustle, and carving your own path both in sport and media
Jonny’s energy, authenticity, and perspective on sports culture shine throughout the conversation—you won't want to miss it. 🎧🏒
🎶 Music by @distant.matter
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