This week, Philip Palumbo sits down with Cheryl Strauss Einhorn, founder and CEO of Decisive and one of today’s leading voices in decision science. Cheryl shares how her AREA Method helps individuals and organizations make clearer, more confident decisions by identifying cognitive bias, blind spots, and competing perspectives.
From career and business decisions to investing, AI, and uncertainty, the conversation explores why process matters more than outcome—and how understanding how we decide can lead to better results. Cheryl also discusses her background as an award-winning investigative journalist, her work with Fortune 500 companies, her teaching at Columbia Business School and Cornell University, and her upcoming book, The Human Edge: Smarter Decisions in an AI-Driven World.
Whether navigating high-stakes choices or everyday decisions, this episode offers a practical framework for thinking more clearly in a complex world.
Connect with Cheryl:
LinkedIn: Cheryl Strauss Einhorn
Website: www.areamethod.com