The Partnership Playbook: Unlock Business Growth, Build Systems, Reclaim Time

Ever wonder why some leaders make tough calls that everyone still rallies behind? It’s not luck. It’s because they lead from the center, not just the front.

Meet entrepreneur and author Laura Gassner Otting (LGO) who left law school to join the Clinton campaign, had a whirlwind experiences in the White House before founding her executive search firm.

In this episode you'll learn:

1. Why leading from the centre, with humility and inclusivity, drives powerful and sustainable change.
2. How true partnerships are built by deeply understanding and addressing the needs of clients and teams, going beyond transactional relationships.
3. How the framework of calling, contribution, connection, and control creates fulfilling careers, and why leaders should pay attention to these elements for their teams' success.

Take LGO's limitless assessment here to discover what to change in yourself, your workplace or your career in order to find success and happiness.

Learn more about LGO

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You can level up your partnerships in 3 minutes. Get the Wednesday Partnership Newsletter: 3 Actionable Ideas, 1 Powerful Question. Trusted by 10,000+ Leaders.

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In this episode of Partnership+, Phil talks with Georgie Holt, co-founder of Flight Studio and former media powerhouse at Cosmopolitan UK and Stylist.

Here's what you'll learn:

• Urgency Drives Impact: When you sense an opportunity, act immediately to validate your idea. Urgent steps can lead to life-changing partnerships.
• Relationship Nurturing: Small gestures, like a personalized playlist or a thoughtful question, can deeply strengthen connections.
• Long-form Content Matters: Podcasts allow for nuance and depth, crucial in a world obsessed with short, rapid content.

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You can level up your partnerships in 3 minutes. Get the Wednesday Partnership Newsletter: 3 Actionable Ideas, 1 Powerful Question. Trusted by 10,000+ Leaders.

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In this episode, Phil speaks with John Lee Dumas, a veteran and host of Entrepreneurs on Fire, about the essential role partnerships play in building a successful entrepreneurial journey. With over 175 million listens of his 4000+ episodes, JLD has turned Entrepreneurs On Fire into a media empire.

What does JLD look for in a partner: productivity, discipline, and focus.

Key Takeaways:

• Trust is Critical: Effective partnerships rely on trusting others to execute their strengths while focusing on your own.
• Focus Until Success or Failure: Staying on course is vital; distractions can derail progress, but failure is part of the journey to success.
• Productivity vs. Busyness: Being productive means creating the right content or actions, not just being busy.

This episode is filled with inspiring thoughts on abundance, partnership, and seizing the opportunities in today’s world.

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You can level up your partnerships in 3 minutes. Get the Wednesday Partnership Newsletter: 3 Actionable Ideas, 1 Powerful Question. Trusted by 10,000+ Leaders.

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Building trust with larger brands requires an intimate understanding of your audience.

In this dynamic conversation, Phil talks with Kinsey Grant, a former journalist at Morning Brew and co-founder of Smooth Media, about the evolution of brand partnerships and creating impactful media. Kinsey shares insights from her journey with Morning Brew and her vision for fostering authentic partnerships that resonate with specific communities. From cultivating audience trust to building long-term partnerships, Kinsey sheds light on what it takes to succeed in the fast-evolving media landscape.

• Audience-Centric Partnerships: Building lasting brand partnerships begins with knowing your audience deeply, allowing authentic messaging that genuinely resonates.
• Navigating Creator Burnout: Kinsey emphasizes supporting creators with realistic expectations and resources to mitigate burnout, a crucial trend in today’s creator economy.
• Focus as Strategy: Successful brands prioritize relentless focus, crafting clear stories, and knowing their core strengths instead of attempting to tackle everything.

Kinsey's conversation with Phil offers invaluable advice for brands looking to engage audiences thoughtfully while building meaningful, strategic partnerships.

Learn more about Kinsey and Smooth Media here!

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You can level up your partnerships in 3 minutes. Get the Wednesday Partnership Newsletter: 3 Actionable Ideas, 1 Powerful Question. Trusted by 10,000+ Leaders.

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This is THE episode for creatives.

In this episode, we dive into a thought-provoking conversation with Todd Henry, author, speaker, and founder of The Accidental Creative.

Three big ideas for you:

• Amplify through partnership: Effective partnerships are about multiplying effort and sharing perspectives. Todd explains how successful collaborations allow for growth and innovation.
• Stability and challenge: To foster creativity, leaders need to provide stability and challenge, allowing their teams to grow within structured autonomy.
• Purpose through action: Purpose isn’t found—it’s uncovered through consistent action and attention to moments that resonate deeply.

Learn more about Todd's Daily Creative Podcast and his six books here!

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You can level up your partnerships in 3 minutes. Get the Wednesday Partnership Newsletter: 3 Actionable Ideas, 1 Powerful Question. Trusted by 10,000+ Leaders.

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Sales is about being authentic and human.

In this episode, Colin Coggins and Garrett Brown share how you can build better partnerships by focusing on transformation, authenticity, and vulnerability. Here are three key takeaways:

1. Think Transformational, Not Transactional

Instead of asking, "What can I get?" focus on "How can I help others?" Partnerships that transform people’s lives last longer and create more value for everyone involved.

2. Be Authentic and Show Your Real Self

People love working with those they can trust. Be yourself! When you're open and real about your strengths and weaknesses, you connect with others faster. This builds trust, which is key to strong partnerships.

3. Vulnerability Is a Strength, Not a Weakness

Being vulnerable can feel scary, but it helps others see that you're human, just like them. When you share your struggles, you build stronger, more meaningful relationships that go beyond business.

Resources

• Get The Unsold Mindset by Colin and Garrett

Connect

• Garrett Brown on LinkedIn
• Colin Coggins on Linkedin
• Website

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You can level up your partnerships in 3 minutes. Get the Wednesday Partnership Newsletter: 3 Actionable Ideas, 1 Powerful Question. Trusted by 10,000+ Leaders.

Sign up for free here!

Dr. Julie Gurner, a Doctor of Psychology and high-performance executive coach, delves into the psychology behind leadership success and the role of partnership in driving growth. In this episode you'll learn:

1. The Power of Reinvention: Discover why the ability to reinvent yourself and your business is critical for long-term success.
2. Building High-Trust Partnerships: Understand how creating partnerships based on trust and shared goals can exponentially grow your business.
3. Managing Stress for Better Decision-Making: Gain valuable insights into how leaders can reframe stress to enhance decision-making and inspire their teams.

Tune in for practical strategies to maximize your leadership potential and build transformative partnerships that last.

Connect with Dr Julie Garner:

• Subscribe to Dr Gurner's amazing newsletter, Ultra Successful
• Work with Dr Gurner
• Connect with Dr Gurner on LinkedIn

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Listen first, speak last.

Julian Treasure is an expert in sound and listening. By the numbers, he has delivered the #6 TED talk of all time (150M views across 5 TED talks) and has over 100,000 online students.

In this conversation, Phil and Julian explore the impact of noise and overwhelm on our ability to listen, and the consequences of not listening in personal and professional relationships. They also cover the power of silence in communication, and the role of storytelling in creating impactful messages, and Julian highlights the need for clarity, alignment, and proactive goals in partnerships.

Connect with Julian Treasure:

• LinkedIn
• Website

Julian also coaches executives and their organisations on powerful speaking, conscious listening, and the effective use of sound in business. To learn more, contact Julian on his website and mention Parternship+

Create business partnerships that you never thought possible and sign up for the free Wednesday Partnership Newsletter.

Partnerships in healthcare require long-term commitment and investment. 

This conversation between Phil and David Simpson explores the topic of partnerships in healthcare. They highlight the complexity of the healthcare industry and the need for partnerships to navigate this complexity. 

They also discuss the core ingredients of a successful partnership, including values alignment, shared ambition, and the importance of spending time upfront to build a strong foundation. They touch on the challenges of defining and differentiating partnerships from transactions, and the importance of trust and mutual gain in long-term partnerships.

Connect with David Simpson on LinkedIn

Create business partnerships that you never thought possible and sign up for the free Wednesday Partnership Newsletter.

Why partnerships and trust are crucial in high-stakes environments.

Meet Kim 'Killer Chick' Campbell, a former fighter pilot, who shares her extraordinary backstory and the pivotal moment that inspired her to become a pilot. Kim also recounts a harrowing experience during a mission in Baghdad, where her aircraft was hit and she had to rely on emergency backup systems to get home safely.

She emphasises the importance of partnerships, trust, and debriefing in the military and how these principles can be applied in other sectors as well as the need for humility, approachability, and credibility to establish strong relationships.

RESOURCES

• Get Flying in the Face of Fear by Kim 'KC' Campbell
• Visit Kim's website
• Connect with Kim on LinkedIn

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The Wednesday Partnership Newsletter includes 3 ideas and 1 question for you to create business partnerships that you never thought possible. 

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