This week on the PDR Marketing Minute, Gene discusses the difference between Google AdWords and Facebook advertising. He explains that Google ads are how customers search for your service. It is a paid way to get on the first page of Google, especially if you cannot do so organically. He also says that Shane and […]

This week, Gene talks about a customer who found his Jeep dent video on YouTube and called in for a similar repair job on his car. Gene says that when he got there, the customer was surprised that he looked exactly like he did in his video. After successfully repairing his car, Gene explains that […]

This week on the PDR Marketing Minute, Gene continues with last week’s topic – YouTube videos and video marketing. Shane and himself hosted an hour and a half long live webinar on the PDR College Community Forum. You can check out that webinar and sign up at PDRCollege.com. Gene goes on to talk about one […]

On this week’s episode, Gene talks about video marketing and how it can help your PDR business. He advises listeners to make videos, get them up on YouTube, and educate their customers on the different types of services they offer. Along with educating, Gene explains how you can build a celebrity status with your customers […]

This week, Gene prepares to go deeper into what marketing is and how it can help your business. He explains that the episodes so far have been helping you build a foundation for marketing your business but it’s time now to drive more leads to your business. He says that some information we need to […]

This week on the PDR Marketing Minute Podcast, Gene talks about how all of the ongoing tips and tricks are to direct leads into your business. There was a live webinar last night for the members of the PDR College Podcast Community based on AdWords. He goes on to say that after researching the topic, […]

On this week’s episode, Gene talks about how he had a busy summer and didn’t get everything together to get his shows out. He also acknowledges Keith and Shane who have been doing the PDR College Podcast every week without fail. He goes on to ask listeners to look at their companies and figure out […]

This week on the PDR Marketing Minute, Gene comes to us from the road. He explains that he has been busy with a hailstorm that came through town but wants to talk about how you can educate your potential customers before they actually reach out to you. He says that marketing is basically what you […]

This week on the PDR Marketing Minute, Gene discusses some interesting tips and tricks to help you deal with reviews on Yelp. It is a great way to get organic reviews and is definitely one of the best ways to market your business. Unfortunately, if you are an inactive Yelp user, the reviews on it […]

This week, Gene talks about the “Don’ts” when it comes to asking for reviews. The number one rule that shouldn’t be broken is that you should not ask your customer to leave a review from your own device. They shouldn’t even be using your Wi-Fi when leaving a review. Since Google, Yelp, and other websites […]