Have you switched from Universal Analytics to Google Analytics 4 but are unsure of all the features or mistakes to avoid? We'll help to recap important points and must-do items.

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In the ever-evolving digital landscape, AI bots have become ubiquitous website visitors. While often beneficial, AI bots can sometimes pose threats, making it essential for website administrators to understand their roles and implications.

In this latest podcast episode, our founder, Dwight, speaks deeper into this topic, offering insights and recommendations on managing AI bots effectively.

If you find value in this episode, don’t forget to subscribe and leave a review.

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Benchmarking your performance is essential, so looking at your main competitors and seeing industry performance averages during a social media audit helps you understand and drill down the exact growth numbers you need to grow your business correctly.

In this episode, our marketing team breaks down important elements of a social media audit and what you should look for when conducting it.

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We're diving deep into seven game-changing digital marketing tips every business needs in its toolkit. Join Dwight and Jailyn as they unpack these insights, spanning from SEO and content marketing to the realms of social media and email marketing.

Whether you're just beginning your digital journey or fine-tuning an existing strategy, this episode promises insights to elevate your online presence. So, tune in, grab your notepad, and revolutionize your digital marketing game!

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Our Marketing Manager Jailyn dives deep into the heart of HubSpot's Flywheel model and uncovers its emphasis on the customer journey. Today, the entire lifecycle of a customer, from the first point of contact to post-purchase interactions, plays a critical role in business growth.

We'll explore how the Flywheel model revolutionizes how businesses approach customer relations, pivoting from a purely transactional mindset to prioritizing the client experience at every turn. This episode is a treasure trove of insights for businesses aiming to build lasting, meaningful connections with their customers.

Tune in to discover how to turn delighted customers into your most potent promoters.

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In today's episode, we're diving deep into one of the year's most anticipated events: HubSpot's INBOUND conference.

Every year, INBOUND brings together industry professionals and innovative thinkers to share, inspire, and reshape the world of marketing & sales.

Whether you attended INBOUND and are looking for a recap or missed out and want the key takeaways, this episode has insights and three takeaways from our marketing manager. Tune in and get ready to be inspired!

Remember, the world of digital marketing is ever-evolving, and staying updated is the key. And if you enjoyed our episode, don't forget to subscribe, rate, and share with your network.

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The holiday season is upon us and if you've not already outlined your game plan for your website, there is never a better time then now! Today we go over 5 core parts to review with your website property and important SEO tips to get you prepped for holiday traffic, leads and sales.

When is the last you really took an objective look at your online presence? Do you know who your competition really is, and why? Have you walked through your value proposition and do you communicate it clearly? Today we discuss how to embark on a digital health check and include a handy-dandy checklist you can use.

How many times have you clicked a link only to taken to a "404 Page Not Found" or, to a page you didn't expect? 301 redirects are important to getting old content recognized and found the way you intended. Many rebuilds and relaunched websites run into these problems and we got a few tips on how what redirects are and how to use them.

In this episode of the Perfect Afternoon Morning Show, we journey into the groundbreaking realm of AI-driven content creation. How can artificial intelligence revolutionize how we craft website content, and is there a place for human touch in this automated era?

Whether you’re a tech enthusiast or a content creator wondering about the next big thing, we’ve got you covered. Plus, we tackle the big question: Does AI compromise authenticity?

Join us for a blend of tech insights and a glimpse into the fascinating future of website writing. Don't miss out on this blend of innovation and inspiration!