The Personal CFO Podcast

The Personal CFO Podcast

By Guillaume Girard, CFA CFPBusinessInvesting
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The Personal CFO Podcast episodes

  • Ep.042: The Private Equity Trap: Why Most Investors Get the Allocation Wrong

    This episode demystifies private equity for retail investors, covering what it is, potential benefits, risks, and how to determine the right allocation for your portfolio based on recent research from Vanguard.

    Topics Covered in this Episode

    00:00 Introduction to Private Equity

    02:00 Understanding Private Equity

    05:11 Why Invest in Private Equity?

    07:20 The Risks of Private Equity

    13:25 Determining Your Allocation to Private Equity

    18:00 Key Takeaways and Conclusion


    Subscribe to our Newsletter
    The Personal CFO: https://www.mwadvisors.ca/newsletter-guillaume

    Need Guidance? Book a private intro call today:

    Book it here: https://mwadvisors.as.me/GuillaumeGirard1


    Connect with Guillaume

    Website: https://www.mwadvisors.ca/guillaume
    Email: [email protected]
    LinkedIn: https://www.linkedin.com/in/guillaume-girard-cfa-cfp-08487170/


    Cited Research
    Right-Sizing Private Equity in a Portfolio: It Depends on More Than You Think.

    21 min
  • Ep.041: Your Advisor's Legal Obligations (And How They Fail)

    In this episode, litigation lawyer Matthew Taylor discusses common claims against investment advisors, the importance of understanding legal standards like best interest vs. suitability, and explores real cases highlighting risks in financial advising, private markets, and investor protection in Canada.

    Topics Covered in this Episode

    00:00 Understanding Investment Loss Claims

    02:45 The Importance of Legal Preparedness

    05:23 Engaging a Lawyer: Hourly vs. Contingency

    08:06 Case Study: Language Barriers and Investment Risks

    10:39 Legal Obligations of Advisors

    13:16 Risk Tolerance vs. Risk Capacity

    16:26 The Role of Trust in Financial Advisory

    19:05 Navigating Client Needs and Advisor Responsibilities

    28:50 Understanding Risk and Return in Client Goals

    29:42 Exploring the Growth of Private Markets

    33:41 Defining Private Markets and Their Appeal

    37:48 Investor Protection in Canadian Private Markets

    40:17 Legal Exposure in Private Market Investments

    45:55 The Importance of Informed Consent

    50:08 Common Investor Mistakes Leading to Fraud

    52:57 Improving Securities Regulation in Canada


    Subscribe to our Newsletter
    The Personal CFO: https://www.mwadvisors.ca/newsletter-guillaume

    Need Guidance? Book a private intro call today:

    Book it here: https://mwadvisors.as.me/GuillaumeGirard1


    Connect with Guillaume

    Website: https://www.mwadvisors.ca/guillaume
    Email: [email protected]
    LinkedIn: https://www.linkedin.com/in/guillaume-girard-cfa-cfp-08487170/

    Connect with Matthew

    Website: https://www.sotosclassactions.com/our-team/

    LinkedIn: https://www.linkedin.com/in/matthewtaylor/

    Email: [email protected]


    Keywords

    Investment advice, legal claims, negligence, fiduciary duty, private markets, investor protection, financial advising, litigation, fraud, Canada

    57 min
  • Ep.040: Built Around You? Your Exit Just Got Harder

    In this episode, Matt Harrison, president and co-founder of Horizon Advisors, shares insights on exit planning, building valuable businesses, and overcoming founder dependencies. Discover strategies to maximize your company's value, prepare for sale, and navigate the emotional and financial journey of business exit.

    Topics Covered in this Episode

    00:00 Introduction to Exit Planning and Founder Challenges

    02:33 Understanding Founder Dependency and Its Impact

    05:32 The Importance of Sales in Business Scalability

    08:06 Overcoming Emotional Barriers in Delegation

    10:45 Defining the North Star for Business Growth

    13:34 Preparing for Business Sale and Valuation Insights

    24:55 Understanding Business Valuation Gaps

    27:24 Identifying Value Creation Opportunities

    31:49 The Role of Advisors in Business Sales

    35:06 Preparing for a Successful Exit

    39:34 Navigating Generational Business Transitions

    44:57 De-risking Business Ownership


    Subscribe to our Newsletter
    The Personal CFO: https://www.mwadvisors.ca/newsletter-guillaume

    Need Guidance? Book a private intro call today:

    Book it here: https://mwadvisors.as.me/GuillaumeGirard1


    Connect with Guillaume

    Website: https://www.mwadvisors.ca/guillaume
    Email: [email protected]
    LinkedIn: https://www.linkedin.com/in/guillaume-girard-cfa-cfp-08487170/

    Connect with Horizon Advisors
    Website: https://www.withhorizon.co

    Email: [email protected]

    LinkedIn: https://www.linkedin.com/in/matthewrobertharrison/


    Keywords

    Exit planning, business valuation, founder dependency, M&A, business growth, succession planning, EBITDA, sale process, value creation, entrepreneurship

    51 min
  • Ep.039: 5 TFSA Mistakes That Could Cost You $500,000

    Guillaume Girard discusses the five most costly mistakes Canadians make with their TFSA, including underutilization, poor investment strategies, and improper beneficiary designations. Learn how to maximize this powerful tax-free savings tool for long-term wealth building.

    Topics Covered in this Episode

    00:00 Introduction and Purpose of the Video

    00:27 Why Use Your TFSA and Who Should

    00:50 Mistake 1: Not Using Your TFSA at All

    01:45 Understanding TFSA Room and Benefits

    02:36 Comparison: TFSA vs Taxable Account

    03:20 Long-Term Growth and Investment Strategies

    06:29 Trading and Speculative Risks in TFSA

    09:26 Strategic Withdrawals and Re-contributions

    11:19 Retirement Withdrawal Planning

    12:45 Beneficiary vs Successor Holder Designation

    15:08 Summary and Final Tips

    If you want to learn how we work with incorporated business owners, book a private intro call here:

    Book it here: https://mwadvisors.as.me/GuillaumeGirard1


    Financial Readiness Score - Take The Assessment:
    https://financial-readiness-score.replit.app/


    Subscribe to our Newsletter
    The Personal CFO: https://www.mwadvisors.ca/newsletter-guillaume

    Millen Wealth Advisors
    Visit our Website: https://www.mwadvisors.ca/guillaume

    Connect with Guillaume
    Email: [email protected]
    LinkedIn:https://www.linkedin.com/in/guillaume-girard-cfa-cfp-08487170/

    16 min
  • Ep.038: What the Energy Wars Mean for Your Portfolio

    This episode explores how geopolitical conflicts affect investment portfolios, focusing on asset-class reactions, historical oil shocks, and strategic asset allocation to manage risk effectively.

    Topics Covered in this Episode

    00:00 Understanding Energy Wars and Investment Impacts

    01:38 Asset Class Reactions to Conflict

    05:58 Historical Oil Shocks and Market Responses

    09:11 Analyzing Current Market Trends

    10:49 Investment Strategies During Turbulent Times

    13:28 Planning for Long-Term Financial Goals

    If you want to learn how we work with incorporated business owners, book a private intro call here:

    Book it here: https://mwadvisors.as.me/GuillaumeGirard1


    Subscribe to our Newsletter
    The Personal CFO: https://www.mwadvisors.ca/newsletter-guillaume

    Millen Wealth Advisors
    Visit our Website: https://www.mwadvisors.ca/guillaume

    Connect with Guillaume
    Email: [email protected]
    LinkedIn:https://www.linkedin.com/in/guillaume-girard-cfa-cfp-08487170/

    16 min
  • Ep.037: Why Most Businesses Never Sell

    This episode features Gerry Lalonde, a seasoned exit planner and growth strategist, discussing the critical importance of early business exit planning. Topics include creating transferable value, avoiding deal killers, and aligning business growth with exit strategies to maximize value.

    Topics Covered in this Episode

    00:00 The Importance of Exit Planning

    02:31 Understanding Transferable Value

    05:13 Valuation Misconceptions

    07:01 The Value Gap and Its Implications

    09:47 Deal Killers in Business Valuation

    12:29 Strategic Capacity and Business Growth

    14:54 The Three Dimensions of Business Growth

    17:20 Identifying Value Gaps

    19:59 Lifestyle Business vs. Asset Building

    22:44 Closing the Value Gap

    26:50 Identifying the Value Gap

    28:47 The Mindset Shift for Business Owners

    31:37 Empowering Employees and Delegation

    33:26 The Importance of Documentation

    36:10 Collaboration Between Advisors

    38:57 Understanding Transferable Value

    40:10 Common Mistakes in Selling a Business

    42:15 Metrics for Business Owners

    43:13 Personal Reflections on Business Ownership

    If you want to learn how we work with incorporated business owners, book a private intro call here:

    Book it here: https://mwadvisors.as.me/GuillaumeGirard1


    Subscribe to our Newsletter
    The Personal CFO: https://www.mwadvisors.ca/newsletter-guillaume

    Millen Wealth Advisors
    Visit our Website: https://www.mwadvisors.ca/guillaume

    Connect with Guillaume
    Email: [email protected]
    LinkedIn:https://www.linkedin.com/in/guillaume-girard-cfa-cfp-08487170/

    Guest Information
    Email: [email protected]
    LinkedIn: https://www.linkedin.com/in/gerrylalonde/

    47 min
  • Ep.036: You’re Chasing the Wrong Definition of Wealth

    Guillaume Girard explores redefining wealth beyond traditional financial metrics, emphasizing holistic well-being across five key domains: financial, time, physical, social, and mental. This episode offers a framework to assess and balance these areas for a more fulfilling life.

    Topics Covered in this Episode
    00:00 Redefining Wealth in 2026
    04:26 The Global Wealth Pyramid
    09:07 Understanding Wealth and Happiness
    10:26 The Five Types of Wealth
    15:35 Time Wealth: The Most Valuable Currency
    17:06 Social Wealth: The Importance of Connections
    23:28 Exploring Mental Wealth: Purpose, Growth, and Space
    29:34 Physical Wealth: Health, Fitness, and Vitality
    31:55 Understanding Financial Wealth: Assets, Liabilities, and Independence

    If you want to learn how we work with incorporated business owners, book a private intro call here:
    Book it here: https://mwadvisors.as.me/GuillaumeGirard1

    Subscribe to our Newsletter
    The Personal CFO: https://www.mwadvisors.ca/newsletter-guillaume

    Millen Wealth Advisors
    Visit our Website: https://www.mwadvisors.ca/guillaume

    Connect with Guillaume
    LinkedIn: https://www.linkedin.com/in/guillaume-girard-cfa-cfp-08487170/

    Sahil's Book: https://www.amazon.ca/Types-Wealth-Transformative-Guide-Design/dp/059372318X/ref=sr_1_1?dib=eyJ2IjoiMSJ9.v5xpZx4f0rYA0F2W6VAkUCZkfW3LOrVB7EC52UF770E1dY2ZmYoWVYdvj0kUwmcSOfVmt7_KRN1RfUZplEvOzRlamJChfSSAFlvRTDu3okeLvdDkGfLFxTY85ZD5eWPX-_6S4UG3cxOOA9k5yjruX0UULrT_KtIL1xYcp-ry-mVzt4jczQIdcua_qKYqUz-IR5k4fZ_TrqdLyMSyJLEAYqcYBjrcFJLFTZ_gtO6mleIr9nH8ezw-G5r9Zeffb14r.IktgdKYt_xsWaVB-J8kURTWyAqSFr7ovXlpLcU4b3Tk&dib_tag=se&keywords=sahil+bloom+five+types+of+wealth&qid=1772755157&sr=8-1

    43 min
  • Ep.035: Canadian Housing Crash or Opportunity? What You Need to Know

    This episode provides a comprehensive analysis of the current state of the Canadian real estate market, exploring recent declines, regional differences, and investment strategies. Experts discuss whether now is a good time to buy, how to interpret market forecasts, and practical tools for making informed decisions.

    Topics Covered in this Episode

    00:00 The Current State of the Canadian Real Estate Market

    05:29 Understanding the Emotional and Quantitative Aspects of Real Estate Decisions

    14:34 Analyzing Regional Variations in Housing Prices

    21:43 Key Drivers Behind the Current Housing Correction

    31:47 Navigating the Future: Is Now a Good Time to Buy?

    32:41 Forecasting Housing Prices: A Comparative Analysis

    35:02 Evaluating the Accuracy of Price Predictions

    35:58 The Importance of Historical Data in Financial Planning

    38:08 Factors Influencing Housing Market Dynamics

    39:54 Navigating the Transition Phase in Real Estate

    42:02 The Rent vs. Own Debate: A New Perspective

    44:06 Understanding the Calculator: Investment Decisions

    54:27 Risk Premiums and Real Estate Returns

    01:02:17 Final Thoughts on Real Estate vs. Investment Portfolio

    If you want to learn how we work with incorporated business owners, book a private intro call here:

    Book it here: https://mwadvisors.as.me/GuillaumeGirard1


    Subscribe to our Newsletter
    The Personal CFO: https://www.mwadvisors.ca/newsletter-guillaume

    Millen Wealth Advisors
    Visit our Website: https://www.mwadvisors.ca/guillaume

    Connect with Guillaume & Sam
    LinkedIn: https://www.linkedin.com/in/guillaume-girard-cfa-cfp-08487170/
    Sam’s LinkedIn: https://www.linkedin.com/in/sam-lichtman/

    Keywords
    Real estate Canada, housing market, investment strategies, market forecast, housing correction, mortgage rates, regional differences, buying vs renting

    1 hr 4 min
  • Ep.034: The 8 RRSP Mistakes Costing Business Owners Thousands

    Guillaume Girard discusses strategic tax planning for business owners, focusing on RRSP utilization, compensation structures, and future exit planning to optimize wealth and minimize taxes.

    Topics Covered in this Episode

    00:00 Introduction: Common Financial Mistakes for Business Owners

    00:55 The Role of RRSP in Tax-Efficient Wealth Building

    01:42 Deciding Where to Invest Surplus Cash: Business or Personal

    03:10 Tax Layers and Strategies for Extracting Money from Your Business

    04:01 Diversifying Wealth: Building a Second Business or Portfolio

    05:43 Tax Changes and Protecting Your Wealth

    06:27 RRSP as a Strategic Tool for Long-Term Tax Reduction

    07:20 Understanding Salary vs Dividends for RRSP Room

    09:54 The Integration of Corporate and Personal Taxes

    11:38 Investing Inside vs Outside the Corporation

    16:40 Passive Income Rules and Corporate Investment Limits

    22:44 Preparing Your Business for Sale and Capital Gains Exemption

    24:28 The Individual Pension Plan (IPP) as an Alternative to RRSP

    26:24 Risk Management: Protecting Assets from Creditors

    27:30 Retirement Income Strategies and Withdrawal Planning

    30:10 When Does an RRSP Strategy Make Sense?

    32:30 Key Takeaways and Final Advice for Business Owners

    If you want to learn how we work with incorporated business owners, book a private intro call here:

    Book it here: https://mwadvisors.as.me/GuillaumeGirard1


    Subscribe to our Newsletter
    The Personal CFO: https://www.mwadvisors.ca/newsletter-guillaume

    Millen Wealth Advisors
    Visit our Website: https://www.mwadvisors.ca/guillaume

    Connect with Guillaume
    LinkedIn: https://www.linkedin.com/in/guillaume-girard-cfa-cfp-08487170/

    35 min
  • Ep.033: Get Tax-Free Money From Your Corporation

    In this episode of the Personal CFO Podcast, host Guillaume Girard delves into the Capital Dividend Account (CDA), a powerful yet often overlooked tax planning tool for Canadian business owners. He explains the mechanics of the CDA, how it allows for tax-free dividends, and the importance of strategic planning in utilizing this account effectively. The episode covers common mistakes to avoid, the steps to extract dividends, and the timing for optimal use of the CDA. Additionally, Girard connects the CDA to broader tax strategies, emphasizing the need for cohesive financial planning.

    Topics Covered in this Episode

    00:00 Introduction to the Capital Dividend Account (CDA)

    04:05 Understanding the Mechanics of CDA

    08:29 Creating and Managing Your CDA

    14:21 Steps to Extract Tax-Free Dividends

    17:20 Strategic Timing for Using CDA

    21:09 Common Mistakes and Pitfalls with CDA

    26:17 Connecting CDA with Other Tax Strategies

    If you want to learn how we work with incorporated business owners, book a private intro call here:

    Book it here: https://mwadvisors.as.me/GuillaumeGirard1


    Subscribe to our Newsletter
    The Personal CFO: https://www.mwadvisors.ca/newsletter-guillaume

    Millen Wealth Advisors
    Visit our Website: https://www.mwadvisors.ca/guillaume

    Connect with Guillaume
    LinkedIn: https://www.linkedin.com/in/guillaume-girard-cfa-cfp-08487170/

    Sources: The insights and information in this episode were drawn from Canadian tax guidance and expert resources, including the Canada Revenue Agency and experienced tax professionals, to ensure you have the most up-to-date and accurate picture of the Capital Dividend Account as of 2026. Stay tuned for more tips on integrating your personal and business finances!

    31 min

About The Personal CFO Podcast

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The Personal CFO Podcast is for Canadian business owners and high-income professionals who want to build wealth while they’re working, and live off it when they stop.

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