The digital and physical world are merging more than ever before. As the supply chain becomes more ‘phygital,’ innovative ways of sharing data – like using verifiable credentials – are helping to build more trust with data along the supply chain. Join us as we chat with Senior VP of Innovation & Partnerships at GS1 US, Melanie Nuce, as we explore what’s around the corner and how standards play a crucial part in the phygital supply chain.